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Volvo PV444 turns 70

Volvo has made all manner of vehicles over the course of its long history, including coupes, convertibles, hatchbacks, sedans, wagons and SUVs. But the vehicle that started it all was the PV444.
Or rather, we should say, the PV444 is what re-started it all. Because while it wasn't Volvo's first model, it was the first one it produced after the war. Monday, September 1, will mark 70 years since the PV444 first debuted at the Royal Tennis Hall in Stockholm pictured above, where the company received 148,437 visitors.
That presentation there took place shortly before the end of World War II when the vehicle wasn't even finished yet. A team of 40 engineers and designers were still fine-tuning the final version, but were eager to show the public what it would start building after the last bullet was fired and peace would return to Europe.

Volvo to shake off Ford ties with new platforms, engines

It would seem Volvo is finally getting around to throwing all of Ford's things out of the apartment. Automotive News reports the Swedish automaker is preparing to unleash a range of new engines as well as a fresh platform designed entirely in house. The powerplants include an all-new four-cylinder engine set to bow before the end of this year before arriving in the US by 2014. Shortly thereafter, the world should get its first glimpse at the next-generation XC60, which will the company's first model to make use of the Volvo scalable platform architecture (SPA). US buyers can expect to see that machine on their roads by early 2015.
The next V70 and S80 will also use the SPA, though those models will carry V90 and S90 designations when they hit dealer floors. But that doesn't mean Volvo has completely weened itself off of Ford technology. The V40 will continue to ride on Ford bones until the model's next chassis can be co-developed between Volvo and Geely.

Junkyard Gem: 1998 Volvo S90

Volvo began selling squared-off, rear-drive-equipped sedans and wagons here starting with the 140 in the 1968 model year, and continued selling those safe and sensible bricks all the way through 1998. The very last Swedish Brick models sold new in the United States were the 960 sedans and wagons, badged respectively as the S90 and V90 during the last couple of years here. We've seen one of those V90s in this series, and now it's time for its corresponding sibling. I found this very clean '98 S90 in a Silicon Valley yard last December. It hurts to see a well-cared-for European luxury sedan get this close to 200,000 miles and not quite make it.  The only body damage I could find appeared to have been inflicted after this car entered the used-parts ecosystem. There's not the slightest hint of rust, of course; this car shows every sign of having spent its entire life in California. The interior is just beautiful, too. This is almost certainly a one- or two-owner car that got every maintenance item done on the dot and spent its downtime parked out of the sun in a garage. Dig this top-shelf AM/FM/cassette/CD player with remote disc changer, a $485 option in the 1998 S90 (about $850 in 2022 dollars). The MSRP on the car itself started at $34,300 (around $60,200 now). So, why is this car in the junkyard? My guess is that some major component (e.g., engine, transmission, differential) failed and a quick comparison between real-world resale value and cost of repair resulted in a call to Pick Your Part. High-end European machinery isn't cheap to fix, and 25-year-old Volvos aren't worth much. While a small but significant fraction of American buyers of the 140, 240 and 740 preferred cars with three pedals, that fraction had shrunk to insignificance by the late 1990s. A four-speed automatic was the only transmission available in the final-year S90 and V90 here (Europeans could get a manual version). Interestingly, Volvo stuck with the old three-digit numbering system (first digit indicates series, second digit indicates number of engine cylinders, third digit indicates number of doors) for internal company use, decades after ditching it on customer-facing surfaces. This car was a 964 in Goteborg. Volvo brought back the S90 name for the 2017 model year, and you can buy a new one right now, but it's neither rear-wheel-drive nor brick-shaped.