2005 Aston Martin Db9 Mint Condition on 2040-cars

Auto blog

Aston Martin confirms Mercedes-AMG boss Moers to replace CEO Palmer

Aston Martin confirmed on Tuesday that Tobias Moers, CEO of Mercedes-AMG, would become chief executive on August 1, replacing Andy Palmer, who stepped down on Monday. The Financial Times newspaper reported over the weekend that Palmer would step down, before he had been informed. A source familiar with the situation had also confirmed to Reuters the planned move. "The board has determined that now is the time for new leadership to deliver our plans," Lawrence Stroll, Aston Martin Lagonda's Executive Chairman said. The company said Moers, who will be based at its headquarters in Warwickshire, had built a reputation for transforming businesses in tough environments during his 25 years in senior roles at Daimler. Germany's Daimler AG owns a 5% stake in Aston Martin and supplies the carmaker with Mercedes-AMG engines. "Under Tobias’ leadership, Mercedes-AMG has more than doubled its product portfolio and quadrupled the number of AMG units sold, with a clear pipeline of further expansion opportunities, especially in electrification of powertrains in the performance segment," Aston Martin said in a statement. "TobiasÂ’ focus on operating and manufacturing efficiency has delivered significant margin expansion. This strong financial performance was supported by the introduction of a clear brand management strategy, which delivered a measurable increase in brand value and awareness." Aston Martin has seen its share price plummet since floating in October 2018. The 107-year old British luxury carmaker earlier this month posted a deep first-quarter loss after sales dropped by almost a third due to the impact of the novel coronavirus outbreak. "All of my and TobiasÂ’ energy will be dedicated to building on the CompanyÂ’s inherent strengths, its brand, its engineering prowess, and the skills of its people to enable Aston Martin to become one of the pre-eminent luxury car brands in the world," Stroll said. Related video:

2018 Aston Martin DB11 V8 First Drive | Longing for 4 more cylinders

Undeterred by implications of penance or irony, the Germans have emerged as stewards of the high-end British automotive industry. At the end of the 20th century, venerable brands such as Rolls-Royce and Bentley were producing stately, outmoded and haphazardly assembled vehicles in quantities more befitting a Paraguayan shipyard than a car company. Since their acquisition by BMW and Volkswagen, respectively, those storied marques have seen investment and product diversification that have transformed their offerings, their sales figures and their bottom lines. You may long for the anachronistic glory of a Silver Spur, but the new Phantom VIII makes it look like the condemned manor home of your black-sheep relations who subsist on cat food and family castoffs. Aston Martin is the latest manufacturer to reap the benefits of Teutonic largesse. Though Aston remains independent, with its major investor being an Italian private equity firm, Daimler, the parent company of Mercedes-Benz, also owns about a 5 percent stake. While we witnessed the first tasty fruit of this union when the DB11 launched last year, it was mainly deep in the underpinnings, the Benzes having granted Aston the right to implement their electronic architecture. This resulted in surprisingly (for Aston) functional and legible dash, ventilation, safety and infotainment controls. Now, with the release of the DB11 V8, we are meeting the true Aston/Benz offspring. And we like this kid, though he may not win the title of favorite nephew. The heart of this baby is Mercedes-AMG's 4.0-liter, twin-turbocharged V8, which, in this application, produces 503 hp and 513 lb-ft of torque. This is fiesty enough to rocket this DB to 62 mph in 4.0 seconds, barely discernible from the 3.9 seconds in which it's dispatched by the 600-hp V12. Continuing with the markdowns, the V8 deducts a $17,500 premium from the V12's list for a sub-$200,000 starting price. It also trims about 250 pounds from the DB's overall mass, which brings its fighting weight into the sub-two-ton category. Also changed are a few cosmetic features.

Tesla loses top communicator Simon Sproule to Aston Martin

Looking for a new job? Have experience working in a frenetic environment, promoting cutting-edge mobility products for a demanding boss determined to change the way we travel on this planet, as well as how we trek to others? We hear Tesla Motors just might have an opening for such a person. Again. Simon Sproule, the electric automaker's vice-president of communications and marketing is vacating his cubicle after a mere six months in order to become the chief marketing officer (CMO) over at Aston Martin. That position had gone begging for a year until this appointment. Once he's settled into his new digs, Sproule will again be breaking rock with former Nissan associate Andy Palmer who himself recently took the top spot at the British luxury marque. The move comes at what seems like an inopportune time for Tesla. It has a big D product announcement – suspected to be an all-wheel-drive update of the Model S – scheduled just two days from now and the reveal of its "mass market" Model ? early next year. The company declined our offer to comment on the situation. Aston Martin, on the other hand, should be happy to finally have someone at the marketing helm, what with the recent dropping of the veil from its Lagonda sedan and what's likely to be a bevy of new product built on its forthcoming platform. News Source: PR WeekImage Credit: Haruyoshi Yamaguchi / Bloomberg via Getty Images Green Marketing/Advertising Aston Martin Tesla simon sproule