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Volvo demos autonomous self-parking car concept

A number of companies are developing autonomous vehicle technology - Google and Audi come to mind - but Volvo is applying its work in the area to a particular usage case: parking. The Swedish automaker has the technology up and running in a concept vehicle, which it says can be dropped off at the curb by its owner and left to its own devices to enter and navigate a car park, then find and park in an available parking spot. Volvo says the process can even be reversed when the owner is ready to go, with the car leaving the car park on its own to meet its key-holder again at the curb.
The vehicle first interacts with Vehicle 2 Infrastructure technology, which places transmitters in the road itself to inform the car (and driver) if the self-parking service is available. The driver then hops out, activates the Self Parking function on his or her smartphone and then leaves the car to do its work. The car uses sensors, all seemingly hidden from view (an advancement of its own in this field), to autonomously navigate the car park, which includes interacting and adjusting to other cars, people and objects.
The technology used here builds off of Volvo's other work in autonomous vehicle research, namely the Safe Road Trains for the Environment (SARTRE) project in which the company managed to create a train of four cars autonomously following a lead truck at speeds up 56 miles per hour. Volvo says the first application of its autonomous research in a production vehicle will happen at the end of 2014 with some level of autonomous steering available in the next-generation XC90. See the system in action by watching the video below.

Volvo's SuperTruck 2 looks ready to extend a ramp for K.I.T.T.

In 2009, the U.S. Department of Energy (DOE) entered a public-private partnership with willing Class 8 truck makers, the goal of the partnership to dramatically improve the freight efficiency of over-the-road (OTR) trucks. The term "freight efficiency" refers to freight-ton efficiency, a different metric than miles per gallon because it takes into account the weight of the truck; a lighter tractor-trailer can carry more weight before reaching the 80,000-pound legal maximum on most U.S. highways. Volvo, Daimler (which owns the Freightliner and Sterling brands), Navistar (International), and Peterbilt signed on the the partnership to develop what's being called a SuperTruck. Volvo, Daimler, and International make their own engines, Peterbilt teamed up with Cummins, and all four found their own trailer manufacturers to work with. Those four makers debuted their first iterations of what's being dubbed SuperTrucks about six years ago. This year has been all about SuperTruck 2, Volvo the last of the quartet to show what it's achieved. The goal for SuperTruck 1 was to achieve a 50% increase in freight efficiency compared to a 2009 baseline, the baseline in Volvo's case being a 2009 VNL 670 tractor. The goal for SuperTruck 2 was another 50% improvement. Volvo said its internal goal was a 120% betterment compared to 2009, and that it exceeded the mark with a 134% increase. The company said the huge gains came primarily from aerodynamics: A wedge-shaped front with a smaller frontal area thanks to a smaller cooling package; the heavily curved, wraparound windshield; the tractor's adjustable ride height; using camera for side mirrors; and adding a boat tail to the back of the trailer, plus enough fairings and skirts front-to-back to make the tractor and trailer look like a single unit when driving in a straight line. Volvo did make changes to its rolling lab that aren't likely to infiltrate the U.S. market anytime soon. It's common for U.S. OTR trucks to use a 6x4 configuration, with two axles behind the cab, both driven. Volvo's SuperTruck 2 went with a 4x2 setup common in Europe, using a single axle behind the cab, and fitted a composite driveshaft. Combined with making the chassis out of aluminum instead of steel, and trailer partner Wabash providing a lightweight aluminum van, the tractor-trailer combo weighed just 27,000 pounds.

Watch these Super Bowl car commercials [UPDATE]

On Sunday, February 3, the New England Patriots take on the Los Angeles Rams in Super Bowl 53 at Mercedes-Benz Stadium in Atlanta, Georgia. Some will watch because of the storyline of the old-school dynasty facing off against the new-school wunderkinds, but a large chunk of people will solely be watching for the commercials. Lucky for those who slot into the latter category, many of the manufacturers release their super bowl ads ahead of time, or have simply opted to release the commercials only online. Scroll down to see what car companies have already shown their cards. Audi Audi goes the comedic route in its clip for the Big Game. It starts with a grandpa showing his grandson a gorgeous Audi e-tron GT tucked away in a garage before he's shaken awake. Turns out he was just choking on a cashew in his cubicle at his boring job. Dodge Dodge does what it knows: create enough smoke to punch more holes in the ozone layer. Set to "The Devil Went Down to Georgia (the Super Bowl is in Atlanta, get it!?), a Challenger SRT Hellcat widebody, Charger SRT Hellcat, and Durango SRT are seen ripping through a city, leaving a trail of rubber crumbs in their wakes. Genesis Genesis has not yet released a commercial prior to the Super Bowl, but it is the official luxury vehicle of the NFL. Because of this, Genesis is hosting a fan experience for 10 days before the game. It will showcase the brand's cars, offer games, and have photos opportunities and autograph days. Hyundai Jason Bateman alert! Hyundai is one of the few companies to hook a major celebrity for its advertisement, and the casting is perfect. Bateman plays a doorman who takes people to various terrible events in life, including root canals, the middle seat, and shopping for a car. The ad centers around Hyundai's Shopper Assurance, which is Hyundai's new method for car shopping. Jeep An old 1963 Jeep Gladiator finds its strength in the crusher and transforms into a a new 2020 Gladiator, with a firm declaration that the nameplate is officially back. Kia Through Kia's commercial, a young boy wonders out loud what it'd be like if the millions spent on Super Bowl commercials were used to help others.