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Genesis cars win accolades, offer value — so why are sales so bad?

My high-school buddy Brent Cormier was so smitten with the Genesis G80 when he saw it at an event I hosted at SXSW in 2016 he bought a used 2013 Hyundai Genesis a short time later and fell in love with the car. "It surpasses my every expectation," said Cormier, a self-described "renaissance man" who owns and runs a real estate agency with his wife Laura, is a food service executive chef and part owner of Austin-based Thin the Herd Guitars. "I was locked into Mercedes and Audi for 10 years," he added. "And felt trapped in an endless pit of maintenance costs." After owning the Genesis over the past two years — including using it as an Uber and Lyft driver to earn extra cash — Cormier learned what some frugal luxury sedan buyers and a handful of car reviewers have discovered: Genesis offers great bang for the buck compared to other premium brands and can compete with the best in terms of performance, features and comfort. Hyundai's luxury brand also earned a prominent third-party endorsement last week when for the first time Genesis topped J.D. Power's 2018 APEAL study, surpassing German luxury-performance icon Porsche. The APEAL study (which stands for Automotive Performance, Execution and Layout) "measures owners' emotional attachment and level of excitement across 77 attributes," ranging from performance to comfort, and asks nearly 68,000 owners of new 2018 models to score vehicles on a 1,000-point scale. In its second year ranked as a stand-alone brand, Genesis earned an APEAL score that bumped it up 15 points to 884 and helped push it past Porsche — and past BMW, Lincoln, Mercedes-Benz, Audi, Volvo, Cadillac, Land Rover and Lexus, in order of ranking. Last month, Genesis also topped J.D. Power's Initial Quality Survey (IQS) for the first time this year. And both its models were awarded Top Safety Pick Plus ratings by the Insurance Institute for Highway Safety, among 11 Plus ratings in all for Korean vehicles. Despite high J.D. Power rankings and great reviews, Genesis U.S. sales were off 50 percent for the first six months of 2018 compared to 2017, and in June Genesis sold only 796 vehicles — the first time U.S. numbers dropped below 1,000 in a month. Part of Genesis's APEAL and IQS success can be attributed to its small product lineup: just two models, the G80 and G90 sedans, with a third, the 2019 G70, launching later this year. And while those numbers may help in J.D.

China's Geely to add $4.6 billion battery plant in EV push

BEIJING — Geely said on Monday it would build an electric vehicle battery factory with a planned annual manufacturing capacity of 42 gigawatt hours (GWh) in China's eastern city of Ganzhou, as it expands its EV lineup in the world's biggest car market. For comparison, the Tesla-Panasonic Gigafactory in Nevada announced an expansion last fall to just under 40 gigawatt hours. The total investment in the project by Geely's technology arm will be 30 billion yuan ($4.6 billion), according to a separate statement from the local government. Geely's technology group has previously invested in Ganzhou-based EV battery maker Farasis. The planned factory comes after Geely announced a flurry of tie-ups in January aimed at turning the automaker into a leading EV contract manufacturer and engineering service provider, as it fights the incursion of EV leader Tesla. Geely, which owns Volvo Cars and a 9.7% stake in Daimler AG, is competing with Great Wall and Nio, among others. China's government has heavily promoted new energy vehicles (NEVs) — such as battery-powered, plug-in petrol-electric hybrid and hydrogen fuel cell cars — in response to chronic air pollution, spurring interest from technology companies and investors alike. China forecasts NEVs will make up 20% of its annual auto sales by 2025 from around 5% in 2020.   Green Plants/Manufacturing Volvo Electric Geely

Volvo working on ultra-lux four-seat XC90 for China?

In China, it's all about being driven. That's why we've seen so many automakers stretch their most popular models to appeal to buyers in the Chinese market. Volvo is certainly no stranger to this, and according to Autocar, the company is already working on a super-lux, four-seat version of its recently launched XC90 crossover.
Volvo won't stretch the XC90 and just increase second-row legroom, however. Instead, the company will reportedly remove both the standard XC90's second and third row benches, and install a duplicate set of front seats in the rear compartment, featuring the same electric adjustment features, including massage. These more luxurious thrones will be placed further back in the vehicle, allowing for "exceptional" legroom, Autocar reports, without needing to stretch the wheelbase.
Mum's the word on when we can expect to see the high-zoot Volvo arrive, though the magazine estimates that it surface later this year.