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Acura dealer association nabs retiring pitcher Mariano Rivera for New York spot

Mariano Rivera, considered one of Major League Baseball's best relief and closing pitchers, bought an Acura when he debuted in the major leagues in 1995, and has owned nothing but Acuras since. So it was only natural for the New York Acura Dealers group to strike up a partnership. The fruits of the deal can be seen in the latest New York Acura commercial, called "Legends," which stars Rivera and Acuras new and old. It's narrated by actor Steve Schirripa, who played Bobby "Bacala" Baccalieri in HBO's The Sopranos.
"The spots are a nod to Acura's history and the years it overlapped with Mariano's career," says Scott Rodgers, chief creative officer at Tier10, the ad agency that developed the campaign's concept. With the "Legends" campaign, Rivera and the New York Acura Dealers continue a partnership that has provided $800,000 to the pitcher's charity, the Mariano Rivera Foundation.
The hardest part of the commercial was was finding the cars to star in it, according to Douglas Sonders, co-founder of 8112 Studios, the production company that shot the commercial. "Social media saved the day for us," he says. "After days of cold calls and e-mails to all of our contacts, we ended up sourcing everything we needed in 24 hours after asking our online contacts for assistance."

Chicago Auto Show: The really big reveals from shows past

The 2024 Chicago Auto Show may seem like a shell of its former self, but it still holds the title of the largest consumer auto show in the United States. It didn't get that reputation simply by being efficiently produced or convenient for locals desperate for something to do in February — it earned it over decades of breaking automotive news and powerhouse reveals, eventually earning an informal designation as America's truck show.  2024 may be a down year for Chicago, but let's not forget all of the great things that have come out of it, historically. Here's a look at some of our staff favorites. Bet you didn't know about a few of these cars that were first revealed in the Windy City.    2008 Dodge Challenger SRT-8  I didn't just pick this one as a former Challenger owner, but instead to illustrate just how many cool Chicago debuts we take for granted. Chrysler often chose its home turf to debut new cars, so the few times its unveilings happened elsewhere tend to stick in our minds. The first Challenger SRT-8 was kind of garbage, if we're being honest. I mean, who buys a race-bred, V8-powered muscle car without a limited-slip differential? But the SRT-8 formula evolved over time into something truly special, and what we saw in Chicago was essentially the early version of the Scat Pack, which was ultimately very successful for Dodge. And who would have thought we'd be here, 15 years later, still talking about that debut? And still loving these big Mopars, flaws and all. — Associate Editor Byron Hurd SHO time in Chicago IÂ’ll always have a certain fondness for the return of the Taurus SHO at the 2009 Chicago Auto Show. Chicago has always leaned truck and van heavy for press reveals, but every now and then, as this list illustrates, something spicy would appear. The return of the SHO as a high-powered successor to the original that ran from 1989-1999 gave enthusiasts hope for FordÂ’s performance business, especially for sedans. With a 3.5-liter EcoBoost V6 packing 365 hp, all-wheel drive and five-spoke wheels, the SHO was a nice upgrade from the lower-rung Taurus models. It was a bit more sedate than the original SHOÂ’s Yamaha-sourced V6 that teamed with a five-speed manual transmission, but still a worthy response to the Chrysler 300, Dodge Charger and later the Chevy SS. The SHO — Super High Output — begat things like the Fusion ST and gave Ford solid four-door performance for the rest of the decade.

2017 Acura MDX has a sharper face and Sport Hybrid option

The 2017 Acura MDX's new face takes inspiration from the more angular nose on the Acura Precision Concept, but there are even bigger changes under the skin. All models now have the full suite of AcuraWatch safety tech, and the available MDX Sport Hybrid is the third model from the brand to get its three-motor all-wheel drive system, after the RLX and NSX. The powertrain in the 2017 MDX Sport Hybrid pairs a 3.0-liter V6 with hybrid assist and a seven-speed automatic at the front and two more electric motors at the rear axle. Acura claims the system offers a total output of 325 horsepower, 35 more than the non-hybrid, and estimates that it gets 25 miles per gallon city, 26 mpg highway, and 26 mpg combined. If buyers spec either the optional Technology or Advance packages, they also get an Active Sport Suspension with Comfort, Normal, Sport, and Sport+ modes. Regardless of powertrain, all versions of the 2017 MDX now come standard with a suite of active safety systems. The huge array of tech includes Collision Mitigation Braking, Lane Departure Warning, Forward Collision Warning, Lane Keeping Assist, Adaptive Cruise Control, and Road Departure Mitigation. An electric parking brake and auto high beams are now among the regular features, too. Customers that opt for higher trim models can choose to replace the second row bench seat with captain's chairs and a center console with extra USB ports. The 2017 MDX also has a fresher style thanks to its diamond pentagon grille and more angular hood. To fit the new look, the LED headlights have a sharper design. The chrome sills had an extra visual flourish. The upgraded rear bumper with even better integrated dual exhausts looks great, too. Get a good look in the gallery above. Related Video: Refreshed 2017 Acura MDX Makes World Debut in New York with Bold New Styling, Upgraded Features and Sport Hybrid Powertrain Mar 23, 2016 - NEW YORK 2017 MDX showcases new diamond pentagon grille first seen on the Acura Precision Concept New Sport Hybrid powertrain delivers the ultimate in power and control while gaining 35 horsepower and anticipated to add 7 mpg to city fuel economy rating AcuraWatch™ safety and driver assist technology to be offered as standard equipment on all 2017 MDX models Acura today unveiled the restyled and refreshed 2017 MDX luxury SUV featuring bold new styling, added luxury features and available Sport Hybrid Super Handling-All Wheel Drive™ (SH-AWD®) powertrain technology.