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Acura Integra to capstone combustion era as EV transition begins

The recent launch of the resurrected Integra nameplate is just part of a larger shift in mission at Acura. Its leaders have repeatedly said they want Acura to be the performance brand of Honda, where driving fun and dynamics come first. However, in a new report, Acura says it plans to go big on fully electric vehicles, at even greater speed than its parent company, by skipping the hybrid step altogether. According to Acura assistant VP of sales Emile Korkor, the Integra was a capstone to the internal combustion era at Acura. It marked a sort of homecoming to the marque's performance pedigree, and once Integra is launched, the brand will move forward with electrifying its lineup. The company's plans were revealed in an Automotive News interview, where Korkor said, "We're going to bypass hybrids altogether. So our shift is going very rapidly into BEV. That's our main focus." At first blush, that seems to be at odds with brand boss Jon Ikeda's public statements about Acura. As recently as a couple of weeks ago, Ikeda was saying that he wanted to take the Integra racing, as something of a mascot for the "fun" brand at Honda. Perhaps we've been desensitized to automakers making big proclamations about EV transitions a la Jaguar, Land Rover, Bentley, and Infiniti, but typically the green messaging has not been about performance in the traditional sense. Says Korkor, "We're not just dipping our toe in the water with electric at Acura, we are jumping all in. And that's not just because we need to. It's because we want to. Acura is really focused on performance, and electrification is one of the greatest ways we can augment that performance." While electrification and performance are not mutually exclusive, we have yet to drive an EV that connects to the road as beautifully as a 1990s Integra or NSX did. Acuras have never been about power and torque. Yet they were still compelling performance cars thanks to brilliant steering and driving dynamics. Then there's the issue of what Acura represents. Back in February, Ikeda said that Acura was purposefully holding off on an EV strategy because it needed to re-establish its performance bona fides. Now, Korkor says, "The benefit of returning to the Integra right now is that it's going to help shepherd a new generation of customers and build loyalty as we move into a new era." The problem is, the Integra alone isn't enough to establish that performance cred.

There was once a Honda Civic named the Honda Integra

So it turns out there was a Honda Integra that was actually a Honda Civic. This as opposed to the Honda Integra we already knew about that was just like our Acura Integra but with Honda badges sold in different markets. We noticed the oddity while crawling about used car listings (as one is wont to do). A sedan popped up that looked suspiciously like a mid-90s Honda Civic, but there was a shiny Integra badge on the back of it. Surely, this must be somebody’s idea of being funny, right? Wrong. The Honda Integra SJ exists, and itÂ’s essentially a rebadged Honda Civic Ferio. Or "Civic Sedan" as we knew it here. In other words, that means Honda sold two Honda Integras at the same time. One of them was the Integra that we all think of upon hearing the Integra name. The other was just a Civic Ferio that was half-prettied up to increase its appeal. After all, the Integra name was luxury. Maybe you already knew all of this, but the lack of definitive information online and presence of this car for sale prompted us to do a little research. In case you were wondering, SJ stands for Sedan Joyful, so this carÂ’s full name is the Honda Integra Sedan Joyful. It was sold as such from 1996-2001 in Japan. Its mini Wikipedia entry indicates that Honda created the SJ to bring a formal sedan to the Integra range. ThatÂ’s a bit weird, though, as there was literally an Integra four-sedan at the time. You could even get it as the hot GS-R version in the United States. Japanese buyers were even luckier, as Honda offered a sedan version of the Integra Type R there. Since the Integra SJ was a rebadged Civic Ferio, it came with the same equipment and engine. The 1.5-liter D15B four-cylinder engine was being used in the Ferio at this time, so thatÂ’s what the Integra SJ was rocking. ItÂ’s one of HondaÂ’s SOHC VTEC offerings, and it made a very respectable 128 horsepower. The D15B wasnÂ’t as potent as an engine like the B16A2 found in the 1999-2000 Honda Civic Si sold here that put out 160 horses, but it was also down one camshaft. Only the intake valves are affected by the cam here, which results in less power than the DOHC VTEC engines. All that said, the engine still revved to 7,200 rpm, and its power is respectable for the size of car.  ThereÂ’s a third name for the Civic Ferio/Integra SJ, as well. If you go to Thailand, you may come across the Isuzu Vertex, which is yet another rebadged Civic Ferio.

2020 Acura TLX PMC Edition Driveway Test | Shine bright like a ... ruby

Valencia Red Pearl. That’s the story with the 2020 Acura TLX PMC Edition. We got to see this limited edition TLX sedan at the New York Auto Show last year, but now itÂ’s in my driveway. The show lights donÂ’t do this paint justice. The setting sun reflecting off the deep and vibrant red ... now that's how this car is meant to be gazed upon. Like I mentioned in the video walkaround above, the TLX PMC Edition is hand-assembled at the Performance Manufacturing Center in Ohio. The body-in-white is trundled across town to the NSX supercar factory where those technicians do the rest to make it road-worthy. All 360 of them are being wrapped in their own special car covers and delivered to dealers on an enclosed truck to make sure it arrives without a single exterior flaw. About that paint Valencia Red Pearl is a $6,000 paint option on the Acura NSX. On the TLX PMC, itÂ’s $0. The paint process itself is time consuming and intensive. Acura says the vibrancy and high-color saturation is thanks to nano pigment technology.  “Engineered using mica, metal flake and super-high transparency nano pigments, the paint is applied using PMC's advanced robotic paint system in multiple base coats to enhance color intensity. This is followed by two clear coats to increase the paint's luster,” AcuraÂ’s description reads. 2020 Acura TLX PMC Edition View 43 Photos The five-day process is well worth it. IÂ’ve tried my best to illustrate it through photos and video, but itÂ’s still not representative enough of this red paint. It has a depth and shimmer to it, as if the body panels were a swimming pool, awaiting a cannonball dive into the deep end. This car being an exclusive, special edition vehicle hasnÂ’t destroyed the value proposition either. In actuality, the TLX PMC is the one to buy if you want a fully-loaded TLX. Acura doesnÂ’t allow you to option the A-Spec and Advance packages together with the standard TLX, but both of those are included with the PMC Edition. If you were able to combine all those packages, the final price would ring up to $50,650. The final price on our test car is $50,945, including the $1,995 destination charge on the sticker. Basically, youÂ’re getting every option in the book at around list price, plus all of the special PMC Edition extras for next to nothing. Why yes, of course weÂ’ll have the PMC Edition. It drives just like the TLX A-Spec — check out our full review of that car here.