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Audi working on new Quattro-centric horizontal design language

If we were to opine that Audi needed a new design language, we certainly wouldn't be the first. Because while most of the vehicles wearing the Four Rings these days look slick enough, they all tend to look rather similar, and perhaps lack a certain amount of character. If the latest rumors are to be believed, Audi is working on just such a design overhaul.
The new design language being developed in the studios at Ingolstadt is said to differ from the current theme in two ways. For one, it's set to be dominated by a more horizontal approach, eschewing the tall vertical grille that dominates the noses of many of Audi's current models in favor of one that stretches more widely across the fascia.
For another, Edmunds projects that the new design language will emphasize the four-wheel-drive setup that has become Audi's hallmark. We understand that to mean more muscular wheel arches, with the rest of the design revolving around that element for an overall look that's more visually planted on the road. We'll have to wait to see how this theme develops, but the rumors at least indicate that Audi is aware of its design issues and is working to address it.

Audi prices S8 Plus at $115k, RS7 Performance at $129k

Audi is introducing two new performance sedans at the LA Auto Show later this month. Both pack the same 4.0-liter twin-turbo V8, producing 605 horsepower and 516 pound-feet of torque (553 on overboost). The more conventional of the two is the 2016 Audi S8 Plus, which is based on the A8 and emerges as its new performance flagship. 0-60 is quoted at 3.7 seconds, with top speed electronically limited to 155 miles per hour. For all that muscle and luxury, Audi will charge $115,825 (including $925 for destination). Compared to the Mercedes-AMG S63, the new Audi offers more power (but less torque) and quicker acceleration for a much lower price. The Jaguar XJR charges about the same but gives back less muscle and performance. Joining it is the 2016 Audi RS7 Performance fastback. It packs that same engine and eight-speed automatic transmission with Quattro all-wheel drive. But in the Sportback, 0-60 is quoted at 3.6 seconds, and the top speed is derestricted to 190 mph. For the RS7 Performance, Audi will charge $129,925. That makes it more potent and just as quick, but significantly less expensive than the Porsche Panamera Turbo S. Both feature other upgrades to the wheels, aero, and interior, and come with carbon-ceramic brakes to keep all that momentum in check. They'll both reach showrooms next month. But while the RS7 will still be offered in the existing 560-hp spec for $108,900, the S8 Plus has already replaced the existing model on the Audi of America website. Audi of America announces pricing for S8 plus and RS 7 performance November 11, 2015 | HERNDON, Virginia - 4.0-liter twin-turbo TFSI engine produces 605 hp, maximum 553 lb-ft of torque - Sportier interior and exterior design elements enhance performance-oriented appearance - Both S8 plus and RS 7 performance to go on sale December 2015 Audi today is announcing pricing for the 2016 S8 plus and RS 7 performance models. With more powerful engines and enhanced design elements, the S8 plus and RS 7 performance offer elevated performance and sportiness, further reinforcing the brand's position in the premium sport sedan segment. S8 plus Enhanced for maximum performance and driving enjoyment, the 2016 Audi S8 plus is the latest variant of the A8 flagship sedan to enter the Audi lineup. Featuring a 4.0 TFSI engine with an eight-speed Tiptronic® transmission, the S8 plus produces an impressive 516 lb-ft of torque and 605 hp – an increase of 85 horsepower compared to the outgoing S8.

This is the 2017 Audi S4 Avant

As we saw a few months ago, the new S4 sedan (which will go on sale in the US later this year as a 2017 model) ditches the supercharger and adopts turbocharging for its newly-developed V6. It also loses an option for a manual gearbox, and will only be available with an eight-speed automatic. As is the way of such things, the new wagon version (Avant in Audi-speak) doesn't differ from its sedan twin in any substantive mechanical way. There are two major differences. The first is of course the form factor; the second is where it will be sold. This is not an American proposition, so don't hold berate your local Audi dealer. If you want one, move to Europe after it goes on sale later this year. This is a shame, but not a surprise. Audi is in the midst of slotting a CUV into every possible micro-niche it can find, including the upcoming Q2 that the company teased this week. Unfortunately, that means Americans will miss out on the sizable cargo area (17.8 - 53.3 cubic feet, compared to just 17 cu ft in the S4 sedan's trunk) and lower center of gravity when compared to a typical CUV. If you want a S4 Avant here in the States, the closest you can get is the A4-based Allroad, which packs the familiar 2.0-liter TFSI engine and eight-speed auto. Too bad; the S4 Avant is a great-looking wagon. Related Video: Insert your press release here!From 0 to 100 km/h (62.1 mph) in 4.7 seconds with fuel consumption of less than 7.4 liters of fuel per 100 km (31.8 US mpg) – the new Audi S4* and the new Audi S4 Avant* are advancing to the peak of the competitive field with strong performance and exemplary efficiency. Its newly developed turbo V6 engine outputs 260 kW (354 hp). New solutions in networking and assistance systems round out its features. Audi is transferring many technologies from the full-size class into the mid-size class. Lightweight and strong: the 3.0 TFSI The strong heart of the two new S models from Audi is a newly conceptualized 3.0 TFSI engine. The direct gasoline injection engine with turbocharging has an output of 260 kW (354 hp) and produces a hefty torque of 500 Nm (368.8 lb-ft) from 1,370 to 4,500 rpm. In terms of power and torque, it surpasses the previous model while achieving considerably lower figures in weight and fuel consumption. The turbo V6 engine accelerates the Audi S4 from 0 to 100 km/h (62.1 mph) in 4.7 seconds, and on up to an electronically governed top speed of 250 km/h (155.3 mph).