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Trade war tactics: How Volvo will land a cheap Chinese EV on U.S. shores

A made-in-China electric vehicle will hit U.S. dealers this summer offering power and efficiency similar to the Tesla Model Y, the world's best-selling EV, but for about $8,000 less. The EX30 from Volvo Cars, the Swedish luxury brand owned by China's Geely, foreshadows the fierce competitive threat U.S. automakers could face from Chinese EV manufacturers that have surged far ahead of global rivals, especially on affordability. The $35,000 window sticker of Volvo's compact SUV hits a sweet spot in the U.S. market, where most buyers cannot afford most EVs. The competitive price reflects an unusual combination of Geely's China-specific cost advantages and Volvo's ability to skirt U.S. tariffs on Chinese cars because it also has U.S. manufacturing operations, according to interviews with four sources familiar with Volvo and Geely strategy and several U.S. trade policy experts. Chinese EV makers can undercut global competitors largely because of the nation's domination of battery minerals mining and refining, as well as its long-standing commitment to EV development, including heavy government subsidies. In addition, Geely has slashed manufacturing costs by merging supply chains and sharing platforms and parts with Volvo and other Geely brands, according to two senior Geely managers, who spoke on condition of anonymity because they are not authorized to speak publicly. Despite its aggressive price, Volvo is targeting hefty profit margins on the EX30 of between 15% and 20% globally, said a third Geely source. China's EV dominance will be on display this week at the nation's premier auto show in Beijing. In the China market, the world's largest, dozens of domestic EV brands are fighting it out in a price war while foreign automakers have steadily lost market share. The intense competition has driven China's biggest EV makers, led by BYD, to accelerate exporting of EVs that can capture higher prices and profits in less competitive overseas markets. The EX30 will be among only a handful of China-made cars sold in the United States, none of them from Chinese brands. Vehicles from China currently face a 27.5% tariff and increasingly strident calls for higher trade barriers from U.S. automakers and their political allies. But Volvo is eligible for tariff refunds under a law that awards them to firms with U.S. manufacturing operations — such as VolvoÂ’s South Carolina plant — that also export similar products, according to U.S.

Volvo EM90 unveiled as electric minivan for the Chinese market

Volvo is bringing boxy back with the EM90, its first entry into the minivan segment. Described as a "living room on the move," the people-hauler features an electric drivetrain and a spacious-looking cabin with three rows of seats as well as a long list of technology features. Unverified reports claim that the EM90 is based on the Zeekr 009. Volvo hasn't revealed what's under the sheet metal, but design details such as the shape of the windows and the kink on each sliding door seemingly confirm the connection. However, the EM90 features a look of its own that's characterized by Thor's Hammer-shaped lights on both ends, a body-colored front-end panel with a backlit Volvo emblem, and "VOLVO" lettering on the hatch. Volvo explains that the front's design was inspired by "skyscrapers and cutting-edge immersive art." Road noise-canceling technology and a dual-chamber air suspension system should make the EM90 a comfortable space to travel in. If it's too quiet, Volvo offers a 21-speaker Bowers & Wilkins sound system, 5G connectivity, and a roof-mounted 15.6-inch screen that folds into the headliner when it's not in use. It can be used to display entertainment options via third-party apps and it can project a user's phone. If you'd rather get work done, there are tablets integrated into the individual rear seats and a "meeting room" mode that adjusts the screens, the seats, the windows, the air conditioning, and the interior lighting accordingly. "Theater" and "bedroom" modes are available as well. While the rear occupants are working, watching a movie, or sleeping, the driver faces a digital instrument cluster and a 15.4-inch touchscreen for the infotainment system. Several cameras, a millimeter-wave radar, and ultrasonic radars power a wide selection of electronic driving aids. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Power comes from a 268-horsepower electric motor linked to a 116-kilowatt-hour lithium-ion battery pack. Volvo quotes a maximum driving range of up to 458 miles, though it notes that figure was obtained using the Chinese testing cycle. Zero to 62 mph takes 8.3 seconds.  Made in China, the Volvo EM90 is on sale now on the Chinese market. There's no word on whether it will be sold in other countries, Volvo merely said the model is "coming first to China," but we wouldn't bet on seeing it show up in a showroom on our side of the Pacific.

Volvo Concept XC Coupe leaked [w/video] [UPDATE]

Last month, Volvo gave us a teaser of its new Concept XC Coupe, set to debut at the Detroit Auto Show. And now, just a few days before the doors open at Cobo Hall, leaked images of the stylish new crossover showcar have leaked online, courtesy of CarBuyer.co.uk.
The Concept XC Coupe is a sort of high-riding successor to the very attractive Concept Coupe that wowed us at the 2013 Frankfurt Motor Show. With its burlier dimensions and hatchback configuration, the Concept XC gives us a better glimpse at Volvo's new styling direction, which is expected to debut in production form on the next-generation XC90 crossover. We've already seen some leaked sketches of the new XC90, and it sure does look like this Concept XC.
We don't have any further details about the Concept XC Coupe, but from the images, we can see that it will use a four-passenger seating configuration, with rear seats that fold flat. There are also exterior badges for surround radar and a 360-degree camera system, suggesting some new safety tech fitting of safety-minded brand.