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Acura heading to SEMA with... a '93 Legend?

Acura is gearing up for SEMA this year, and it'll be showing a 1993 Legend, the second-generation version of the sedan that had launched the brand in the first place. You read that right. The vehicle just happens to belong to one Christopher Bridges, better known to some as Ludacris and to others as Tej from the Fast and Furious movies. The Legend is the rapper-turned-actor's cherished possession, having appeared on the cover of his ninth studio album Ludaversal. It was involved in a collision recently, but is being painstakingly repaired, restored, and modified by Acura and will be on display at the Vegas tuner expo. Of course that's not all that Honda's premium division has in store for the show. It's also teaming up again with Galpin Auto Sports to customize a TLX and an ILX – the latter inspired by the aforementioned Ludacris project. Galpin may be better known for working on Fords, but did a custom TLX for last year's SEMA show as well. Joining the Legend and the Galpin customs will be a new NSX and an ILX fitted with several factory-backed accessories. Acura to Showcase Legendary Performance Heritage and Personalization at 2015 SEMA Show Oct 12, 2015 - TORRANCE, Calif. - Acura to unveil rapper, actor Ludacris' custom-restored 1993 Legend - Highly modified 2016 ILX by Galpin Auto Sports will also debut at SEMA during the Acura press conference on Nov. 3 Acura's 2015 SEMA showcase will be highlighted by a custom-restored 1993 Acura Legend sedan owned by actor and rap artist Ludacris. Stepping up its game from the 2014 SEMA Show – where the performance-oriented Galpin Auto Sports Acura TLX was unveiled – the luxury brand will also feature a wide variety of vehicles showcasing its performance heritage and its products' customization potential at the 2015 SEMA Show in Las Vegas. Following a collision that severely damaged Ludacris' cherished 1993 Legend, Team Acura set about to artfully restore and modify the vehicle under the guidance of Acura Design Studio in Los Angeles and under the watchful eye of Acura Global Creative Director, Dave Marek. Fans can follow the build progress leading up to SEMA on Acura (@Acura) and Ludacris' (@Ludacris) social media channels and by using the hashtag #LegendaryDuo. "Working with a real car guy and a passionate Acura owner like Ludacris has made the processes of bringing his Legend back to its original glory a fun and unique experience," said Marek.

2023 Acura Integra A-Spec Interior Review: How it compares to Civic

For better and for worse, the 2023 Acura Integra borrows a lot from the Honda Civic. The air vents may seem like the most obvious bits, but they are in fact different: the Civic's mesh consists of hexagons whereas the Integras are diamonds. Wow, right? The little air direction nubs seem to be the same. Personally, I think the Civic's full-width application looks more special and even premium, especially given the Integra's rather blah gray dash trim, but shrug.  Otherwise, the switchgear is identical, including the steering wheel, climate controls, stalks and touchscreen(s). The two center console designs are also shared, one for CVT-equipped cars and the other for manual-equipped cars like this one, although there are a few differences I'll mention later. How much does this really matter? Ultimately, you can decide, but for now, let's do the full James Cameron and deep dive into the Integra A-Spec interior. Alright, since I've already talked about them, here are the Integra A-Spec and Civic Hatchback with six-speed manual side by side. We haven't taken a pic of the Si interior at the same angle (and Honda seems to have given up on its usual exceptional press photo packages), so just imagine more red and a shifter similar to (but not the same as!) the Integra's. And here's the vent comparison. Again, the Civic Si has red trim surrounding the hexagon mesh instead of silver. Here's that aforementioned blah gray dash trim. Those dots are textured, but in general, it lacks a certain premium appearance. The rest of the dash trim is sufficiently low sheen and padded.  Speaking of low sheen and padded, let's talk door trim. While at first glance the front and back door tops look the same, they are not. Look closer and you'll see the pattern is slightly different, which is indicative of the fact that the front doors have a soft-touch rubbery material and the back doors are rock-hard plastic. This is definitely more compact car than luxury car. This Upstairs, Downstairs theme continues ... Let's talk seats and upholstery. This is an A-Spec, which means it gains access to the optional Red interior. Yes, just literally "Red" whereas your other choices are "Ebony," "Orchid" and "Graystone." That's not the weird bit. While all seats are "Red," they do not have the same upholstery. The front seats have centers in micro-suede fabric with leatherette bolsters in red and black. Sorry, "Ebony."  The back seats are just leatherette. Weird, right?

Nice car seeks Millennials | 2018 Acura TLX First Drive

The Acura TLX has a new face. And a rear diffuser. There's also a new A-Spec version with stiffer dampers, quicker steering, a snarlier engine, and snazzy red leather. Plus, every TLX has a revised touchscreen with Apple CarPlay and Android Auto. That pretty much sums up the refreshed 2018 Acura TLX entry-level luxury sedan, which didn't exactly drop into the market with a splash when it launched originally. Is all of that enough to make a difference? Probably not. After a day driving it around southern Indiana and the outskirts of Louisville, Kentucky, the TLX continues to be a perfectly nice car. It's refined and the cabin is well built, but otherwise the sedan is unremarkable. Ah, but there's more going on here than just a mid-cycle refresh. The 2018 TLX is Acura's latest effort following the revised MDX to recast itself as the maker of "precision-crafted performance" cars, inspired by both the NSX and the Precision Concept car shown at the 2016 Detroit Auto Show. It's a top-to-bottom, R&D-to-marketing attempt to better appeal to today's holy grail of customer: the Millennial. To do that, it goes beyond the cars themselves. New Acura commercials are a far cry from an authoritative James Spader rationally extolling the virtues of this and that. There are fast cuts and three images perpetually on screen. There's pulse-pumping music, bright colors, and words like "Geek + Chic" and "Super + Sonic." There are many not-exactly-subliminal images of the NSX. There's a red Power Ranger. It's hip! It's young! It's Millennial! It's also a marketing campaign that has apparently connected with its target generation – well, at least in focus group ratings. "If you look at what the other brands are doing, and particularly the luxury brands, it's so serious," said Jon Ikeda, Acura vice president and general manager. "We're trying to make it more inclusive, not intimidating, more youthful, more optimistic, and more fun. We want to have fun with it. "[The commercials] are trying to set the tone of Acura in general, to make people go, 'OK, I'm interested in that, I want to go drive that.' Now it's up to us to make sure the product reflects that." And Ikeda is actually in a position to make that happen. He's not a business guy or a Mad Men marketing sort – he's moved upstairs after spending decades in design, a tenure that included penning the third-generation TL, the best-selling Acura model of all time and one of the best-looking.