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Aston Martin expanding Lagonda Taraf availability outside of Middle East

Aston Martin has been working at reviving the Lagonda marque for several years now. But when it finally did with the Taraf sedan, it was initially prepared to offer it only in the Middle East. That apparently ruffled some feathers with prospective buyers in other parts of the world, which has prompted Aston to expand the super-sedan's availability to additional markets. Moving forward, the Lagona Taraf will now be available in EU-compliant markets, including the UK, Europe and South Africa, and will be offered in both left- and right-hand-drive configurations. Those will still need to be spread out, however, among the strictly limited run of 200 examples, to be built along the same small-batch assembly line responsible for other exclusive offerings like the V12 Zagato, the One-77 and the new Vulcan. The Taraf was launched a few months ago in Dubai, based on Aston's long-serving VH architecture and ubiquitous 6.0-liter V12. With styling inspired by the iconically wedge-shaped Aston Martin Lagonda sedan of the 1970s, it stretches longer than the Rapide for more interior space, and retails for an undisclosed price. Unfortunately, no announcement was made regarding potential availability in North America, so despite the expanded scope of the Taraf's market, it looks like we'll still be left out of the action. Reached for comment, Aston Martin told Autoblog that there's no update yet on US availability, but that the prospect remains unlikely. We'll sure to keep you posted if we hear otherwise, but given the confirmation of European availability, we wouldn't be surprised to see the Taraf on Aston's show stand in Geneva this week. ASTON MARTIN EXPANDS LAGONDA TARAF LUXURY SALOON AVAILABILITY - New Lagonda Taraf will be offered to customers outside the Middle East - Series production remains limited to 200 bespoke limousines - Super saloon will be available in left or right-hand drive 28 February 2015, Gaydon: Aston Martin is today announcing that the luxurious new Lagonda super saloon will be made available, in strictly limited numbers, to more customers around the world. Aston Martin will now accept orders for the Lagonda Taraf – the latest in a proud line of saloons revered worldwide as 'the finest of fast cars' – from prospective owners in more major markets.

Aston Martin revives two iconic names for its new DBS Superleggera

Progress has finally swept away the Vanquish S, with its non-turbo V12 and old-style Aston Martin chassis, and its replacement signals the new way of doing things. The new DBS Superleggera is twin-turbocharged and adopts a variant of the chassis and a whiff of the styling of the newer DB11. That styling is rendered in carbon fiber, incorporating such new-style features as the "curlicue" and the Aeroblade to improve downforce to 397 pounds at its top speed of 211 MPH. And some familiar elements show up in the overall styling, too, like the semi-floating roof and the fender vent that blends into the front wheel opening. The massive, gaping grille is more reminiscent of the Vantage than the DB11, although on the DBS Superleggera it has a more classic Aston Martin shape and treatment – but perhaps the grille takes up too much of the frontal area to be considered pretty rather than simply bold. Overall, the look is DB11 plus luxury and opulence, which is exactly the point. Speaking of opulence, the interior is an almost scandalous blend of premium materials and bold shapes. There's a lot of leather and alcantara – the car shown in these photos has accent panels of chopped carbon fiber and charcoal-colored leather with bold red accent stitching. There's more exposed carbon fiber, albeit woven, accenting the exterior in various places. It's not subtle or particularly classic, but write a big enough check to Aston and they'll surely trim your DBS Superleggera in any fashion you want. There is also a range of Designer Specifications, which are specific color and trim combinations picked out by the company's designers, in case you want to leverage in-house talent to deck out your DBS. Performance is suitably commanding. The DBS Superleggera now makes 715 horsepower and 664 pound-feet of torque. Thanks to turbocharging, that torque figure is available from 1,800 to 5,500 RPM, although the corollary is that peak power is at 6,500 RPM. It's rear-drive only, assisted by an eight-speed auto and a mechanical limited slip differential with torque vectoring. 0-62 mph takes 3.4 seconds according to the factory, but the more important number is the 0-100 MPH time of 6.4 seconds, and fourth-gear acceleration of 50-100 MPH in just 4.2 seconds. This is the power of turbocharging a large-displacement engine – it's a 5.2-liter unit. The DBS Superleggera starts at $304,995, and deliveries begin later this year.

Aston Martin seeks ‘big brother’ despite first profit in years, IPO talk

Aston Martin just reported that it earned $121 million (or GBP87 million) in 2017, its first profit in eight years, and it's preparing for a possible initial public offering, eyeing a valuation as high as $6.95 billion (GBP5 billion). It has a strategy to begin converting its fleet to hybrid and electric powertrains. Nevertheless, the low-volume British luxury marque says it needs a helping hand to survive the wave of autonomous driving technology sweeping the automotive industry. CEO Andy Palmer tells Bloomberg it's looking for a "big brother" partner to help it with the billions of dollars in capital requirements posed by the dawn of driverless cars. "We are making a new kind of company, a company that can survive on 7,000 to 14,000 very highly priced, very profitable cars a year, but it can survive because of its partnerships," Palmer told Bloomberg TV. "It can be very profitable on that 7,000 to 14,000 cars a year but only by having a big brother that can help it out." Palmer said Aston Martin already has a partnership with Daimler AG, which owns a 5-percent stake in the company, to develop autonomous capabilities, but more help is needed. One assumes he is envious of competitors like Rolls-Royce and Bentley, which benefit from the corporate parentage and financial resources of BMW and Volkswagen, respectively. Sales grew 48 percent in 2017 to nearly 5,100 units, Aston's highest sales volume in nine years, on the strength of the DB11 sports car, which starts at $211,995. It was enough for Palmer to proclaim in a release, "The financial turnaround of Aston Martin is now complete." While it shops around for a sugar daddy, Aston Martin is busy building a new factory in Wales, set to open in 2019. It has launched new models like the DB11 Volante and Vantage, plus the limited-production DB4 GT Continuation model. Further out, the company is building 155 examples of its first electric car, the RapidE, due in 2019, and it's developing an electric version of the DBX crossover, also for 2019. Palmer has said Aston Martin will offer all six of its vehicles in hybrid variants by 2025, with 25 percent of its vehicles to be fully electric by the end of the 2020s. Related Video: Image Credit: Aston Martin Aston Martin Autonomous Vehicles Electric Luxury aston martin rapide aston martin vantage aston martin db11 aston martin dbx aston martin db11 volante