1963 Alfa Romeo Giulia Spider 1600 Normale. 51k Orig. Mi. Dry And Straight Body on 2040-cars

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You probably won't see FCA's famous Easter eggs on an Alfa Romeo

They started in Jeeps, with images of seven-slot grilles showing up on windshield edges, the text "SINCE 1941" appearing in the clear plastic of headlight units, and a relief map of Moab engraved into a rubber cubby liner. Then a Chrysler got a map of Detroit and the outline of Laguna Seca materialized near the Viper's window switch. We've come to call them Easter eggs, but Klaus Busse points out that they were never really meant to be secrets, just ways to dress up what he calls "dead plastic." He's nevertheless cool with the phrase being applied and likes the enthusiastic response these design details get. Busse is intimately familiar with many of them, having signed off on many of them in his time as head interior designer for FCA's US operations. He recently moved to Europe to lead Alfa Romeo, Maserati, and Fiat design there, so when I caught up with him next to the new Stelvio crossover at the Alfa stand in LA, I had to ask: Are we going to see any of those neat design details in Alfas or Maseratis anytime soon? The short answer is no. But he didn't say it's out of the question. Busse said if, for example, a designer wanted to put an Italian phrase somewhere on a car that was in keeping with the brand, he would allow it. Although he didn't come out and say it, it seems like he might feel this type of fun design element isn't necessarily appropriate for a higher-end brand like Alfa. And I get that. But I'm still going to check all the compartments of that new Alfa crossover for a map of the Stelvio Pass. Related Video: Featured Gallery 2018 Alfa Romeo Stelvio: LA 2016 View 11 Photos Design/Style LA Auto Show Alfa Romeo Jeep 2016 LA Auto Show easter egg

Ram and Alfa Romeo top J.D. Power study of best automaker websites

Imagining a new car can be terrific fun, especially if the new car is an Alfa Romeo. So say the fantasy engineers at the J.D. Power agency, who’ve found that Alfa and Ram, sister brands under the Stellantis umbrella, offer potential buyers the most attractive consumer websites, which are often their first viable encounter with those vehicles. Power found that those marques lead the mass market and premium categories in its twice annual Manufacturer Website Evaluation Study. In the premium segment, Alfa Romeo led with 755 points, up six points over BMW, 10 points ahead of Infiniti, 14 points past of Jaguar, and 18 points up on Porsche. By contrast, Volvo and Audi trail the pack with 689 points, and are behind Genesis (699 points), Tesla (720), and Cadillac (721), all of which perform worse than the premium segment average of 724 points. The summerÂ’s study showed that in the mass market segment, Ram leads with an impressive 735 points, which puts it six points ahead of GMC, seven points atop its stablemate Jeep, eight points beyond Subaru, and 22 points ahead of the industry average. Volkswagen finished dead last among mass market names, but only one point behind Ford, 684 to 683 out of a possible 1,000. Segment average, as noted, was 713 points. “Website satisfaction can be volatile, and automotive websites are not immune to changing preferences,” said Jon Sundberg, director of digital solutions at J.D. Power. “However, manufacturers have shown to be very agile when it comes to website design and ensuring their sites meet modern standards, more so than many other industries, as exemplified through the study data.” Marketing/Advertising Alfa Romeo Audi BMW Ford Volkswagen

Alfa Romeo teases million-dollar supercar debut for August 30

The long-rumored and limited-edition Alfa Romeo supercar will see its debut August 30. The brand teased an intake grille on Twitter with the line, "The courage to dream. It’s time to seize a game-changing moment with more passion than ever. Be prepared to enter the dream." We're also informed that the happening will be livestreamed from the Alfa Romeo Museum in Arese, Italy. The location was foreshadowed by brand CEO Philippe Imparato in February, when he said, "We are working on something that I could put aside the 8C in the museum of Arese, being proud of our contribution to the history of Alfa Romeo. That is what we want." August 30th: “Il coraggio di sognare”. ItÂ’s time to seize a game-changing moment with more passion than ever. Be prepared to enter the dream. pic.twitter.com/3hQjs4xBtQ — Alfa Romeo (@alfa_romeo) July 4, 2023 Reports say the something could be called either the 33, a call to the original Tipo 33 race car and Stradale of 1967. Both versions of the T33 are legendary in the brand's history, although both were powered by the 2.0-liter V8 in the competition variant. The 6C name that's been bandied for years would recall six-cylinder Alfas from the late 1920s to the early 1950s, and slot between the here-and-gone 8C Competizione supercar and 4C sports car.       This new beast will be a V6, that much we know. Reporting agrees that the Maserati MC20 Cielo roadster will provide the bones. Maserati's flagship is built on a carbon tub sprouting front and rear aluminum subframes, same as the 4C's construction, the Maserati built in the same Modena facility as the retired 4C. The Alfa Romeo-branded Formula 1 team might be contributing chassis tweaking suggestions; the supercar reveal happens the same weekend as the Italian Grand Prix at Monza, making for a natural crossover showcase. Sources differ on the engine. Some believe the entire MC20 Cielo package makes the jump, including the twin-turbo 3.0-liter Nettuno V6 making 621 horsepower and 553 pound-feet of torque. It's said engineers will add at least one electric motor to bump output to around 800 hp. Others believe it'll be the twin-turbo 2.9-liter V6 from the Giulia Quadrifoglio, tuned up to 539 hp and 443 lb-ft in the limited-edition GTAm. Production and price guesses are all over the map. Autocar says only 33 examples are coming out of Modena.