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Audi eyes factory-backed Formula E racecar for 2017/2018 season

Audi is going all-in into the world of electric vehicles, both on and off the race track. After announcing plans to create a Tesla-fighting all-electric car, the German automaker set its sights onto increasing its involvement in Formula E. Audi recently announced plans to further its involvement with the ABT Schaeffler Audi Sport Formula E Team for the 2016 and 2017 season. In addition to furthering its involvement with the ABT Team, the automaker planned to introduce its own factory-backed car for the 2017 and 2018 season. The plan to enter Formula E, the first fully-electric racing series, reveals just how serious Audi is about electric cars. Audi to become involved in #FormulaE #LeagueofPerformance pic.twitter.com/AeJf534UnH — Audi Sport (@audisport) September 2, 2016 Last year, Audi announced that it wanted one out of every four vehicles in its lineup to have a plug by 2025. Entering Formula E would help Audi engineer electric components for its road-going vehicles. Audi's current involvement with the ABT Team is on a technical basis as the Formula E team narrowly missed out on titles in two seasons in the all-electric series. For the 2016/2017 season, Team ABT will benefit from technical and financial input from Audi, before the automaker unveils its own factory team. Audi will join other automakers like Jaguar, Mahindra, Renault, and Faraday Future on the grid in Formula E's fourth season. Jaguar recently entered the Formula E scene with a race car of its own for the third season of the all-electric series, which will start on October 9 in Hong Kong. Related Video: News Source: Formula EImage Credit: Daniel Abt / Twitter Green Motorsports Audi Electric Racing Vehicles Special and Limited Editions Performance Formula E abt

2015 Audi Q3 is ready to woo America's young and upwardly mobile

You can hardly blame Audi for its decision to finally bring its Q3 compact crossover to America, even though it's been on sale in other global markets since 2012. CUVs of all stripes are red hot, and the number of players in the US entry-level premium segment is mushrooming. Rapidly growing Audi simply can't afford to be left out of the discussion in favor of vehicles like the BMW X1, Land Rover Range Rover Evoque, and even small near-luxury entries like the Buick Encore, if only because capturing these customers could result in subsequent sales of more profitable models down the road.
Audi evidently intends to attract these new, younger customers by spoiling them in decidedly unGermanic fashion: by offering lots of standard equipment. Peruse the spec sheet on base models from rivals and you'll see things like manually adjusted faux leather seats, conventional projector headlamps, and little in the way of frills. By comparison, the 2015 Q3 comes with an embarrassment of standard features, including heated and power-articulated leather seats, panoramic moonroof, Xenon headlamps with LED accents and keyless start.
First impressions of the four-cylinder, 200-horsepower Q3 revealed here at the Detroit Auto Show are very positive, with a rakish (if overly familiar) shape and a fair amount of utility with up to 48.2 cubic feet of storage with the rear seats folded. If Audi can price the Q3 similarly to the entry-level BMW X1 sDrive28i ($31,825 delivered) when it arrives this fall, we think it'll sell like hotcakes - just like its Q5 big brother.

J.D. Power customer survey of dealers counts Cadillac, Buick as big winners

Cadillac and Buick have taken the trophies in J.D. Power's latest Customer Service Index Study examining satisfaction with dealer service. Surveying more than 90,000 owners and lessees of 2009-2013 model-year cars, the study found that those with pre-paid maintenance packages were ten percent more likely to buy their next car from the same brand.
Dealer satisfaction scores have improved overall, Cadillac nabbed the luxury segment ahead of Audi and Lexus, taking the crown that Lexus held last year. Buick keeps the mass-market dealer satisfaction win in the family, finishing ahead of Volkswagen and last year's winner GMC. The study also found that service department use of tablets increased customer satisfaction, as did "best practices" like "providing helpful advice." Who knew?
You can find details on those and more findings in the press release below.