2005 Acura Tl Base Sedan 4-door 3.2l on 2040-cars

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Acura puts on display of mechanical horsepower in new ad

Originally forged with a brand identity based on luxury, sportiness and practicality, Acura has spent the last decade or so struggling with its image. The sporting credibility suffered a mighty blow with the loss of cars like the Integra, RSX and NSX, and recent years have seen the Japanese company attempting to recast itself as a technology leader.
All of that makes this latest Acura commercial, Let The Race Begin, even more difficult to understand, metaphorically speaking. The horsepower-horse race 'theme' certainly isn't difficult to fathom, with mecca-equine versions of popular luxury brands filling the screen. But the choice to make Acura's filly a flesh-and-blood creation seems odd, for the high-tech theme. Acura as "thoroughbred apart from the rest of the field" seems to be the rough message here, though we're not sure we're buying it. We're also not sure we're comfortable with how much these ponies reminded us of a certain off-putting robotic dog...
Looks expensive, at any rate. Watch the robot ponies run for yourself, below.

Acura TLX Type S PMC Edition gets the NSX's Gotham Gray Matte paint

Acura made three NSX-sourced colors available on the TLX Type S PMC Edition in 2022. Giving the sedan distinctive supercar flair must have struck a chord with enthusiasts, because the Honda-owned company added a fourth color called Gotham Gray Matte to the palette. If the name sounds familiar, it's likely because Gotham Gray Matte was also available on 50 units of the NSX Type S. The flat-gray paint is complemented by Berlina Black paint on the door handles, the side skirts, and the 20-inch wheels, a carbon fiber spoiler on the trunk lid, and a carbon fiber rear diffuser. Black exterior emblems add a touch of contrast to the design. But Acura painted the roof in the same color as the body, whereas the first batch of TLX Type S PMC Edition models announced in 2022 featured a Berlina Black-painted roof panel. Inside, the TLX Type S PMC Edition gains Milano Red leather upholstery, Ultrasuede inserts, black contrast stitching, carbon fiber trim, Type S-branded floor mats, and illuminated sill plates. The center console also features a metal plate that displays the car's serial number. Acura will build 50 units of the TLX Type S PMC Edition painted in Gotham Gray Matte. The sedan will enter production in April 2023, and it will be built by hand in the Performance Manufacturing Center that the company operates in Ohio; it's the same facility that built the now-retired NSX. Pricing starts at $66,995 including a $1,995 destination charge. In comparison, the standard TLX Type S costs $56,745.

GM Ultium-based 2024 Acura ZDX caught undisguised in spy photos

What you see above is our best look yet at the 2024 Acura ZDX. The SUV, while not completely production-ready (mainly the temporary headlights), is completely and totally devoid of line-obscuring camouflage. The resulting vehicle is clearly a toned-down Precision EV concept, and one that does a good job of hiding its GM underpinnings. Like the concept, it has a forward-leaning nose with a blanked-out version of the Acura corporate pentagonal grille. The long nose gives way to a seriously raked windshield and a floating roof. That roof has a distinct rear pillar treatment with a little notch for the rear glass to create that floating look. There are, of course, concessions to reality. The lower front fascia has relatively nondescript grilles, though they also don't detract from the rest of the vehicle. And naturally there are large door mirrors and conventional grab handles to get in. The ZDX will be based on the GM Ultium platform, and considering on the size and likely performance, will probably be closely related to the Chevy Blazer. To the credit of Acura's designers, and also perhaps to GM's architecture, the ZDX does not look like a reworked Blazer. And the differences will continue beyond the exterior. While GM will be dropping Apple CarPlay and Android Auto, Honda and Acura versions of Ultium SUVs will keep the phone mirroring software. It will still have Google apps built-in as well as touchscreen support, unlike some gas-powered Acura models. We'll see the ZDX launch next year. It will even have a high-performance Type-S variant like the TLX and Integra. That leads us to believe something like the dual-motor 557-horsepower powertrain from the Blazer SS will be available. We'll be curious to see what the more mild powertrains will be like, if they'll all be dual-motor, or if there will be single-motor setups. And if there are single-motor layouts, whether they'll be front- or rear-wheel drive, as both options are available on Blazer. Related video: