2020 Alfa Romeo Giulia Ti Sedan 4d on 2040-cars

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Alfa Romeo wants your vote on designs for a 4C 'Designer's Cut' anniversary model

In 2018, the heritage division at Fiat Chrysler America launched a project called "Reloaded by Creators." It started with FCA Heritage restoring and selling a number of precious and vintage Italian models like the Alfa Spider IV and Lancia Fulvia brought back to new condition by the in-house brands. When Stellantis took over FCA, Stellantis' Heritage Department took over the initiative and expanded the project with one-offs like the Abarth Classiche 1000 SP tribute built on the Alfa Romeo 4C Spider. The classics heads are at it again with this, the 4C Designer's Cut project. Planned as a 10th anniversary celebration of the Alfa Romeo 4C coupe, the Designer's Cut will create a one-off tribute to some aspect of Alfa Romeo history that will also "pay tribute to authentic Italian style and driving pleasure embodied by the original 4C." Alessandro Maccolini, who designed the 4C and remains part of the Alfa Romeo Style Center as a design manager, is heading the effort.  He's come up with three aesthetic proposals so far. The first is the 4C Tributo, a crimson red take that takes straight aim at one of the peaks in the vintage Alfa Romeo catalog, the Tipo 33 Stradale.  The second is the 4C Corsa, a race-inspired version in matte gray "to accentuate the muscular shape and performance-oriented technical features," on black wheels.   Finally, the 4C Leggenda. Done up in light blue over white wheels, the sporty inspiration is the 1750 GT Veloce, the historic inspiration is colors that echo hues in Milan's crest of Biscione, a feature in Alfa Romeo’s logo.  The automaker wants feedback from enthusiasts about which one to choose and which direction to take. It's not clear yet if Alfa Romeo plans changes to the powertrain. The Abarth Classiche 1000 SP tribute didn't alter the mechanicals, sticking with the 4C's 1,742-cc turbocharged four-cylinder making 240 horsepower and 258 pound-feet of torque. It is clear that Alfa plans to sell this one-off, highlighting its desirability to "passionate collectors." The curious are encouraged to e-mail Stellantis Heritage now. The Abarth 1000 SP is still available to purchase, as are a 1958 Abarth 500 tribute that's based on a 1970 Fiat 500. Have your money ready.

Alfa Romeo boss targeting Lexus reliability, cheaper future models

J.D. Power's U.S. Initial Quality Study measures an aggregate number of problems suffered by light-duty vehicles during the first 90 days of ownership. In the 2021 survey, the industry average was 162 per 100 vehicles over that first 90 days. Ram topped the charts with the best result, posting 128 problems per 100 vehicles in 90 days. Lexus ranked third, at 144. Out of the top 33 brands measured verifiably according to the methodology — Tesla came with an asterisk — Alfa Romeo finished 29th. In Consumer Reports' 2020 Brand Report Card, Lexus placed fifth out of 32 brands, Alfa Romeo 28th. The Italian carmaker's CEO, Jean-Philippe Imparato, wants to get his brand closer to that Japanese brand. During the first European test drive of the new Tonale crossover, he told Automotive News, "My quality benchmark is Lexus." There's a long way to go, but Imperato believes he knows the route. Doing the same quick work in Italy that Carlos Tavares did with Opel, Imparato — who led Peugeot to being the second-best-selling marque in Europe — has turned Alfa Romeo to profit before the release of the Tonale. He's only been on the job 16 months.  There are customer-facing approaches to improving confidence in the brand. The Tonale sits on the oldest platform in the Stellantis parts bin, the CUSW architecture that rolled out with the Giulietta in 2010, so it stands a better chance of having all of its bugs flushed out by now. The blockchain-enabled telematics recorder keeps what is intended to be a tamper-proof record of the vehicle's use and maintenance, preventing skullduggery about accidents and mileage and sketchy service. Alfa has enough faith in it to offer what's said to be a five-year, 75,000-mile unconditional warranty on the Tonale in Europe. We won't know how the nitty gritty bits hold up until Tonales hit the road, but the goals are admirable.        The reliability push is just one more step in Imparato's re-establishing the market segments, perception, and touchpoints of the Alfa Romeo brand. He told Wheels at the same event, "before we reach for the stars, we must get the basics in order," beginning with "the quality issues," then improving resale values, and then launching more affordable models. The Giulia sedan and Stelvio crossover have been dominated by the Germans they're meant to challenge, and "they are too pricey for Alfisti who would like to trade up from a Giulietta, let alone the MiTo" European subcompact.

Mazda engineers urging execs for more RWD models

According to Edmunds, Mazda engineers are pressuring the company to create more rear-wheel-drive models, in an effort to better differentiate itself from its rivals. This push is reportedly coming from middle and senior engineers within the company, and these folks at Mazda believe this rear-drive strategy would allow the automaker to produce more distinctive, fun to drive cars. Mazda discontinued the rear-drive (and rotary-engined) RX-8 a few years ago, leaving the MX-5 Miata as the company's only RWD offering.
As enthusiasts, we're fully on board with Mazda offering more rear-drive cars, but unsurprisingly, the company's top management isn't exactly keen on the idea - and with good reason. First and foremost, the cost associated with redesigning fresh architecture for new models would be very high, and considering the fact that Mazda hasn't exactly been raking in the dough lately, an expensive new venture like this doesn't make a whole lot of sense. What's more, Mazda's latest front-drive models - the Mazda3, Mazda6 and CX-5 - have been very well-received, and are helping the company gain sales momentum.
But that doesn't mean there aren't other options. Edmunds reminds us that Mazda is already partnering with Alfa Romeo on the next-generation Miata, and if this collaboration is successful, perhaps the relationship could bear additional fruit. After all, Alfa Romeo is said to be working on returning to its rear-wheel-drive roots, so Mazda's engineers might be able to make a case for more RWD goodness after all.