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Tom Brady, Aston Martin team up for special-edition Vanquish S

If we were to ask you what person comes to mind when we say the words "Aston Martin," who would it be? James Bond? No, are you crazy? New England Patriots quarterback Tom Brady is the person synonymous with Aston! Ok, no, not really, but the man has been involved with the company for a little while, having partnered for some sort of content series and a custom Vanquish S. Now that custom car, called the Tom Brady Signature Edition and built by Aston Martin's specialty vehicle division Q, has been revealed, and it's a seriously exclusive car with just 12 units being produced. For those who don't follow football, the production run of 12 cars isn't random. Brady's number on the field is 12, thus the number of cars produced. It also makes an appearance in a "TB12" logo found in badges on the exterior, and embossed on the seats. And of course, Brady's signature is found on the car, too, in the form of door sill plates. The badges aren't the only special touches added by Aston Martin's Q branch. The car features an array of carbon fiber body parts such as the grille, front splitter and rear diffuser. The whole car is painted a dark blue called Ultramarine Black, and it's complemented by a black leather interior. The interior also has a bit of blue lighting. It should be noted though that most of these cosmetic changes are also available on the regular Vanquish S models. These cosmetic additions and the exclusivity will cost you quite a bit of cash. According to ESPN, the car runs $359,950. Considering that a standard Vanquish S Volante starts at $311,650 before destination, and it can be customized however you'd like, even to look like a Tom Brady edition car, we would go that route. You could save even more money going with a coupe, which starts at $293,650 before destination. We also wonder if Brady will buy one of his special-edition cars, since ESPN reports he doesn't get one as part of his Aston Martin partnership. Related Video: Featured Gallery Aston Martin Vanquish S Tom Brady Signature Edition by Q News Source: Aston Martin, ESPN.comImage Credit: Aston Martin Celebrities Aston Martin Convertible Luxury Performance aston martin vanquish q by aston martin tom brady

Aston Martin makes RapidE electric car a limited edition after LeEco pulls out

Aston Martin was forced to scale back production plans for its first electric model after cash-strapped investment partner LeEco pulled out of the project, Chief Executive Andy Palmer told Reuters on Monday. The result, though, may be an even more exclusive car, aimed at customers who consider Tesla's top of the range $130,000 Model S to be a little too run of the mill. Aston Martin will build only 155 of its RapidE, about a third of the initial plan, and lean more heavily on Formula One engineering specialist Williams after the withdrawal of Chinese TV and smartphone vendor LeEco, Palmer said. The setback and Aston's response underscore the challenges and risks niche carmakers face as they scramble to address future demand for electrification from consumers and regulators. While the privately held Aston Martin brand benefits from the endorsement of fictitious spy James Bond, it lacks the backing of a large automotive parent that many rivals enjoy. "We've decided to make this car rare, which will obviously tend to push the price higher," Palmer said. "Aston Martin now plans to proceed independently, funding further development of RapidE by ourselves." Palmer agreed to be interviewed after sources told Reuters Aston Martin's partnership with LeEco had unraveled. Unveiling the alliance in February last year, LeEco and Aston pledged to launch an all-electric version of the Rapide S sedan in 2018. But the Chinese conglomerate has since slashed its electric car investments, including its U.S. startup Faraday Future's planned $1.3 billion factory in Nevada. Some Faraday suppliers, including seat maker Futuris and media provider Mill Group, have sued the company for non-payment, according to court records. Spokesmen for LeEco and Faraday did not respond to requests for comment on the end of the Aston partnership. Aston Martin declined to discuss its partner's business. $250,000 PRICE TAG Aston returned to profit in the first quarter, a decade after it was sold by Ford. Now owned by private equity groups Investindustrial and Kuwait's Investment Dar, the company is rolling out a new model each year under a taut recovery plan drawn up by Palmer, who joined from Nissan in 2014. Without LeEco's backing, the sports carmaker, based in Gaydon, Warwickshire, is pushing ahead as sole investor in the electric car, after paring down production and pushing back the launch date to 2019. The plan won board approval on June 21.

Aston Martin partners with Chinese company to make RapidE by 2018

Aston Martin intends to launch a production version of the electric RapidE concept by 2018, and a partnership with Chinese company LeEco should make that quick timeline possible. The deal brings the British brand a significant step closer to its goal of offering a more electrifying lineup. Under this deal, Aston Martin and LeEco will develop the battery and powertrain tech for the RapidE together, and they'll also work out how to produce the electric sedan. According to the announcement, some of these innovations might show up in Faraday Future vehicles because LeEco is the new name for LeTV, which is backing the mysterious EV startup. Aston Martin CEO Andy Palmer confirmed development of the electric Rapid last spring and later said the company already had a test mule. Rumors suggest the all-wheel drive EV could be astoundingly powerful with between 800 and 1,000 horsepower. A single-charge range of 200 miles is also possible. However, the British company might produce only a few hundred RapidE's a year at prices between $200,000 and $250,000 each, which would make it a niche product for the boutique brand. The RapidE's high price and low production would keep the sedan out of the mainstream, but the model's development could allow Aston Martin to hone its EV prowess for the more mainstream DBX electric crossover. The CUV is due around 2019. ASTON MARTIN AND LEECO PARTNER TO CO-DEVELOP ELECTRIC VEHICLE Published: Feb 17, 2016 17 February 2016, Frankfurt, Germany: Leading global technology company LeEco and luxury sports car brand Aston Martin today signed a Memorandum of Understanding (MOU) towards the creation of a partnership that will develop a production version of the Aston Martin RapidE electric vehicle concept. It is anticipated that the partnership will see the two companies working together in developing and manufacturing RapidE, with potential for adding a range of next-generation connected electric vehicles on behalf of Aston Martin, LeEco and Faraday Future. This new signing extends the existing collaboration between the two companies. In January 2016, LeEco and Aston Martin revealed the first results of their partnership – an Aston Martin Rapide S incorporating the latest Letv Internet of the Vehicle (IOV) system.