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Volvo won't go after S-Class, 7 Series market

Volvo vice president of powertrain engineering, Derek Crabb, recently said that the Swedish automaker is developing smaller and smarter powertrain options that will "turn V8s into dinosaurs" - a statement that could have been our first indication that Volvo is no longer looking to create a luxury flagship sedan to take on German land yachts like the Mercedes-Benz S-Class, Audi A8 and BMW 7 Series. Now Automotive News seems to be backing this up after speaking with CEO Hakan Samuelsson, who said that a big sedan wouldn't fit the brand's green image and, more importantly, might not even be a car that its customers would even consider.
Rather than trying to compete in a small, established market against rear-drive, 12-cylinder sedans, Volvo is looking at the emerging, higher-volume premium small car segment to take on its German rivals with the all-new Volvo V40 (shown above). Not wanting to abandon the big-vehicle segment altogether, a next-generation XC90 is due out within the next couple years (and was spotted in some recent spy shots), and it will ride on the new Scalable Platform Architecture (SPA), which will be shared with the new S80 according to the AN article.

Scratch that new crossover, Volvo teases ad campaign for XC60

If we were to paraphrase the opening lines of Kenneth Graeme's Wind in the Willows for our own purposes, we'd write, "Have you heard about Volvo? They never planned a new crossover at all. It was all a horrid low trick of theirs...." To be fair, though, we can't blame them for our own presumption. When the Swedish car company created a site called LeaveTheWorldBehind.com and teased a couple of videos for some kind of collaboration with Swedish House Mafia, we thought the crossover in one of the teasers pointed to a new vehicle on the way.
Turns out that's not the case. It really is 'just' a collaboration with the band on a music video for Swedish artist Lune's cover of their 2009 song, Leave the World Behind.
But there are Volvos in it, and you can watch it below and hear original song alongside. We've also included the press release with more details on why it all came together, and a behind-the-scenes video on the collabo. To paraphrase Forrest Gump, "That's all we have to say about that."

Volvo Polestar celebrates STCC title with Black R edition S60, V60 and XC60

The relationship between Volvo and Polestar was forged - and forges deeper still - on the racetrack, where the latter fields the former's tin-top entries in the STCC, WTCC and V8 Supercars. And based on their success together in touring-car racing, Volvo has had Polestar amp up a number of its production road cars. What we have here is the latest.
This year Volvo and Polestar dominated the Scandinavian Touring Car Championship, taking both the drivers' and manufacturers' titles. So to celebrate, Polestar has rolled out a new Black R package for the S60 sedan, V60 wagon and XC60 crossover.
The package includes an upgrade to 329 horsepower for the T6 engine and to 230 hp for the D5, and further enhances with special wheels, a dropped suspension, special sport seats and more. Unfortunately the package is only being offered in Sweden, but you can scope out the details in the press release below and the photos in the gallery above.