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Acura puts on display of mechanical horsepower in new ad

Originally forged with a brand identity based on luxury, sportiness and practicality, Acura has spent the last decade or so struggling with its image. The sporting credibility suffered a mighty blow with the loss of cars like the Integra, RSX and NSX, and recent years have seen the Japanese company attempting to recast itself as a technology leader.
All of that makes this latest Acura commercial, Let The Race Begin, even more difficult to understand, metaphorically speaking. The horsepower-horse race 'theme' certainly isn't difficult to fathom, with mecca-equine versions of popular luxury brands filling the screen. But the choice to make Acura's filly a flesh-and-blood creation seems odd, for the high-tech theme. Acura as "thoroughbred apart from the rest of the field" seems to be the rough message here, though we're not sure we're buying it. We're also not sure we're comfortable with how much these ponies reminded us of a certain off-putting robotic dog...
Looks expensive, at any rate. Watch the robot ponies run for yourself, below.

2025 Acura ZDX First Drive Review: First electric Acura or alternative Cadillac?

MONTECITO, Calif. Í– The 2025 Acura ZDX not only looks like an Acura, but it’s arguably one of the best-looking Acuras ever. If weÂ’re talking SUVs, whatÂ’s going to topple it from the podium? The original ZDX? Beneath that skin, however, itÂ’s no secret that the new ZDX rides on General MotorsÂ’ Ultium electric platform, has an interior constructed with General Motors parts, and is even built by General Motors in Tennessee. Ultimately, though, the most GM thing about the ZDX may be this overall assessment of it: This electric SUV provides more performance and features for the money than competitors, but the interior is a real letdown. Sure sounds like any performance Cadillac from the past two decades to me. The trouble for the ZDX is that the competitor it most closely aligns with in terms of price, feature content and EV specs is literally a Cadillac Â… but things have changed. Specifically, the Cadillac Lyriq doesnÂ’t suffer from that whole “interior is a real letdown” thing. Far from it, itÂ’s a reason to buy a Lyriq. Furthermore, the two EVs not only share the same Ultium platform, but their motor offerings are basically the same with power outputs and ranges that closely align. ItÂ’s therefore impossible not to keep coming back to comparisons between the two. Even if the ZDX is a decent value, complete with its $7,500 federal tax credit, why get one instead of the more luxurious Lyriq? In short, it comes with even more features for the money, and boasts the sort of chassis upgrades and handling acumen Cadillac has moved away from with the Lyriq.   So thatÂ’s where that comparison rests, and although IÂ’ll get back into that whole “not really an Acura” angle, letÂ’s take a closer look at the specs that more objectively let the new ZDX stack up well to vehicles that arenÂ’t mechanically related. There are three versions of the ZDX, with no options apart from color and a summer-tire option. Starting at $65,850, including destination but not the federal tax credit, the base ZDX A-Spec becomes the only other rear-wheel-drive Acura besides the first NSX. It produces 358 horsepower and 324 pound-feet of torque, and achieves an EPA-estimated range of 313 miles from its 102-kilwatt-hour battery pack. These specs are roughly equal to the rear-motor Lyriq and Chevy Blazer EV, but they amount to a stronger proposition than anything offered by Hyundai/Kia/Genesis, while comparable luxury models are considerably more expensive.

Ford Mustang GTD, Acura ZDX and Pebble Beach recap | Autoblog Podcast #795

In this episode of the Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by News Editor Joel Stocksdale. In the news, there were a lot of recent unveilings, including the Ford Mustang GTD, Pininfarina B95, Lamborghini Lanzador, Acura ZDX and Fisker Alaska. We recap Pebble Beach and the Woodward Dream Cruise. Joel is fresh off a track drive of the Audi R8 (at Laguna Seca!), and we give ann update on our long-term Toyota Sienna minivan. Finally, we take to Reddit to help pick a new car with a V8 in this week's "Spend My Money" segment. Send us your questions for the Mailbag and Spend My Money at: Podcast@Autoblog.com. Autoblog Podcast #795 Get The Podcast Apple Podcasts – Subscribe to the Autoblog Podcast in iTunes Spotify – Subscribe to the Autoblog Podcast on Spotify RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown 2025 Ford Mustang GTD revealed as a race car for the road — it costs $300,000 Pininfarina B95 revealed, 0-60 in 2 seconds, and at $4.8 million is the priciest EV ever Lamborghini Lanzador concept is a megawatt wedge previewing the first Lamborghini EV 2024 Acura ZDX revealed with up to 500 horsepower Fisker Alaska electric pickup specs, price and production plans revealed Cars we're driving 2023 Audi R8 Quattro Long-term 2023 Toyota Sienna Spend My Money Feedback Email – Podcast@Autoblog.com Review the show on Apple Podcasts Autoblog is now live on your smart speakers and voice assistants with the audio Autoblog Daily Digest. Say “Hey Google, play the news from Autoblog” or "Alexa, open Autoblog" to get your favorite car website in audio form every day. A narrator will take you through the biggest stories or break down one of our comprehensive test drives. Related video: Podcasts Acura Audi Fisker Ford Lamborghini Toyota Concept Cars Electric Future Vehicles Luxury Performance