2011 Volvo Xc90 Power Glass Moonroof/leather Seats/3rd Row Seat/alloy Wheels on 2040-cars

Auto blog

2nd annual Automobile Advertising of the Year Awards revealed

There was some absolutely fantastic auto advertising in 2014, ranging from funny to inspiring. Marking the best of it from the past year, the Second Annual One Show Automobile Advertising of the Year Awards were announced during the 2015 Detroit Auto Show (full disclosure: Autoblog was among the award's sponsors, and Editor-in-Chief Sharon Carty was a voter). Unlike previously, there were no brands with dominance over the list this time. Presented by The One Club, the awards have an international scope and hand out honors in a variety of categories. In the Broadcast TV group, there were three winners this year. First, there was The Scripted Life from Audi for the Q3 about breaking out of life's monotony. Also, Dad's Sixth Sense from Hyundai marketed the safety features in the Genesis. Finally, Unbreakable Drivers showed manly men being tested for the Toyota Hilux in Australia. The Online Video prize went to the fantastic The Epic Split spot from Volvo Trucks starring Jean-Claude Van Damme. The best Interactive ad was the Honda video titled The Other Side for the Civic Type R, and the Experiential Advertising nod was for the Volkswagen Eyes on the Road clip that showed the dangers of texting and driving to a theater full of moviegoers in Hong Kong. Finally, the Public Choice Award went to the BMW commercial called Hello Future using the words of sci-fi author Arthur C. Clarke for the i8. In the award not for videos, Jeep won the Print/Outdoor category for its Upside Down campaign. Check the ads out below, which show different animals when upside down. Also, look farther down for all of the winning videos and read their full announcements. View 3 Photos Automobile Advertising of the Year Winners Announced New York, NY (January 13, 2015) – The One Club (www.oneclub.org), producers of the prestigious One Show Awards and Creative Week, today announced the winners for the 2nd Annual One Show Automobile Advertising of the Year Awards. In partnership with the North American International Auto Show (www.naias.com) in Detroit, The One Club today unveiled the best automotive ads from around the world in five categories: broadcast TV, online video, interactive, experiential advertising, and print & outdoor. Winners will be presented on-stage at a special event during the NAIAS Press Preview on Tuesday, January 13, 2015, at the Cobo Center in Detroit at 4:55 p.m. The event is sponsored by AOL's Autoblog.

Volvo working to allow groceries delivered to your car, even when you aren't there

Volvo cites research showing that 60 percent of online shoppers had problems with their deliveries in 2013, and that missed first deliveries cost the industry roughly one billion euros ($1.37B US) in re-delivery costs, as impetus for its "Roam Delivery Service" that delivers packages to your car. The service uses Volvo On Call and Sensus Connect car-connectivity and telematics apps already installed in vehicles, and a digital key with a timed window of operation.
The car owner is notified if delivery to or pickup from the car would be the best option, which they then have the option to approve or decline. If approved, the position of the vehicle is sent to the delivery driver, as well as a digital key that can open the car. Once the delivery has been made, the owner is notified and the digital key is erased, leaving only a time stamp to record when the car was opened and then locked.
The technology will be shown to the public at the Mobile World Congress later this month. There's a video and a press release below with more on the details.

Volvo S80 nip/tuck spotted in China

An early look at the new face of the Volvo S80 has made its way to the web. The Chinese site Auto Sina spotted a revised version of the country's S80L out in public and in plain view. Not too long ago, Doug Speck, the global head of marketing and sales for Volvo, said designers were working on a mild facelift for the S60 and S80, and while it is possible the Swedish manufacturer will roll out a different front fascia for the US market, the move seems unlikely.
The S80L seen here boats a tweaked grille and a Passat-inspired lower valance. New wheels and side-view mirrors also appear to be part of the update, as does a modified rear bumper and exhaust outlets. Volvo is set to debut the facelifed S80 next year, and while the manufacturer hasn't delivered an exact time frame, good money is on the vehicle showing up at the Detroit Auto Show in January or the Geneva Motor Show in March. Stay tuned for more information.