2020 Alfa Romeo Giulia Ti Sport on 2040-cars

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Only best-performing US Fiat dealers to get Alfa Romeo franchises

Alfa Romeo has been rumored to return to the US market so many times for so many years, it's hard to keep count. This time, though, Fiat Chrysler CEO Sergio Marchionne promises that it's for real. Alfa is scheduled to reappear in the States this summer with its 4C sports coupe as its introductory model. However, buyers won't be able to pop into just any Fiat showroom and leave with a 4C – it's planning to only sell Alfas at its best-performing dealers, according to The Detroit News. In fact, the first 4Cs sold here won't be sold at Fiat dealers at all. Instead the first shipment of cars in June will go to Maserati dealers, not unlike the handful of Alfa 8C Competizione coupe and convertible models that trickled in starting in 2008. According to Fiat Chrysler spokesperson Rick Deneau, the company is still deciding which Fiat retailers will participate in Alfa's reentry. Many of Fiat's US dealers are apparently not happy with the meritocracy approach. They built Fiat showrooms partially on the promise that Alfa would enter the US market in 2012, then 2013, and now later this year. Even worse for them, the prospects for more mainstream Alfa Romeo models in the US are still questionable. This isn't the first time that we've heard that Fiat plans to keep Alfa Romeo exclusive in the US. Still, Fiat only plans to export about a 1,000 4C sports coupes a year here. If Alfa wants to be a legitimate player in America and be a money-making concern globally, it will need far more sales than that. Featured Gallery 2015 Alfa Romeo 4C: First Drive View 57 Photos News Source: The Detroit NewsImage Credit: Copyright 2014 Matt Davis / AOL Earnings/Financials Marketing/Advertising Alfa Romeo Fiat Maserati Coupe Performance Sergio Marchionne alfa romeo 4c fiat dealers

Slow Chinese market delays Maserati and Alfa Romeo models

We already told you that Alfa Romeo was delaying the Giulia sedan and an unnamed CUV, but now things are getting worse. According to Bloomberg, Maserati has delayed the Alfieri sports car. And it's all China's fault. The faltering Chinese domestic market, which is experiencing its slowest period of growth in nearly three decades, is forcing Fiat Chrysler to rethink its plans for its Italian models, Bloomberg reports. Rather than going for models that would likely be popular in China, including the Alfa CUV and a larger sedan, the company will shift its focus and bring out updated MiTo and Giulietta hatchbacks, both of which would play better in Europe, an unnamed source within FCA told Bloomberg. This news is notable because it shows that FCA boss Sergio Marchionne's ambitious product transformation is not progressing as smoothly as planned. In the MiTo's case, the company is willing to go back on its original strategy. The subcompact hatch wasn't supposed to survive beyond 2016, but Bloomberg is reporting an update is due by the middle of next year. As for Maserati, well, there's not much to say. The Alfieri was supposed to go on sale next year, and now it's not. There's no word on how (or even if) Maserati's priorities will shift to another vehicle, or if this is simply a matter of money being distributed away from one of FCA's brands and toward another. Related Video: News Source: BloombergImage Credit: Andy Wong / AP Alfa Romeo Maserati Sergio Marchionne FCA alfa romeo giulia alfa romeo mito alfa romeo giulietta maserati alfieri

B.A.T. Alfa Trinity, some of the world's most famous concept cars, are up for auction

Of the cars that never saw production, there are a handful that nevertheless have had an outsized influence. Among the most famous are the wild Berlinetta Aerodynamica Technica (B.A.T.) concepts commissioned by Alfa Romeo in the mid-1950s. Three B.A.T. Alfas were created by Italy's Bertone design house and were unveiled at succeeding Turin auto shows in 1953, '54, and '55. The cars are now coming up for auction for the first time as a group at RM Sotheby's Contemporary Art Evening Auction in New York on October 28. The first of the trio was B.A.T. 5, which like its successors was built on the Alfa 1900 Sprint production chassis. The goal of the B.A.T. 5 was aerodynamic efficiency, and the car boasted a cD of 0.23. Aiding the cause were covered front wheels, a greenhouse with steeply curved side glass, and twin tail fins. The second concept was B.A.T. 7, from 1954. It has the wildest styling of the trio, with sharply curved tail fins. It also has the lowest drag coefficient, at 0.19. B.A.T. 9, from 1955, was the most production-feasible of the group. It features an Alfa Romeo shield grille at the front and exposed headlights with clear covers. All three are credited to Franco Scaglione, working with Nuccio Bertone. They were seen together for the first time at the 1989 Pebble Beach Concours d'Elegance. They would appear together again at Pebble Beach in 2005 and at Bertone's 80th-anniversary celebration in 1992. The cars were acquired by a single owner sometime after their first Pebble Beach appearance. The ability to acquire all three at once is part of what makes this an extraordinary opportunity. The B.A.T. Alfas are being sold as a single lot and are expected to bring between $14 million and $20 million.