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Aston Martin applies to trademark 'Vanguard' name

Aston Martin hit up three trademark registration offices in an effort to reserve the name "Vanguard." The automaker from Gaydon sent two requests to the European Union Intellectual Property, one to the Japan Patent Office, and one to the U.S. Patent and Trademark Office on March 22. CarBuzz discovered the filings and suspects the name could be applied to the carmaker's first battery-electric vehicle. We've no idea if that's correct, but it sounds like a fine guess. Two years ago, then-Aston Martin CEO Tobias Moers told Motor Trend the automaker would overhaul its conventional lineup in 2023, launch the luxury automaker's first EVs in 2026, and convert half the lineup to electric cars by 2030. Other reports from last year indicated the brand would offer an electrified version of every model in the range by that year, and launch an EV in 2025. The new Vanquish is expected to arrive in 2025 with a hybrid powertrain, and there were suspicions awhile back that it would offer an electric option. The questions are, is the Vanguard the name for the rumored electric Vanquish? And if Vanguard ends up being used anywhere, and that use is on an EV concept or production car, has the timetable for that car's appearance changed? Filing a trademark often happens in the final year or two before debut. Aston Martin just applied for the DB12 name; we expect that car on the market in less than a year. A similar span separated the Valkyrie, 2001 Vanquish, DBS trademarks from their launches. On the other hand, the Cygnet got trademarked here two years before its launch, the DBX, five. Our guess is that we'll see the EV before the timeline we might have expected in 2021. This is the brand's 110th anniversary year, after all. Between that, the raft of new product on the way, and a stunning start to the Formula 1 season, why not take advantage of the momentum. Company boss Lawrence Stroll might also want to show investors — both those who could inject more money and those who might be trying buy a large share — that the company is ready to ride the alternative energy tide the appropriate way this time, as opposed to its last electric effort, the Aston Martin Rapide E. The electrification is anticipated to commence this year with the arrival of the V8-powered plug-in hybrid powertrain in the Valhalla, and could be bolstered by a mild hybrid system in the updated DB11 thought to be renamed DB12.

Stellantis will enter joint venture with Samsung SDI for EV batteries

SEOUL — South Korean battery maker Samsung SDI Co Ltd and global automaker Stellantis NV have agreed to jointly produce electric vehicle (EV) batteries for the North American market, a person familiar with the matter said on Tuesday. Samsung SDI, an affiliate of South Korean tech giant Samsung Electronics, already has EV battery plants in South Korea, China and Hungary, which supply customers such as BMW and Ford. "The two companies (Samsung SDI and Stellantis) have struck a MOU (memorandum of understanding) to produce EV batteries for North America," the person with knowledge of the matter told Reuters. The source spoke of condition of anonymity because of the sensitivity of the matter. The person said the location of the battery joint venture is under review and will be announced later. In July, Reuters reported that Samsung SDI may build a battery plant in the United States, citing a company source. South Korea's Yonhap news agency earlier reported the two companies plan to build a factory in the United States, citing industry sources. Samsung SDI and Stellantis did not have immediate comment when reached by Reuters. Stellantis on Monday struck a preliminary deal with battery maker South Korea's LG Energy Solution (LGES) to produce battery cells and modules for North America. Shares of Samsung SDI were up 2.6% as of 0300 GMT, versus a 0.6% rise in the KOSPI benchmark index. Related video: Green Alfa Romeo Chrysler Dodge Ferrari Fiat Jeep Maserati RAM Citroen Lancia Opel Peugeot Vauxhall

Alfa Romeo Giulia, Stelvio to get special editions, one more refresh

Alfa Romeo has made its plans perfectly clear. It’s going EV, and that means that the Giulia and Stelvio as they exist today with powerful gasoline engines will eventually cease to exist. However, weÂ’re still a few years away from that electric future, so Alfa has a little time to play its current models out with style. We asked senior VP of Alfa Romeo Larry Dominique what we should expect from Giulia and Stelvio in between now and the switch to electric, and he was happy to give us a glimpse at whatÂ’s ahead. “So what weÂ’ve done is develop these buzz models,” Dominique tells us. “The first one is the Estrema, which weÂ’ve already announced and weÂ’re launching it with 2023 production in May. This fall, weÂ’re going to start talking about other things like a Lusso Edition and Competizione Edition and things like that.” WeÂ’ve already heard about the Estrema, but the Lusso Edition and Competizione Edition are both new. The Lusso, if Alfa remains consistent, will likely be a luxury-centered version of the Giulia and Stelvio. ItÂ’s the Competizione that has our attention. Similar to the Estrema, this model sounds like it would be directed toward enthusiasts and feature some performance upgrades. “So weÂ’re going to look at these different components, different parts, QV parts on a Veloce and things like that,” Dominique said. “Unique color combinations and unique colors.” Adding QV (Quadrifoglio) parts to non-Quadrifoglio models is a similarly enticing proposition. We can hope that it comes to pass, because this would result in some rather aggressive-looking Giulias and Stelvios that donÂ’t come with a Quadrifoglio price. Looking into the somewhat more distant future, Dominique says that the current generation Giulia and Stelvio will get one final refresh for the 2024 model year.  “In 2024 model year, weÂ’re going to have a final minor change for Stelvio and Giulia,” Dominique continued. “So youÂ’re going to see some changes visually inside and outside, associated with that. And weÂ’ll continue with the buzz model strategy, even though we have the 2024 change coming at the same time.” If youÂ’re a Giulia or Stelvio fan (as we tend to be), this final refresh car is bound to be a desirable one. Instead of dwindling away without any attention, Alfa is singing its gas-powered Giulia and Stelvio out with a little love before theyÂ’re officially put out to pasture in favor of electric models.