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The 2024 Acura Integra Type S will have 320 horsepower

The 2024 Acura Integra Type S is launching this summer, but the teaser and information drip campaign is officially in full swing.  Acura just let on that the Integra Type S will produce 320 horsepower and 310 pound-feet of torque from its 2.0-liter turbocharged four-cylinder engine. For reference, that’s 5 horsepower more than what the Honda Civic Type R makes — its 310 pound-feet of torque figure is the same as the Type R. We make such a comparison, as all the information Acura has dribbled out so far about the Integra Type S has us thinking that itÂ’s going to be very similar to the Type R. The second bit of information Acura revealed today is an approximate reveal window. The final car and all the specs we want are expected to drop at the Acura Grand Prix of Long Beach. The race takes place over the April 14-16 weekend, and while we donÂ’t know exactly what day the Type S will be revealed yet, our bet would be for Friday or earlier that week, so Acura can show off the car in person to race fans all weekend long. The teaser photos and teaser video (see directly above) give us a little design and sound preview for the Type S. Just like the camouflaged car, the undisguised version is rocking massive fender flares in both front and rear. These will allow Acura to fit the big 265-section-width tires it has in store for the Type S in addition to giving it a super-aggressive look. The photos also show off a carbon fiber rear lip spoiler, carbon mirror caps, a glimpse at the large rear diffuser and a prominent Type S badge on the front fender.  As for the sound preview, the Integra Type S breathes through a triple-outlet exhaust and sounds far more menacing than the Civic Type R does from the factory. There are even some loud pops and bangs on the overrun that you can hear. For those going frame-by-frame on the video, youÂ’ll also notice the car is painted in AcuraÂ’s Tiger Eye Pearl paint. WeÂ’ve seen this shade on both the TLX Type S and MDX Type S, so it looks like the trend is continuing for Type S models. Look out for more teasers as we approach the final reveal for the Integra Type S, but you wonÂ’t have to wait long because the reveal is well under a month away now. Related video:

These are the top luxury cars bought by people entering the segment for the first time

Let's say you just got a big promotion at work or the kids are moving out of the house, and you finally have some extra money. You decide to blow it all at once and treat yourself by upgrading your ride. Naturally, you look to a luxury automaker. What do you choose?
Models like the Audi A3 and Mercedes-Benz CLA-Class may be tailor-made to introduce buyers to the premium segment, but a new study finds that they don't garner the highest rates of non-luxury customer conquests. It turns out that a Volvo leads among folks moving up to a premium brand, and it isn't even one that's made anymore, at that.
A recent study by Polk and IHS Automotive looked at what models had the highest rates of buyers upgrading from a non-luxury segment. The information comes from its new vehicle registration data through April 2014. All ten top models boasted conquest rates of over 50 percent, but the Volvo C70 led the field with 68.01 percent of its customers coming from non-premium brands.

Acura replaces chief Accavitti with designer Ikeda

Acura is shaking up its senior leadership, as Honda ushers the current chief of its luxury division out the door and replaces him with a new one. Exiting stage left is Mike Accavitti, who held the reins at the premium automaker as its senior vice president and general manager of the Acura division. Taking his place will be Jon Ikeda, one of the Japanese automaker's most senior designers. Accavitti (pictured above at left) had been promoted to the job from his previous position as senior vice president of auto operations after Honda separated the Acura brand into its own division. He had previously served as a senior executive at Chrysler, rising up the ranks to run the Dodge brand, and joined Honda in 2011 as its chief marketing officer. At this point it remains unclear why Accavitti is leaving and where he might land, but Honda says he's leaving the company altogether. To replace Accavitti, Honda has named Jon Ikeda (pictured above at right), a veteran designer with the company. A graduate of the Art Center College of Design in Pasadena, CA, Ikeda has worked for Honda on both sides of the Pacific since 1989. He previous headed up the design and product planning divisions at Honda's American R&D operations, and was instrumental in creating an independent design office for the Acura brand, separate from Honda's. This isn't the first time we've seen Accavitti replaced in his role as a senior executive by a design veteran. After only four months at CEO of the Dodge brand, he was replaced by Ralph Gilles, who retained his role as senior vice president of design for the entire Chrysler group in parallel. Gilles was ultimately replaced as head of Dodge as well, but was recently promoted to serve as head of design for Fiat Chrysler Automobiles. Related Video: Acura Announces Leadership Changes TORRANCE, Calif. July 27, 2015 – Acura today announced that Jon Ikeda has been promoted to Vice President and General Manager of the Acura Division of American Honda Motor Co., Inc. In this role, Ikeda will oversee all Acura brand activities including sales, marketing and parts and service. Ikeda was formerly Division Director of Auto Design at Honda R&D Americas, Inc. (HRA). He began his career at Honda in Japan in 1989, joining the advanced design studio in Tokyo, where he worked on the award-winning Honda FSX show car. After six years in Japan, he returned to Los Angeles in 1995, to continue his career at Honda R&D in Torrance, California.