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Weekly Recap: Geneva's splendor reflects growing demand for ultra-luxury cars

Geneva is one of the most glittering auto shows in the world, but the list of high-powered and bespoke luxury cars was decadent this year even by the rich standards of the Swiss exhibition. It's great for enthusiasts to revel in the flame-throwing Aston Martin Vulcan, the racing-inspired elegance of the Bentley EXP 10 Speed 6 concept and the insane performance of the Lamborghini Aventador LP 750-4 Superveloce, but there's a reason for all of this opulence: the luxury market is big business. And it's growing. IHS Automotive forecasts that so-called ultra-premium sales will nearly triple this decade from 123,000 to 353,000 units around the world. The estimate includes brands like Aston Martin, Bentley, Ferrari and Rolls-Royce, but doesn't count BMW, Mercedes and Audi, which offer less expensive models in addition to their high-end flagships. Though IHS includes Porsche and its relatively large volume in the study, the ultra-premium segment is still set grow at about the same rate, even without the German automaker's figures. So what is propelling all of this growth in the most expensive segment of the auto industry? Put simply, there's more rich people. IHS Automotive principal analyst Tim Urquhart pointed to economic expansion in China, market recovery in the United States and a surge in the lucrative technology sector as contributing factors. This dovetails with a research report by UK-based Oxfam, an international relief organization, which found the world's richest one-percent owned 48 percent of global wealth in 2014, and it's expected to increase to more than 50 percent by 2016. View 17 Photos Carmakers are moving quickly to capitalize with new products, expanding their portfolios with low-volume speedsters like the 800-hp V12 Vulcan at Geneva, and plans to enter new segments, like Rolls-Royce's strategy to make an SUV. "Ultra-premium carmakers are looking to explore ways of growing their product offerings, and thus their bottom lines, in this most potentially profitable of segments," Urquhart wrote in a report on the Geneva show. In a nutshell, there are more choices for people with more money. It's a good time to have expensive taste. Other News & Notes 2016 Mazda MX-5 Miata production launches It won't be long now. The 2016 Mazda MX-5 Miata arrives later this year, and it's officially in production. Mazda announced this week that the roadster began rolling off the assembly line at its Ujina factory in Hiroshima, Japan.

Aston Martin launches AMR line with ultra-exclusive Vantage and Rapide

Aston Martin has taken to Geneva to launch a new line it calls AMR. According to the British automaker, this brand is designed to connect the company's racecars and road cars. In this quest, the models will feature performance and design upgrades to provide some of the look and feel of those racecars. Every model in the Aston family will get an AMR iteration, but the company will start with the Rapide AMR and the Vantage AMR Pro. The milder of the two, unsurprisingly, is the Rapide AMR. As with all future AMRs, the car was developed by the main branch of Aston, while the AMR Pro cars will be developed by the Aston Martin Advanced Operations department. Among the Rapide's updates is a massaged 6.0-liter V12 with a new exhaust that produces 592 horsepower. That engine will propel the car to a top speed of 210 mph. The car also features a new front bumper with a very tall grille. This look is shared with the Vantage AMR Pro, and it makes both cars look as though they've been told something astonishing, but it works. And, to be fair, the standard Rapide already had a tall grille. The nose is accompanied by 21-inch wheels, a new front splitter, side skirts, rear spoiler, and rear diffuser. Inside there is plenty of dark gray Alcantara with gray and lime green highlights throughout. These match the Stirling Green and lime green paint scheme on the outside of both cars. The cabin also has carbon fiber seats, center stack, and center console. View 20 Photos The Vantage AMR Pro kicks everything up a few notches. It's a track-only car, powered by a version of the V8 found in the Aston Martin Vantage GT4 race car. In the AMR Pro, it produces 500 horsepower. The engine sits beneath a hood that is the same as what Aston uses on the World Endurance Championship cars. The rear wing is also taken from those racers. Other body modifications include a new splitter, fenders, side skirts, and rear diffuser. The car has additional performance upgrades in the form of an adjustable suspension, and center-lock wheels with Michelin Pilot Cup 2 tires. Inside, the car has most of the same upgrades as the Rapide, but it also gets a roll cage. Aston didn't release pricing, but it did say how many of each car will be built. Not surprisingly, there won't be many of each. The company will build 210 Rapide AMRs, but just 7 Vantage AMR Pros. So if you want one, you'd better act fast. Otherwise you'll have to wait for AMR versions of other Astons. Related Video:

Aston Martin tipped for F1 return with Red Bull, Mercedes

Aston Martin could be plotting a return to Formula One for the first time in over half a century. And not as a backmarker, either. That is, at least, if the latest rumors materialize. While most automakers that participate in F1 do so as either a team owner (like Ferrari and Mercedes) or as an engine supplier (think Renault or Honda), the rumored Aston Martin deal would take a different approach. According to Autosport, the proposal would have the Red Bull Racing team run Aston Martin branding – but not its engines. Those would be provided by Mercedes, just like the engines in the British marque's upcoming slate of road cars. In that regard, the deal would not be unlike the one which Red Bull currently has with the Renault-Nissan Alliance, which sees the team running Renault engines and Infiniti branding. Andy Palmer was a pivotal figure in brokering that unusual arrangement when he was working for Carlos Ghosn, and is now tipped to be brokering a similar deal in his new capacity as Aston Martin's CEO. Though Aston has found glory in sports car racing (including Le Mans and its various associated series), it was never much of a contender in grand prix racing. It competed in a handful of races in 1959 and 1960, but never achieved results worth bragging about. Aston was rumored to be plotting a return when David Richards sat as chairman of the company, having run Aston's racing program as well as Honda's F1 team previously. Those rumors, however, never materialized. Whether this time 'round gains any traction remains to be seen - Aston Martin declined to either confirm or deny the reports when reached for comment by Autoblog. Red Bull has been growing increasingly dissatisfied (and increasingly vocal about its dissatisfaction) with Renault engines over the past couple of seasons. Though the two parties won four back-to-back world titles together, things took a noticeable step backward after the new turbo engine regulations took hold for the 2014 season. Nissan/Infiniti and Red Bull are contracted to continue collaborating until the end of next season. After that is when the new Aston deal could take hold, and Mercedes is reportedly keen on the idea so that it could add another customer to its F1 engine supply business and offset the costs of development. That could effectively prove the end of Renault in F1 (at least for the time being). Aside from Red Bull, the French automaker currently supplies only that outfit's sister team Toro Rosso.