1999 Acura Tl Base Sedan 4-door 3.2l on 2040-cars

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Acura teases new performance EV for Monterey

Acura is headed to Monterey Car Week with what it's calling a "next generation" performance concept. While Honda's premium subsidiary offered up no details about the car itself, we were offered the above teaser photo. Acura says it will be a "segment defying" sport utility vehicle, but what we're seeing here looks awfully trunk-like. From this perspective, it's really anybody's guess, but one thing is obvious: Whatever this thing is, it's no mere ZDX offshoot. Here's Acura's announcement in its entirety, should you be interested in parsing it yourself: "Acura will once again take center stage during Monterey Car Week for the world debut of an exciting new concept vehicle. A segment defying sport utility vehicle, the dynamically styled concept previews the performance brand's next generation all-electric model – the first to be built in Ohio on the company's new dedicated EV platform." The most significant takeaway here is that last bit. Being on a new dedicated platform means that this car has nothing to do with the current Honda-Acura EV offerings, both of which are based on architecture shared with General Motors. Honda has already announced that it will migrate its mainstream EVs to a new, in-house "0 Series" platform in the coming years, with an initial focus on passenger vehicles followed by expansion into people-mover territory. We've yet to hear anything concrete about a parallel program at Acura, so this could very well be the first breadcrumbs to that effect.  For now, that's all Acura has to offer. Keep your ears to the ground during Car Week for more. 

2014 Acura MDX ad campaign the most expensive in brand's history

Realizing that it must spend more marketing dollars to compete with the more established luxury automakers, Acura is preparing to launch its most expensive ad campaign ever for its redesigned 2014 MDX. At $78 million, according to Advertising Age, the new "Made for Mankind" campaign that kicks off next month is exactly double what Acura spent on the 2013 RDX launch last year. It's also the brand's first cooperation with its new agency, Boston- and Los-Angeles-based Mullen Advertising. Thanks to its bigger budget, we'll be seeing ads for the MDX pop up just about everywhere from television commercials, cinemas and billboards to videos focused on computers and mobile devices.
The first such video is entitled "Human Race," and it enunciates Acura's recent tagline highlight, the synergy between man and machine. More interestingly, the 2014 MDX, which went on sale this month, doesn't make an appearance in the 60-second spot until close to the end. This video is posted below as well as a press release from Acura along with images of various ads we should start soon.

2021 Acura TLX A-Spec Long-Term Update | How's it handle?

A couple of months have passed since we took delivery of our new 2021 Acura TLX A-Spec long-term tester, and the miles are starting to pile on — the odometer just clicked past 6,000. I was particularly eager to get behind the wheel of our TLX, as my first go-round in AcuraÂ’s new sports sedan left me feeling good about where Acura was headed with this car. That said, I only spent about an hour in the saddle during my first drive experience, and that time was on unfamiliar roads. The stint I just completed was a full month, and in that time I treated the TLX as if I owned it. So much so, that I completed the same mini road trip with it that I took in my 2001 Acura Integra GS-R last fall. The destination was southern Indiana, an unexpected but heavenly place to test the handling of a car. Just go south or east from Bloomington, Ind., on the squiggly lines you see on Google Maps. I promise you wonÂ’t be disappointed. Photo evidence of both trips below, including my friendÂ’s Alfa Romeo Giulia(s). The TLX was an absolute peach on the hundreds of miles of winding pavement. Despite its BMW 5 Series size, the TLX handles like a compact car. Its chassis is rigid and unbending through every kind of corner. This isnÂ’t the Type S (nor is it an Advance trim with the adaptive dampers), but itÂ’s all the chassis you could want on a backroad. ThereÂ’s enough give from the dampers to smooth out the bad spots, but itÂ’s dialed in to provide unwavering stability in big weight transfers, too. Acura struck a happy balance. Credit for this carÂ’s poise under stress on less-than-ideal roads should also be given to the new independent double wishbone front suspension design. You can sense it sorting out dips and changes in the road as youÂ’re battling through a rough corner. The big 255-section-width tires stay confidently glued to the pavement, communicating grip levels through the wheel and chassis as you go. The super-quick steering ratio from the new electric rack does a decent job of simulating road feel, but the best part about it is the rackÂ’s sheer speed. Acura takes full advantage of this sedanÂ’s rigid chassis with that quick, precise turn-in. ItÂ’s not quite as fast as the Alfa Romeo GiuliaÂ’s energetic steering, but the end result is a car that changes direction the moment your brain decides it wants to. What really ties this carÂ’s handling together is AcuraÂ’s torque-vectoring SH-AWD system.