2005 Audi A4 Turbo Cabriolet on 2040-cars

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Are supercars becoming less special?

There's little doubt that we are currently enjoying the golden age of automotive performance. Dozens of different models on sale today make over 500 horsepower, and seven boast output in excess of 700 hp. Not long ago, that kind of capability was exclusive to supercars – vehicles whose rarity, performance focus, and requisite expense made them aspirational objects of desire to us mortals. But more than that, supercars have historically offered a unique driving experience, one which was bespoke to a particular model and could not be replicated elsewhere. But in recent years, even the low-volume players have been forced to find the efficiencies and economies of scale that formerly hadn't been a concern for them, and in turn the concept of the supercar as a unique entity unto itself is fading fast. The blame doesn't fall on one particular manufacturer nor a specific production technique. Instead, it's a confluence of different factors that are chipping away at the distinction of these vehicles. It's not all bad news – Lamborghini's platform sharing with Audi for the Gallardo and the R8 yielded a raging bull that was more reliable and easier to live with on a day-to-day basis, and as a result it went on to become the best-selling Lambo in the company's history. But it also came at the cost of some of the Italian's exclusivity when eerily familiar sights and sounds suddenly became available wearing an Audi badge. Even low-volume players have been forced to find economies of scale. Much of this comes out of necessity, of course. Aston Martin's recent deal with Mercedes-AMG points toward German hardware going under the hood and into the cabin of the upcoming DB11, and it's safe to assume that this was not a decision made lightly by the Brits, as the brand has built a reputation for the bespoke craftsmanship of its vehicles. There's little doubt that the DB11 will be a fine automobile, but the move does jeopardize some of the characteristic "specialness" that Astons are known for. Yet the world is certainly better off with new Aston Martins spliced with DNA from Mercedes-AMG rather than no new Astons at all, and the costs of developing cutting-edge drivetrains and user interfaces is a burden that's becoming increasingly difficult for smaller manufacturers to bear. Even Ferrari is poised to make some dramatic changes in the way it designs cars.

Honda China struggling with high-end Accord because Chinese covet German cars, too

It's not particularly unusual to see cheap cars in China, or those with designs stolen from foreign competitors, but increasingly the best-selling vehicles there would be very recognizable to just about any auto enthusiast. There appears to be one fact of life whether looking at car buyers in Sacramento, Stuttgart or Shanghai: People who can afford to buy premium cars often look first at the Germans.
Honda recently thought that it could challenge this perceived wisdom by including a premium Accord in the ninth-generation sedan's Chinese launch last year. The market-exclusive version was priced against the Audi A4. The venture failed, miserably.
According to Automotive News China, sales for the new Accord in China are down 37 percent through May of this year. Honda's overall sales are actually up by about 11 percent there on the strength of smaller, less profitable models. However, the company is still off its forecast 19-percent rise.

2017 Audi A4 Allroad ups the Avant

Can't decide between a wagon and a crossover? Audi offers both, of course, but it will also split the difference with the new A4 Allroad Quattro. It's based on the latest A4, but offers the extra cargo space, rugged look, and increased ride height of a crossover, without the added bulk that usually goes with it. Unveiled today at the Detroit Auto Show, the new A4 Allroad starts life as an A4 Avant wagon, but features a number of upgrades that ought to appeal to the elegantly outdoorsy among us. All-wheel drive comes standard, of course, and ride height is increased by a little less than an inch. Combined with the larger wheels, that nets 1.3 inches more ground clearance for getting through snow banks and whatnot. The suspension uses a five-link setup at both ends. The rugged look is further accentuated by the flared fenders, new rear bumper, underbody guard plates, and roof rails. Otherwise it's essentially the same as the new A4 we've already seen. Motivation is provided by a range of TFSI and TDI engines ranging from 150 horsepower to 272, mated to either a six-speed manual, seven-speed dual-clutch, or eight-speed automatic transmission. That, of course, is on a global scale, with details on US pricing and availability to follow. In the meantime, you can scope out the live images from the floor of the Cobo Center in the gallery above, and the full details in the press release below. Perfect companion in any situation: the new Audi A4 allroad quattro - 34 millimeters (1.3 in) more ground clearance and "offroad" mode - Extroverted, individual design and extensive equipment - Powerful TFSI and TDI engines, quattro drive standard The new Audi A4 allroad quattro* embodies a unique concept: It combines high driving comfort with off-road qualities, thus enjoying a unique position in its segment. Thanks to the standard quattro drive and increase ground clearance, it also keeps on driving where the paved road ends. The new Audi A4 allroad quattro is defined by its individual look. The powerfully flared wheel arches and the rear bumper attract attention. They are finished in matt structure gray or painted in the body color. The robust underbody guard and the rear diffuser are finished in selenite silver. The sporty, distinctive front end with jagged headlights, unique bumper and model-specific air intakes underscores its extroverted character. Vertical chrome slats adorn the sculpted Singleframe grille.