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Volvo readying stretched next-gen S80 in lieu of 7 Series rival?

The debate about what direction to take perennially struggling Volvo has been raging for years. Should the Swedish marque go upscale and try to chase other European luxury brands, or should it stick to its safety-minded knitting? Should it adopt flashy new styling and a more overt performance bent, or keep it Scandinavian clean and responsible? Chinese parent brand Geely apparently has designs on making Volvo a full-fledged BMW rival - particularly in its homeland - including pushing for a range-topping 7 Series competitor. However, Volvo execs have been repeatedly pushing back on the idea. In fact, it's understood that this philosophical crisis contributed mightily to the high-profile departure of Stefan Jacoby, the company's CEO until the middle of 2012 (Jacoby has since rebounded to head international operations for General Motors).
There doesn't seem like any middle path in this debate, but that apparently isn't going to stop Volvo from trying. According to a sprawling Reuters report, Volvo will placate Geely chairman Li Shufu with a stretched and lux'd up version of the next S80. Yet Li still isn't completely satisfied, and he's said to be pushing for "a plusher and bigger model he calls the S100" to rival cars like the Audi A8. For the moment, it is not clear if the larger S80-based model will be a global offering, or just another one of China's many home-market, long-wheelbase specials.
The question of future Volvo styling is up for debate as well. According to Reuters, "Insiders say Li is a big fan of the new styling that design chief Thomas Ingenlath has brought to Volvo" (The latest example, the Concept Coupe from this week's Frankfurt Motor Show, is shown above.) Yet there are those who worry whether the company's new styling strategy is showy enough to appeal to China's wealthy. Chairman Li would still like to see a range-topping sedan for "show-off people," but Volvo's management doesn't want to go down that road. Clearly, this won't be the last we hear about the company's existential boardroom battles.

Junkyard Gem: 1982 Volvo 244 DL

Because it was sold in the United States for so many years — 19 model years, to be exact — and won the hearts of so many American drivers with its reliability and safety, sufficient examples of the Volvo 200 Series remain in service that they continue to show up in self-service car graveyards nearly 30 years after the last ones left the showroom. We saw a low-mile Richelieu Red 1983 Volvo 244 DL in a Denver-area yard last year, and now I've found a near-identical 1982 244 DL in another yard located between Denver and Cheyenne. Volvo went through several variations in the naming scheme for these cars between 1975 and 1993; during the first half of the 1980s, the 240 was badged using just the trim level. That makes this car a 1982 Volvo DL, the cheapest trim level available at the time. By now, though, everyone who knows old Volvos uses the three-number system of the 1970s, with the second digit indicating the number of engine cylinders and the third digit representing the number of doors. I'll be using the 244 designation here. This car came from the factory with a fuel-injected 2.1-liter SOHC straight-four rated at 112 horsepower. This car has the base four-on-the-floor manual transmission with an overdrive selected via the switch on the shift knob. If you wanted an automatic transmission, you had to pay an extra $325 (just over a thousand bucks in 2022 money). Later in the decade, a five-speed manual became available on the 240. Most 240s rack up better than 200,000 miles during their careers (and I've seen quite a few that made it past 300,000), but this car didn't reach that figure. This car still has its original AM/FM/cassette radio, which would have cost serious money in 1982. The MSRP on this car was $10,260, or about $31,800 in 2022 dollars. The two-door version went for $9,785 ($30,330 now). You could get a new 1982 Buick LeSabre Limited sedan for $9,331, and it was much roomier and more powerful than the VolvoÂ… but not as good in a crash. There's very little rust on this car, and the only serious body damage is this dented passenger-side door. The rodent nesting detritus under the hood and the lack of wear on the seat fabric suggests that it got parked for good a decade or three back. Perhaps it would have been rescued and revived in the rustier parts of the continent, but there's a glut of restorable 244s and a shortage of Volvo enthusiasts in the Denver area. This content is hosted by a third party.

Nissan Titan Pro-4X, Hyundai Kona and Mitsubishi Outlander PHEV | Autoblog Podcast #621

In this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Consumer Editor Jeremy Korzeniewski and Senior Editor, Green, John Beltz Snyder. They talk about cars they've driven recently, including the 2020 Nissan Titan Pro-4X, Hyundai Kona and Mitsubishi Outlander PHEV. Then they talk news, starting with Volvo's new pick-up and drop-off service. Then they talk about Q1 U.S. sales figures. Lastly, they discuss the possibility of new styles of motorcycle from Harley-Davidson, including a flat-track bike and a cafe racer. Autoblog Podcast #621 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Cars we're driving 2020 Nissan Titian Pro-4X 2020 Hyundai Kona Ultimate AWD 2020 Mitsubishi Outlander PHEV Volvo Valet U.S. car sales plummet Harley-Davidson cafe racer and flat track motorcycles Feedback Email – Podcast@Autoblog.com Review the show on iTunes Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.