2006 Acura Tsx, 57k Miles, Gray, Fog Lights, Excellent Condition, New Tires on 2040-cars

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Acura dealer association nabs retiring pitcher Mariano Rivera for New York spot

Mariano Rivera, considered one of Major League Baseball's best relief and closing pitchers, bought an Acura when he debuted in the major leagues in 1995, and has owned nothing but Acuras since. So it was only natural for the New York Acura Dealers group to strike up a partnership. The fruits of the deal can be seen in the latest New York Acura commercial, called "Legends," which stars Rivera and Acuras new and old. It's narrated by actor Steve Schirripa, who played Bobby "Bacala" Baccalieri in HBO's The Sopranos.
"The spots are a nod to Acura's history and the years it overlapped with Mariano's career," says Scott Rodgers, chief creative officer at Tier10, the ad agency that developed the campaign's concept. With the "Legends" campaign, Rivera and the New York Acura Dealers continue a partnership that has provided $800,000 to the pitcher's charity, the Mariano Rivera Foundation.
The hardest part of the commercial was was finding the cars to star in it, according to Douglas Sonders, co-founder of 8112 Studios, the production company that shot the commercial. "Social media saved the day for us," he says. "After days of cold calls and e-mails to all of our contacts, we ended up sourcing everything we needed in 24 hours after asking our online contacts for assistance."

Acura puts on display of mechanical horsepower in new ad

Originally forged with a brand identity based on luxury, sportiness and practicality, Acura has spent the last decade or so struggling with its image. The sporting credibility suffered a mighty blow with the loss of cars like the Integra, RSX and NSX, and recent years have seen the Japanese company attempting to recast itself as a technology leader.
All of that makes this latest Acura commercial, Let The Race Begin, even more difficult to understand, metaphorically speaking. The horsepower-horse race 'theme' certainly isn't difficult to fathom, with mecca-equine versions of popular luxury brands filling the screen. But the choice to make Acura's filly a flesh-and-blood creation seems odd, for the high-tech theme. Acura as "thoroughbred apart from the rest of the field" seems to be the rough message here, though we're not sure we're buying it. We're also not sure we're comfortable with how much these ponies reminded us of a certain off-putting robotic dog...
Looks expensive, at any rate. Watch the robot ponies run for yourself, below.

2023 Acura Integra w/ CVT starts just under $32,000

Pricing for the 2023 Acura Integra is out, and it's unsurprisingly a fair bit more expensive than the Civic it's based on. The base model starts at $31,895 including the $1,095 destination charge. The base version comes only with a CVT, as does the next highest A-Spec trim. To get a manual transmission, you'll have to fork over $36,895 for the top A-Spec with Technology. Fortunately, the manual isn't any more expensive than the CVT version. The full pricing breakdown is below. Integra: $31,895 Integra A-Spec: $33,895 Integra A-Spec with Technology Package: $36,895 The base model comes well equipped. Standard features include LED lighting, a sunroof, heated seats with power adjustment on the driver side, an eight-speaker sound system, 10.2-inch instrument display, 7-inch infotainment screen and Apple CarPlay and Android Auto. The standard safety feature list is quite good with adaptive cruise control with lane-keep assist and stop-and-go (the latter on CVT only), blind-spot monitoring and automatic emergency braking. And all Integras come with the same turbocharged 1.5-liter four-cylinder making 200 horsepower and 192 pound-feet of torque. They also have two years of free scheduled maintenance (oil changes, tire rotations and inspections). The A-Spec model mainly adds the sporty A-Spec appearance package, while the A-Spec with Technology Package adds quite a few more features. It includes adaptive suspension with adjustable stiffness, a larger 9-inch infotainment screen, ambient interior lighting, leatherette and faux suede upholstery, power adjustment on both front seats, a 16-speaker sound system, wireless Apple CarPlay and Android Auto, wireless phone charging and more USB ports. And of course that top trim is available with a six-speed manual, which also adds a mechanical limited-slip differential like in the Honda Civic Si. Related Video: 1999 Honda Civic Si | Retro Review