2006 Aston Martin Db9 on 2040-cars

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Aston Martin rules out going downmarket

When Aston Martin sat alongside Jaguar under the Ford umbrella, the two had to be careful not to step on each other's toes. That kept the top end of Jaguar's sports and GT lineup at bay, and in the years since they parted company, Jaguar has steadily moved up-market with new versions of the XK and now with the new F-Type. But does that mean Aston Martin will in turn start offering cheaper models? "No, not at this stage," Aston's US chief Julian Jenkins told AutoGuide.com. "If there is an opportunity that we can sit comfortably within we will go after it." But for the time being, the V8 Vantage will remain the brand's entry-level model, coming in just under the $100K mark in base Vantage GT trim. Enthusiasts will remember the Cygnet, a version of the Toyota/Scion iQ which Aston reskinned and sold to customers looking for a more compact, economical mode of transportation without skimping on luxury. But that model never made it to North America, and lasted only a few years before being discontinued in 2013. More recently, Aston branched into the four-door market, first with the Rapide and now with the Lagonda Taraf. The Lagonda Taraf is a four-door luxury sedan initially launched in the Persian Gulf, but under consideration for additional markets. The company has been on and off the fence regarding launching a crossover SUV like the Lagonda concept it showcased at the 2009 Geneva auto show to lukewarm reception. If Aston were to proceed with such plans, it would be up against the likes of the upcoming Jaguar F-Pace, Bentley Bentayga and Maserati Levante.

Aston Martin 'likes the idea of Adrian Newey doing a road car'

The whispers, suggestion, and innuendo touting a supercar project that involves some combination of Adrian Newey, Red Bull, and Aston Martin will not cease. Auto Express got comment from Aston Martin CEO Andy Palmer regarding the gossip, Palmer saying, "There is rarely smoke without fire." He added that while he is on board with the idea of Newey penning something for the English carmaker, the Warwick firm is not the source of the rumors tying the two. But of course, what else would he say to the question of having perhaps the finest Formula One aerodynamicist of this generation design a coupe to wear the wings? The admission is a bit like Palmer saying he likes the idea of someone giving Aston Martin a billion dollars. He classified the situation as saying "there is no authentic program" with Newey, which sounds like official language for 'we've talked about it but there's no paper trail yet.' The project to build "an ultimate sports car" is under consideration, with designs in the works. A decision on whether to go further might come before the year is out. Or it might not. In the meantime, while we wait for the first, we'll have to do our best with the smoke and the DP-100 virtual race car that Aston Martin created for Gran Turismo 6. Related Video:

James Bond's ‘GoldenEye’ Aston Martin DB5 sells for $2.6 million

Last month, we wrote about the "GoldenEye" Aston Martin DB5 coming up for auction at the Goodwood Festival of Speed, and reported that it was estimated to bring in $1.6 million to $2.14 million. The Aston did a lot better, as it ended up selling for a comfortable $2.6 million. The cinematic Aston's buyer turned out to be the newly founded NYC spy museum Spyscape, which is already displaying the DB5 deal on its website. As a matter of fact, Spyscape will even be offering rides in the DB5 — not a lot of people have ridden in any DB5, let alone one that has been driven by James Bond. As Hemmings notes, the DB5 in question was found for filming by Aston Martin itself along with a couple other examples. After filming wrapped up, it was restored — reportedly to address damage accumulated during the shoot — and put on a promotional tour. Stirling Moss himself drove the car onstage at the Los Angeles Auto Show, when the spiritual successor for the DB5, the DB7, was presented. It's worth noting that the car sold in 2001 for $200,000, and that it was the most expensive piece of Bond-related stuff sold at the time. Last weekend's auction price puts a zero at the end of that price, and then some. Meanwhile, if you can't afford a $2.6 million James Bond car, how about the just-out Lego kit costing $149.99? Related Video: TV/Movies Aston Martin Auctions Luxury Classics aston martin db5 db5