1997 Acura Cl Premium Coupe 2-door 3.0l on 2040-cars

Auto blog

2020 Lamborghini Huracan Evo has the biggest price discount in America

Right now, buyers of the 2020 Lamborghini Huracan Evo are paying an average of $248,000 to drive the brand-new supercar off the dealer lot. That's a hefty chunk of change, but it represents $16,269 off the car's average $264,969 retail price, according to data provided to Autoblog by Truecar. That's the largest discount in America on a new vehicle for the month of April, 2020 when judged by the dollar amount in savings off the sticker. It's not all that uncommon to see a lot of money taken off the sticker price of expensive luxury cars. This month, right behind the Lamborghini sits the 2019 BMW 8 Series with a few bucks shy of $11,000 in savings, which is hardly surprising. Though it's a very sleek and entertaining car in some of its various incarnations, it hasn't exactly proven to be a hot seller for the German automaker. The fact that there are a total of 15 (!) possible configurations probably doesn't help. Two other BMWs, the 2020 7 Series ($10,164 in savings) and the 2019 i8 ($10,145) are also on the top 10 biggest discounts list. In between that BMW sandwich are the 2019 and 2020 editions of the Acura NSX. It doesn't really matter which one a buyer chooses to drive off the lot, either way lopping off more than $10,000 off the sticker price means the electrified supercar will cost just under $150k. For a look at the best new car deals in America based on the percentage discount off their suggested asking prices, check out our monthly recap here. And when you're ready to buy, click here for the Autoblog Smart Buy program, which brings you a hassle-free buying experience with over 9,000 Certified Dealers nationwide. Related Video:

Check out Honda's sweet stop-motion 'Power of Dreams' ad

Television advertising doesn't just have to be the necessary evil that pays for the shows that you want to watch, and Honda is absolutely proving that with a new two-minute commercial titled Paper. Using stop-motion animation and a heap of illustrated cutouts, the spot showcases what the Power of Dreams motto really means. It runs through highlights like the success in racing, automotive development, Asimo, the HondaJet, and even lawnmowers. The result of all that hard work is spellbinding. The entire two-minute spot already aired during a few NFL games, and doing that was a serious investment. According to Ad Age, during the time that the ad ran the estimated cost per 30 seconds was $300,887. Honda is also prepping a minute-long version for TV, but you can enjoy the whole thing right now in the video, above. HONDA BRINGS 'THE POWER OF DREAMS' TO LIFE WITH TWO-MINUTE COMMERCIAL CREATED BY STOP-MOTION ARTIST AND INFLUENCER PES Elaborate Paper-Flipping Technique Artfully Tells the History of Honda Honda Brand Marketing Tone — Simple, Clever and Emotional — Will Carry Through Across Upcoming Advertising to Help Build a Long-Term Emotional Connection with Consumers Sep 21, 2015 - TORRANCE, Calif. -- Capitalizing on Honda's established, strong brand identity and its core belief in "The Power of Dreams," the company is launching a two-minute commercial, "Paper," during CBS Sunday NFL on Sunday, Sept. 20. After months in the making, thousands of hand-drawn and -colored illustrations from multiple artists provide the platform for an intricate paper-flipping journey to beautifully show Honda's history and range of mobility products. "The goal is for the marketing itself to become a demonstration of Honda thinking and all the people that touch our wide range of products along the way," said Tom Peyton, Assistant Vice President of Marketing for American Honda Motor Co., Inc. "This commercial stands for the courage and conviction to imagine and make dreams a reality and speaks to Honda's innovative nature and respect for personal achievement and contributions." "The Power of Dreams" philosophy speaks to Honda's belief that drives the company's R&D and diverse array of advanced-technology products, and to the determination to bring them to market. This rejuvenated approach to overall brand marketing is the sum of Honda's best thinking and could only come from the company's years of design and innovation.

2023 Acura Integra w/ CVT starts just under $32,000

Pricing for the 2023 Acura Integra is out, and it's unsurprisingly a fair bit more expensive than the Civic it's based on. The base model starts at $31,895 including the $1,095 destination charge. The base version comes only with a CVT, as does the next highest A-Spec trim. To get a manual transmission, you'll have to fork over $36,895 for the top A-Spec with Technology. Fortunately, the manual isn't any more expensive than the CVT version. The full pricing breakdown is below. Integra: $31,895 Integra A-Spec: $33,895 Integra A-Spec with Technology Package: $36,895 The base model comes well equipped. Standard features include LED lighting, a sunroof, heated seats with power adjustment on the driver side, an eight-speaker sound system, 10.2-inch instrument display, 7-inch infotainment screen and Apple CarPlay and Android Auto. The standard safety feature list is quite good with adaptive cruise control with lane-keep assist and stop-and-go (the latter on CVT only), blind-spot monitoring and automatic emergency braking. And all Integras come with the same turbocharged 1.5-liter four-cylinder making 200 horsepower and 192 pound-feet of torque. They also have two years of free scheduled maintenance (oil changes, tire rotations and inspections). The A-Spec model mainly adds the sporty A-Spec appearance package, while the A-Spec with Technology Package adds quite a few more features. It includes adaptive suspension with adjustable stiffness, a larger 9-inch infotainment screen, ambient interior lighting, leatherette and faux suede upholstery, power adjustment on both front seats, a 16-speaker sound system, wireless Apple CarPlay and Android Auto, wireless phone charging and more USB ports. And of course that top trim is available with a six-speed manual, which also adds a mechanical limited-slip differential like in the Honda Civic Si. Related Video: 1999 Honda Civic Si | Retro Review