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Acura files for Integra Type S trademark

It's only been a couple of weeks since Acura dropped the news bomb that it was bringing back the Integra. In that time, though, the company has quickly applied to trademark the name "Integra Type S" with the US Patent and Trademark Office. The filing, discovered by CarBuzz, was submitted on Aug. 20, a little less than a week after the Integra revival was announced. Curiously, it's under the category of "Apparel and headwear, namely, caps, hats, T-shirts, shirts, sweatshirts, knit shirts, polo shirts, jackets and vests," rather than automobiles.   It seems unlikely, though, that Acura would trademark Integra Type S for shirts and hats if it didn't plan on building a car to go along with it. So the Integra may come in standard and hotted up versions. The last time Acura offered an Type S in North America, it wasn't officially called that. During Acura's switch to an alphanumeric naming convention, the Integra name was dropped in favor of RSX, built from 2002-06. There, the Type S moniker, while not as hard-core as the previous-generation Integra Type R, still meant a considerable bump in performance. Regular RSX models had 160 horsepower, but the RSX Type S cranked out 200 to 210, depending on the year. The Type S was also available exclusively with a manual transmission, and had improved suspension and brakes. While a similar improvement in hardware would be more than welcome on an Integra Type S, we don't want to get too excited over what could just be a logo on a T-shirt. The wouldn't be the first time in recent memory a carmaker trademarked a familiar name for swag. Earlier this year Nissan trademarked Fairlady Z — the original name for the Nissan Z-car — for usage on anything from cuff links to wall clocks. Meanwhile, Ford stepped in and trademarked the name Skyline for the category of cars and trucks. So Acura should probably just go ahead and get the trademark for cars, even if it doesn't plan on offering it at all.  

2014 Acura RLX Sport Hybrid [w/video]

Having already driven and reviewed the 2014 Acura RLX this year, colleagues Steven Ewing and Jeffrey Ross poured several thousand words into apprising it, then someone took the safety off the Comments and flipped them to "Fully Automatic" because those two reviews and four brief posts were hit by more than 1,200 of your deeply felt sentiments.
People care about Acura.
Roughly half of those comments were in reply to news of this car, the 2014 RLX Sport Hybrid SH-AWD, a sedan that intends to show that Acura cares, too. Underneath a skin almost imperceptibly different from the standard RLX, the one that has given us P-AWS (Precision All-Wheel Steer), is a Super Handling All-Wheel Drive (SH-AWD) system that replaces the mechanical components it relies on in the TL and MDX with computerized sophistication and three electric motors. Top that off with more power, and the aim is to provide a machine that does a better job of getting Acura a starting spot in the premium luxury game than the erstwhile and now all-but-forgotten RL that the RLX replaces.

2019 Acura RDX to race in Pikes Peak Hill Climb

Acura just launched the 2019 Acura RDX crossover, and what better way to kick things off than a little motorsport? That's right, Acura will be racing a modified RDX in none other than the Pikes Peak International Hill Climb. It's Acura's seventh consecutive year participating in the daring ascent, which sees 156 turns over the course of 12.4 miles. On June 24, the RDX will attempt the climb to the summit's elevation of 14,114 feet. To help its Exhibition Class run, the RDX's 2.0L VTEC engine has been given a larger turbocharger and an electric supercharger, which brings output up to 350 horsepower and 330 pound-feet of torque. The vehicle also benefits from race-tuned suspension, custom 19-inch wheels and Pirelli racing tires, and front Brembo brakes. Behind the wheel will be by Jordan Guitar of Acura R&D's North American Chassis Development Group. The RDX will be joined at the race by three other Acuras: a production-based NSX competing in the Time Attack 1 Class, and two TLXs in the Open Class. One is a TLX A-Spec with an upgraded suspension and 500-horsepower turbo V6. The other is a TLX GT with a modified twin-turbo V6 and suspension developed specifically for Pikes Peak. Related Video: