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Audi: record profit as 'biggest product initiative' in its history gets underway

Audi Group CEO Markus Duesmann   Even as the Audi Group (VOW.DE), VW’s luxury division, is in the midst of a huge EV transformation it still needs to perform where it counts — the bottom line. And so it is doing just that.  On Thursday the Audi Group - which is dominated volume-wise by Audi, but also includes Bentley, Lamborghini, and Ducati - posted record revenue and operating profit in 2022. That shouldnÂ’t be a surprise given what the industry has been seeing at the highest end of the market - record performances despite macroeconomic jitters across the globe. But that it's happening as the group is noteworthy.  “We are on the verge of the biggest product initiative in our history,” Audi Group CEO Markus Duesmann said at a news conference earlier on Thursday. “By 2025, we will have launched around 20 new models, more than 10 of which will be all-electric. We have set the course to go 100% electric. By 2027, we seek to offer an all-electric vehicle in each core segment.”   This is all part of Audi GroupÂ’s Vorsprung 2030 plan, which seeks to have all of the groupÂ’s new models be electric by 2026 — and to end traditional gas-powered engine production by 2033. To that end, the group saw EV deliveries jump 44% (in 2022) compared to 2021 to over 118,000 vehicles, with the share of EVs rising to 7.2% from 4.8% in the prior year. Audi is also launching its first EV using the PPE (premium platform electric), which was developed together with Porsche. That EV, the Audi Q6 e-tron, will be unveiled later this year. (Past Audi EVs shared corporate parent VWÂ’s electric platform.) “With the Audi Q6 e-tron, e-mobility is coming from Ingolstadt (Audi HQ) for the first time,” Duesmann said in a statement. “To this end, weÂ’re also building a dedicated battery assembly facility on site. This will enable us to retain important know-how here in Germany and train our employees in future fields.” AudiÂ’s German rivals of course are also leaning in hard on their EV transformations. That makes it all the more important that Audi get its EV strategy right—and launched in a timely manner.

Audi reveals new TT spec racer

We've seen the coupe. We've seen the convertible. We're still waiting on word of the next variant, but before it arrives, Audi has revealed the racing version of the new TT.
Set to form the backbone of the inaugural Audi Sport TT Cup, the competition-spec sports coupe is closely based on the production version packs the same 2.0-liter turbo four and six-speed dual-clutch transmission as the road-going TTS, delivering the same 310 horsepower, but with a push-to-pass boost of an extra 30 hp.
It's also got an active differential, and while the full specifications have not yet been revealed, it's clear that Audi has also outfitted the TT racer with more aggressive aero, track-spec rolling stock and a stripped-out cockpit (complete with the Audi PS1 Safety Seat from the R8 LMS Ultra) to get weight down to from 2,700 pounds in stock production form to 2,480.

2013 Audi RS6 Avant hauls ass and then some

Holy moly. Despite the fact that Audi first released details on its 2013 RS6 Avant back in December, we're still just as smitten with it now as we were a couple months ago. And why wouldn't we be? This stunning piece of forbidden fruit combines two of our favorite things: fast Audis and useful wagons.
The meat and potatoes behind the RS6 Avant is its twin-turbocharged 4.0-liter V8, tuned to crank out 560 horsepower and 516 pound-feet of torque. Mated to an eight-speed automatic transmission, the all-wheel-drive wagon can scoot to 60 miles per hour in just 3.9 seconds, on its way to a top speed of 155 mph. Opting for the Dynamic package ups that v-max to 174 mph, and selecting the Dynamic Plus pack increases that even further to 190 mph.
This RS6 Avant certainly looks the part of an extreme ass-hauler, fitted with the usual RS-spec gaping air intakes, 21-inch wheels, sport exhaust and carbon fiber ceramic brakes. Combine all that goodness with dynamic ride control, an adaptive air suspension and torque-vectoring Quattro all-wheel drive, and we have no doubt that this thing will scare off every other station wagon in the parking lot. (Well, except maybe that Mercedes-Benz E63 AMG. Woof.)