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Aston Martin may have filed a trademark for a new logo [UPDATE]

UPDATE: Aston Martin did indeed file a trademark for the logo below, but company CEO Andy Palmer has confirmed it will be used for merchandise and won't replace the classic winged logo on cars. Here's Palmer's tweet: For those who reached out, we have no intention to remove/change the Aston Martin Wings.This logo is for merchandise https://t.co/iWdejAwO00 — Andy Palmer (@AndyatAston) January 23, 2017 "There's a shortage of perfect breasts in this world. It would be a pity to damage yours." Those words were spoken by Cary Elwes in the classic 1987 film The Princess Bride. Or, if you prefer, they were written by William Goldman in his book from 1973 by the same name. Either way, it doesn't matter. The point is, there aren't many things in this world that are perfect, and that have stood the test of time without alteration. The Aston Martin logo is one of those rare things. Apparently, Aston Martin filed a trademark application for a new logo. You can see it below. It's unclear where this design might make an appearance. If it's on pens, watches, or some other non-vehicular form, that's fine. If it's on the bonnet of a new supercar rolling down the line at Aston's plant in Gaydon, well... that's another matter entirely. Please, Aston Martin, your logo is perfect and has stood the test of time. Don't even think about changing it. Related Video:

Aston Martin's AM-RB 001 hypercar headlines the Canadian Auto Show

We've been hearing about the Aston Martin Red Bull AM-RB 001 for the better part of a year, and Thursday morning Aston revealed the imposing hypercar for the first time at an auto show. Kicking off the Canadian International Auto Show in Toronto, Aston chief executive Andy Palmer called it "the defining hypercar of this decade and a hugely desirable investment for collectors and enthusiasts," according to a statement. The reveal comes the day after Aston highlighted its technical partners for the hypercar, which is being developed in tandem with Red Bull Advanced Technologies. The AM-RB 001's debut comes not far from the base of Canadian motorsports expert and auto supplier Multimatic, which will make the carbon-fiber MonoCell for the hypercar. Aston also said Wednesday that Cosworth will produce the naturally aspirated V12 engine, Rimac will make the battery for the electric motor, and Ricardo will supply the seven-speed gearbox. Aston said the "original full-sized model" of the AM-RB 001 will be on display in Toronto alongside the company's other spotlight car from last year, the DB11. .@astonmartin's Dr. Andy Palmer (@AndyatAston) kicks off Media Day at #CIAS2017 unveiling the #AMRB001. #AstonMartin pic.twitter.com/R2Frr83xc6 — Canadian AutoShow (@autoshowcanada) February 16, 2017 Related Video:

2018 Aston Martin DB11 AMR Review | A private world of comfort and speed

There are moments when miniscule adjustments to something wonderful can yield unforeseen enhancements. The addition of a dash of Maraschino liqueur to a perfect Manhattan. The application of a few Newton-meters more pressure in a deep tissue massage. Gold-plating the wire wheels on your Commodore Blue Continental Package-equipped 1985 Cadillac Eldorado Biarritz Convertible. So it is with the Aston Martin DB11 AMR, a slight tweak to the Aston Martin DB11 V12 — already one of our favorite grand tourers. The non-AMR DB11 hosts the ideal combination of profligate luxury, recherche exclusivity, and muscular performance. (The V8 is also ... fine.) But Aston Martin's new AMR performance sub-brand has drizzled its speed effluent onto the DB's componentry and software. The result borders on transcendent. AMR was launched at the Geneva Motor Show in 2017 as the storied British marque's go-fast subsidiary (its M or AMG, if you will). Inspired in name, if not in mission, by the Aston Martin Racing team, it has already resulted in the AMR-ization of a half-dozen Aston vehicles including iterations of the Rapide, Vulcan, Valkyrie, and previous-generation Vantage. The $241,000 DB11 is the seventh in that series, and it will take the place of the "base" DB11 V12 when it appears in the states later this summer. Since Aston recently opened the first of its fancy-pants AMR Performance Centers adjacent to Germany's famed Nurburgring racetrack, it seemed fitting that our test drive of the new car commence there. We snagged the DB's crystal-tipped key fob and spent a couple days tearing everywhere in the Rhineland region that wasn't the "Ring," including narrow wending mountain roads, expertly paved two-lane byways, and unlimited Autobahn uber-highways. AMR's sorcery has, as noted, yielded relatively small changes on paper. The twin-turbocharged 5.2-liter 12-cylinder now makes just 5 percent more horses, for a total of 630. The dampers and springs have been stiffened by about 10 percent, the anti-roll bars front and rear by half that and half again. More rigid engine and transmission mounts have been added for greater stolidity. The transmission has been remapped for increased differentiation across the GT, Sport, and Sport Plus driving modes, selectable via a switch on the right side of the steering wheel.