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Weekly Recap: Geneva's splendor reflects growing demand for ultra-luxury cars

Geneva is one of the most glittering auto shows in the world, but the list of high-powered and bespoke luxury cars was decadent this year even by the rich standards of the Swiss exhibition. It's great for enthusiasts to revel in the flame-throwing Aston Martin Vulcan, the racing-inspired elegance of the Bentley EXP 10 Speed 6 concept and the insane performance of the Lamborghini Aventador LP 750-4 Superveloce, but there's a reason for all of this opulence: the luxury market is big business. And it's growing. IHS Automotive forecasts that so-called ultra-premium sales will nearly triple this decade from 123,000 to 353,000 units around the world. The estimate includes brands like Aston Martin, Bentley, Ferrari and Rolls-Royce, but doesn't count BMW, Mercedes and Audi, which offer less expensive models in addition to their high-end flagships. Though IHS includes Porsche and its relatively large volume in the study, the ultra-premium segment is still set grow at about the same rate, even without the German automaker's figures. So what is propelling all of this growth in the most expensive segment of the auto industry? Put simply, there's more rich people. IHS Automotive principal analyst Tim Urquhart pointed to economic expansion in China, market recovery in the United States and a surge in the lucrative technology sector as contributing factors. This dovetails with a research report by UK-based Oxfam, an international relief organization, which found the world's richest one-percent owned 48 percent of global wealth in 2014, and it's expected to increase to more than 50 percent by 2016. View 17 Photos Carmakers are moving quickly to capitalize with new products, expanding their portfolios with low-volume speedsters like the 800-hp V12 Vulcan at Geneva, and plans to enter new segments, like Rolls-Royce's strategy to make an SUV. "Ultra-premium carmakers are looking to explore ways of growing their product offerings, and thus their bottom lines, in this most potentially profitable of segments," Urquhart wrote in a report on the Geneva show. In a nutshell, there are more choices for people with more money. It's a good time to have expensive taste. Other News & Notes 2016 Mazda MX-5 Miata production launches It won't be long now. The 2016 Mazda MX-5 Miata arrives later this year, and it's officially in production. Mazda announced this week that the roadster began rolling off the assembly line at its Ujina factory in Hiroshima, Japan.

TAG Heuer and Aston Martin drop special edition DBS Superleggera

Look the race-spec Aston Martin Vantage GT3 dead in the eyes, and there's a good chance that, at least for a subconscious second, the brain is going to redirect to watches. Watches and high-end cars are a long-standing natural fit. Craftsmanship, quality, precision, attention to detail, etc., make for an easy pairing, and prolific watch advertising in motorsport helps cement the connection. The most often result of such teams is a special-edition watch, but TAG Heuer and Aston Martin wanted to do more on the heels of their partnership announced in fall 2018. The deal is not solely for the track, however, as the two have announced the limited-run Aston Martin DBS Superleggera TAG Heuer Edition, which will come with a unique watch. The details are limited, but Aston Martin did drop a few photos of what the car will look like. As all examples are a fixed specification, every car will feature a Monaco Black paint job with carbon fiber aero pieces. Red accents, such as Pirelli color edition tires that match red brake calipers add a bit of flare. The guts match the skin, as red stitching, red piping, and red bits are seen throughout the black cabin. Triangular quilting is seen on the seats, the center armrest, and the door panels, and TAG Heuer logos embroidered into the seatbacks. Aston Martin did not release cost for the special-edition ride, but it will surely be pricey. Only 50 examples will be built. We also haven't seen what the watch itself will look like, but we've asked Aston Martin about it and will update this post when we hear more about it.

Aston Martin previews a bespoilered Vantage; could it be a new AMR?

Aston Martin has teased a new sports car from its official Twitter account. The image shows the car's silhouette with a big green and lime swoosh above it. The car appears to be a Vantage variant, with the addition of a rear spoiler and Y-spoke wheels. It's also finished in the same Aston Martin Racing Green as its 2021 Formula One race car livery. The spoiler and colors evoke the new Vantage safety car that made its debut over the weekend at the pre-season test in Bahrain. That car features an AMRG paint job with a Lime Essence pinstripe along the front air splitter, side skirts, and rear diffuser. It's also equipped with a rear wing not found on standard Vantages. Like the car in the shadowy teaser, it also wore the optional vaned grille as opposed to the standard mesh. Could Aston Martin be taking a page from the General Motors playbook and making a pace car edition Vantage? That would be uncharacteristic of the British marque, so perhaps a new Vantage AMR is more likely. The previous AMR was limited to 200 units and, despite having the same power as regular Vantages, made waves for letting you row your own gears with a seven-speed manual. Since then the stick shift has been made standard for the Vantage, but the AMR boasted many other features that set it apart — carbon ceramic brakes, carbon fiber trim, forged wheels, a mechanical limited-slip differential, and 200 fewer pounds of curb weight. On the other hand, the F1 pace car's menu of modifications seems like it could easily form the basis for a new AMR. The Vantage safety car increased output of its 4.0-liter twin-turbo V8 by 25 horsepower to 528. The peak torque of 505 lb-ft was unchanged, but Aston Martin claims it could be sustained for longer. Additionally, the transmission was strengthened, the chassis stiffened with underbody bracing, and modifications were made to suspension, steering and dampers. It's not clear whether the pace car's bespoke splitter is on the teaser car. Aston Martin gave no information to accompany the teaser, so we'll just have to wait until March 22, when the car is scheduled for a full reveal. Aston Martin VantageDBXOfficial Safety and Medical cars of Formula One03 View 28 Photos