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Acura, Penske reveal ARX-05 prototype racecar

CARMEL-BY-THE-SEA, Calif. — Acura pulled the cover off its striking Daytona prototype, called the ARX-05, as part of a new partnership with one of racing's most legendary names, Roger Penske. The racecar debuted Friday at The Quail, a vintage car show held during the week of the Pebble Beach Concours d'Elegance. Acura and Team Penske will campaign two cars next season in the IMSA WeatherTech SportsCar championship, starting with the Rolex 24 at Daytona in January. ARX is short for Acura Racing eXperimental, generation five. The car will run a twin-turbo 3.5-liter V6 engine that's based on the J35 series six-cylinder used throughout Acura's lineup. The body, designed by Acura global creative director Dave Marek's team, uses design cues from the company's road cars, including similar headlights. The chassis is based on the Oreca 07 setup. "We're already testing, and things are looking pretty good," said Art St. Cyr, president of Honda Performance Development and Acura Motorsports. Acura has raced endurance cars since 1991, finding success in IMSA and the former American Le Mans series. Two-time Indianapolis 500 winner Juan Pablo Montoya and Dane Cameron will drive one of the cars, while the other team to be announced later. Acura will face off against Nissan, Cadillac, Mazda, Oreca, Dallara and Multimatic Riley in the IMSA prototype field. The venture marks a return to sports-car competition for Penske, whose organization ran a Chevy Corvette in its first race at the 1966 24 Hours of Daytona and then operated victorious ALMS programs into the 2000s. Penske sees racing as a way to raise the image of Acura, whose cars he sells at his dealerships, Penske Automotive Group. "We want to take this brand to the next level," he said. "It's [racing] a core part of our brand and it's one of the ways we are validating our performance," said Acura vice president and general manager Jon Ikeda. After The Quail, the ZRX-05 is scheduled to appear at the Rolex Monterey Motorsports Reunion and in a featured area for concept and racing cars on the lawn at the Concours. Related Video: Featured Gallery Acura ARX-05 Daytona Prototype Reveal View 11 Photos Related Gallery Acura ARX-05 race car View 12 Photos Image Credit: Live photos copyright 2017 Drew Phillips / Autoblog.com Motorsports Acura Racing Vehicles Pebble Beach daytona prototype

Honda is first Japanese carmaker to be a net-exporter from US

Over the last decade or so, many foreign automakers have challenged the idea of what defines an "American car," but Honda took things a step further last year by exporting more cars out of the US than it imported in. Reuters is reporting that in 2013, a total of 108,705 Honda and Acura models were exported from the US with only 88,357 being shipped in. This gives Honda a net exporter status here, and makes it the first of such among the major Japanese automakers.
Honda's US imports have been dropping over the last five years while its exports have been steadily increasing. In 2008, the report indicates that Honda shipped 187,000 vehicles to the US and exported only 20,000, and even by 2012 Honda still favored imports with 136,000 imports and 74,000 exports. The article says that US-made Honda and Acura vehicles were exported to 50 countries with most ending up in Mexico, but the big news is that the Honda's US production set a record in 2013 with 1.3 million units built.

Acura touts full-line Top Safety Pick+ achievement in new ad

When a vehicle scores a Top Safety Pick+ in Insurance Institute for Highway Safety testing or a five-star rating from the National Highway Traffic Safety Administration, it's a darn big deal. But when an automaker's entire lineup earns the TSP+ honor and gets top marks from NHTSA it's a, um, well, it's never happened before. So congratulations, Acura. The premium Japanese brand is the first automaker to score top marks on the latest IIHS testing while also earning five-star NHTSA ratings across its entire range of vehicle. This, of course, is not the first time it's earned such a distinction – in 2009, and well before TSP+ existed, Acura was the first automaker to boast a lineup filled with TSP and five-star vehicles. With this new, five-vehicle lineup of TSP+ and five stars, Acura certainly has something worth crowing about. That's why it's preparing a new marketing campaign to crow about super-safe ILX sedans and MDX crossovers. Expect to see it on your TV starting on October 18. If you simply can't wait to see what Acura's up to, though, we've got a 60-second spot that features some very disturbing crash-test "dummies." Take a look at the top of the page, and then scroll down for the official press release on Acura's lineup.Related Video: Acura Underscores Industry-leading Safety Performance with Emotional New Marketing Campaign • Acura is the first and only automotive brand to earn 5-star Overall Vehicle Score from the NHTSA and TOP SAFETY PICK+ rating from the IIHS across its model line • High impact and emotional national advertising campaign brings to life Acura's dedication to safety performance • The brand's first-of-its-kind campaign launches digitally on Oct. 15 and on national broadcast television on Oct. 18 TORRANCE, Calif. (Oct. 15, 2015) – Acura has taken a safety leadership position as the only automotive brand to earn a 5-star Overall Vehicle Score in the NHTSA New Car Assessment Program (NCAP) and a TOP SAFETY PICK+ rating from the Insurance Institute for Highway Safety (IIHS) across its entire model line . Based on the brand's commitment to the latest safety design and implementation of advanced safety and driver-assistive technology, Acura earned top overall safety ratings from the U.S. government and the IIHS across its model line. Acura will showcase its leadership in a new high impact and emotional national advertising campaign highlighting the brand's dedication to safety performance.