Volvo V70 on 2040-cars

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Volvo readying stretched next-gen S80 in lieu of 7 Series rival?

The debate about what direction to take perennially struggling Volvo has been raging for years. Should the Swedish marque go upscale and try to chase other European luxury brands, or should it stick to its safety-minded knitting? Should it adopt flashy new styling and a more overt performance bent, or keep it Scandinavian clean and responsible? Chinese parent brand Geely apparently has designs on making Volvo a full-fledged BMW rival - particularly in its homeland - including pushing for a range-topping 7 Series competitor. However, Volvo execs have been repeatedly pushing back on the idea. In fact, it's understood that this philosophical crisis contributed mightily to the high-profile departure of Stefan Jacoby, the company's CEO until the middle of 2012 (Jacoby has since rebounded to head international operations for General Motors).
There doesn't seem like any middle path in this debate, but that apparently isn't going to stop Volvo from trying. According to a sprawling Reuters report, Volvo will placate Geely chairman Li Shufu with a stretched and lux'd up version of the next S80. Yet Li still isn't completely satisfied, and he's said to be pushing for "a plusher and bigger model he calls the S100" to rival cars like the Audi A8. For the moment, it is not clear if the larger S80-based model will be a global offering, or just another one of China's many home-market, long-wheelbase specials.
The question of future Volvo styling is up for debate as well. According to Reuters, "Insiders say Li is a big fan of the new styling that design chief Thomas Ingenlath has brought to Volvo" (The latest example, the Concept Coupe from this week's Frankfurt Motor Show, is shown above.) Yet there are those who worry whether the company's new styling strategy is showy enough to appeal to China's wealthy. Chairman Li would still like to see a range-topping sedan for "show-off people," but Volvo's management doesn't want to go down that road. Clearly, this won't be the last we hear about the company's existential boardroom battles.

Nissan Titan Pro-4X, Hyundai Kona and Mitsubishi Outlander PHEV | Autoblog Podcast #621

In this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Consumer Editor Jeremy Korzeniewski and Senior Editor, Green, John Beltz Snyder. They talk about cars they've driven recently, including the 2020 Nissan Titan Pro-4X, Hyundai Kona and Mitsubishi Outlander PHEV. Then they talk news, starting with Volvo's new pick-up and drop-off service. Then they talk about Q1 U.S. sales figures. Lastly, they discuss the possibility of new styles of motorcycle from Harley-Davidson, including a flat-track bike and a cafe racer. Autoblog Podcast #621 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Cars we're driving 2020 Nissan Titian Pro-4X 2020 Hyundai Kona Ultimate AWD 2020 Mitsubishi Outlander PHEV Volvo Valet U.S. car sales plummet Harley-Davidson cafe racer and flat track motorcycles Feedback Email – Podcast@Autoblog.com Review the show on iTunes Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Junkyard Gem: 1998 Volvo S90

Volvo began selling squared-off, rear-drive-equipped sedans and wagons here starting with the 140 in the 1968 model year, and continued selling those safe and sensible bricks all the way through 1998. The very last Swedish Brick models sold new in the United States were the 960 sedans and wagons, badged respectively as the S90 and V90 during the last couple of years here. We've seen one of those V90s in this series, and now it's time for its corresponding sibling. I found this very clean '98 S90 in a Silicon Valley yard last December. It hurts to see a well-cared-for European luxury sedan get this close to 200,000 miles and not quite make it.  The only body damage I could find appeared to have been inflicted after this car entered the used-parts ecosystem. There's not the slightest hint of rust, of course; this car shows every sign of having spent its entire life in California. The interior is just beautiful, too. This is almost certainly a one- or two-owner car that got every maintenance item done on the dot and spent its downtime parked out of the sun in a garage. Dig this top-shelf AM/FM/cassette/CD player with remote disc changer, a $485 option in the 1998 S90 (about $850 in 2022 dollars). The MSRP on the car itself started at $34,300 (around $60,200 now). So, why is this car in the junkyard? My guess is that some major component (e.g., engine, transmission, differential) failed and a quick comparison between real-world resale value and cost of repair resulted in a call to Pick Your Part. High-end European machinery isn't cheap to fix, and 25-year-old Volvos aren't worth much. While a small but significant fraction of American buyers of the 140, 240 and 740 preferred cars with three pedals, that fraction had shrunk to insignificance by the late 1990s. A four-speed automatic was the only transmission available in the final-year S90 and V90 here (Europeans could get a manual version). Interestingly, Volvo stuck with the old three-digit numbering system (first digit indicates series, second digit indicates number of engine cylinders, third digit indicates number of doors) for internal company use, decades after ditching it on customer-facing surfaces. This car was a 964 in Goteborg. Volvo brought back the S90 name for the 2017 model year, and you can buy a new one right now, but it's neither rear-wheel-drive nor brick-shaped.