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Aston Martin may have filed a trademark for a new logo [UPDATE]

UPDATE: Aston Martin did indeed file a trademark for the logo below, but company CEO Andy Palmer has confirmed it will be used for merchandise and won't replace the classic winged logo on cars. Here's Palmer's tweet: For those who reached out, we have no intention to remove/change the Aston Martin Wings.This logo is for merchandise https://t.co/iWdejAwO00 — Andy Palmer (@AndyatAston) January 23, 2017 "There's a shortage of perfect breasts in this world. It would be a pity to damage yours." Those words were spoken by Cary Elwes in the classic 1987 film The Princess Bride. Or, if you prefer, they were written by William Goldman in his book from 1973 by the same name. Either way, it doesn't matter. The point is, there aren't many things in this world that are perfect, and that have stood the test of time without alteration. The Aston Martin logo is one of those rare things. Apparently, Aston Martin filed a trademark application for a new logo. You can see it below. It's unclear where this design might make an appearance. If it's on pens, watches, or some other non-vehicular form, that's fine. If it's on the bonnet of a new supercar rolling down the line at Aston's plant in Gaydon, well... that's another matter entirely. Please, Aston Martin, your logo is perfect and has stood the test of time. Don't even think about changing it. Related Video:

Aston Martin recalling majority of cars built since late 2007 over counterfeit Chinese parts

Back in June 2013, Aston Martin recalled just under 700 vehicles over faulty throttle arms that could break without warning. Bad news, for sure – and things just got a whole lot worse. According to Reuters, the British luxury brand now needs to recall 17,590 vehicles due to counterfeit plastic materials being used by a Chinese sub-supplier – that's roughly 75 percent of the company's output over the same period. Basically, here's how it boils down: with the exception of the Vanquish, Aston Martin will recall all left-hand-drive vehicles built since November 2007, and all right-hand-drive cars built since May 2012. Just as we told you in the recall notice from 2013, the accelerator arms in these cars may fracture, increasing the risk of a crash. Shenzhen Kexiang Mould Tool Co Limited, a Chinese company that molds the accelerator pedal arms in these affected models, was using counterfeit plastics, according to Reuters. These bad plastics were supplied by Synthetic Plastic Raw Material Co Ltd, of Dongguan. An Aston Martin spokesperson tells Reuters that there have been no reports of accidents or injuries in conjunction with this problem.

Aston Martin trademarks DB10 through DB14

What comes after DB9? That's the big question currently surrounding Aston Martin as the British purveyor of luxury GTs prepares to replace its long-serving core model. And now we may have a clue at what the answer will be. Reports coming in from the UK indicate that Aston Martin Lagonda Ltd. has applied for trademarks on a succession of model names, starting with DB10 and extending all the way up to DB14. That doesn't mean that the DB9's successor will necessarily adopt one of those, however, as word has it that some elements within the company would rather stick with the name DB9 rather than move forward, as the company has traditionally done over the years. Whatever it's ultimately called, the DB9's replacement is expected to be built on Aston's upcoming new platform that will replace the aging VH architecture. We're anticipating that it will also pack the new AMG-sourced turbo V8, and if it does, it could end up replacing both the DB9 and the V8 Vantage. The old DB7 that put the brand back on the map in 1994 and lasted until 2004 was offered with both a 3.2-liter inline-six and the brand's ubiquitous 6.0-liter V12.