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A magical, disappearing ad for the hydrogen Audi A7 Sportback H-Tron

It's not quite Tupac appearing at Coachella with Snoop Dogg and Dr. Dre in hologram form, but it'll do for the gearhead set. Audi is looking to make a first impression for its A7 Sportback H-Tron hydrogen fuel-cell vehicle by making as little of an impression as possible. Like the car itself, Audi has, as it says in a video, "created ads that leave behind nothing but vaporized water." Pretty slick. Audi worked with German advertising agency Thjnk, on the campaign, which uses LED lighting and other bits of magic to first show an image of the sedan and then show it disappearing into a cloud of steam, according to Adweek. The publication posted Audi's 58-second video on the campaign (we've embedded a German version of the video for those looking to practice a bit of linguistics). The German automaker first revealed details about the A7 Sportback H-Tron late last year. The all-wheel-drive sedan can go as far as 31 miles on electricity alone. And the hydrogen fuel-cell drivetrain delivers almost 400 pound-feet of torque and a full (hydrogen) tank's range of 311 miles as well as a 0-62 mile per hour time of less than eight seconds and a top speed of 112 mph. Featured Gallery Audi A7 Sportback H-Tron Quattro View 83 Photos News Source: Adweek via Hybrid Cars Green Marketing/Advertising Audi Hydrogen Cars billboard adweek

Audi takes cars that park themselves to a whole new level

Autonomous cars are impressive displays of in-car technology, but what exactly would the benefit of such systems be for the average driver? Audi has answered that question by showing off its Piloted Parking system for the Audi Connect at CES 2013.
Installed on this Audi A7, Piloted Parking allows a driver to drop themselves off and have the car autonomously drive away on its own and find its own parking spot. The car can then later be retrieved by "calling" it back with a specially designed smartphone app. We'd be lying if we said this didn't bring back memories of Michael Knight summoning KITT with his wristwatch. The most impressive part of this car might be the fact that the car is fully autonomous but doesn't have any obvious sensors or monitors on the exterior of the car like many other self-driving cars have.
Check out a video of the this innovative technology in action after the jump.

Win an electric car and celebrate Earth Day

Autoblog may receive a share from purchases made via links on this page. Pricing and availability is subject to change. No donation or payment necessary to enter or win this sweepstakes. See official rules on Omaze. Enter to win this giveaway or any other Omaze experience now through April 23, 2021 and receive 500 extra entries into any campaign plus a chance to win $10K with code GOGREEN500. Simply add the discount at checkout. Whether you like it or not, there will come a day when most, if not all of us, will be driving electric cars. For some of us that day can't come soon enough, and in honor of Earth Day we've put together a list of our favorite car giveaways so you can save some green while being green.  Win a 2021 Porsche Taycan Turbo S and $20,000 - Enter Here If there’s one thing Porsche is good at, itÂ’s making fast, beautiful cars, and the Taycan Turbo S is no exception. Making 750 horsepower, 774 lb-ft of torque and a top speed of 161 miles per hour, punching the accelerator will surely throw you back in your seat. In fact, its 0-60 time of 2.6 seconds matches that of the quickest Porsche 911 ever made, the Turbo S. The difference between this Taycan Turbo S and that 911 Turbo S, of course, is that the only reason youÂ’ll ever need to stop off at a gas station is to fill up on snacks. That and the fact the Taycan doesn't actually have a turbo anywhere in the car. We wouldnÂ’t be reaching for a bag of FlaminÂ’ Hot Cheetos, though, because this incredibly comfortable leather interior is immaculate, and weÂ’d hope to keep it that way. Enter here for a chance to win this prize worth $220,000. Win a Himalaya Land Rover Defender 110 EV and $20,000 - Enter Here The Land Rover Defender is an icon: an intense, luxurious off-roader that turns heads and can crawl up nearly anything. The problem? For the past 20+ years it hasn't been available in the United States and it's never been what youÂ’d call environmentally friendly. But this Defender is different. ItÂ’s vintage, restored by Himalaya and itÂ’s all-electric. At 275 horsepower, you wonÂ’t be thrown back in your seat, but the 406 lb-ft of torque helps make this an incredibly capable rock crawler.