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Audi passes BMW as top luxury brand in India

By the end of this decade, India is expected to be one of the top three car markets in the world, but automakers are already starting to duke it out for sales. In terms of premium brands, Automotive News says that Audi has jumped out to an early lead for sales in the country due in large part to the recent introduction of the Audi Q3 (shown above).
In 2012, Audi's sales increased 43 percent, rising to 9,350 units and outselling BMW (8,686) and Mercedes-Benz (7,015), both of which experienced a drop in sales last year of 9.5 percent and 5.4 percent, respectively. While none of these sales figures are particularly significant on a global scale, the article says that the market for premium cars in India is expected to quadruple by 2020 up to around 120,000 units. AN attributes Audi's lead to its offering of new SUVs while its rivals have been focusing on small hatchbacks.

SNL player Vanessa Bayer goes 50 Shades of Audi

Fifty Shades of Grey, the most unlikely Valentine's Day film ever, is opening over Valentine's Day Weekend. Casting directors gave Audi a number of plum assignments, the German carmaker landing the roles of A3, S7, S8, R8 V10 Spyder, and Q7. That part is not surprising. What is surprising is this most unlikely spoof that Audi of America worked up with Saturday Night Live cast member Vanessa Bayer, playing off that elevator scene in the film. After watching it, we felt like Audi looked at us and said, "Oh yeah, we just did that." It's not NSFW, but - like the movie it parodies - this is all about the adult content. We liked it. But would it be too much to say we didn't see this one coming? News Source: Audi of America via YouTube Humor TV/Movies Audi Videos saturday night live

2015 Audi RS7 Dynamic Edition strutting to NY

The Audi RS7 is already one of the most stylish sports sedans (hatch, wagon, whatever...) on the road today with flowing roof and hunkered down appearance. Now the German automaker is taking that formula even further with the introduction of the RS7 Dynamic Edition at the 2014 New York Auto Show, and the addition of a long list of unique options.
When it goes on sale early this summer, the Dynamic Edition won't come cheap. Prices start at $146,045, which is $41,145 over a base RS7. The extra money allows opulent additions like Black Valcona honeycomb-stitched leather sport seats, Crimson Red seatbelts and interior stitching, Tornado Red brake calipers with the RS7 logo, Audi's Dynamic Ride Control suspension and a sport exhaust. It rides on 21-inch, five-spoke wheels with Gloss Black accents. Also carbon fiber pieces replace the front splitter, rear diffuser and engine cover.
The DRC suspension is a late addition to the RS7's options list and comes standard on the Dynamic Edition. It uses three-stage adjustable dampers that are cross-linked and integrated into the driving mode selection and rear differential.