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AB Volvo to build trucks using steel forged without fossil fuel

STOCKHOLM — Swedish truck maker AB Volvo and steel maker SSAB have signed an agreement to produce the world's first vehicles made of fossil-free steel, the companies said on Thursday. Volvo plans to start production this year of prototype vehicles and components from steel made by SSAB using hydrogen produced from renewable energy. Small-scale serial production will start in 2022. "This is an important step on the road to completely climate-neutral transport," Volvo CEO Martin Lundstedt said. The vehicles and machines will be emissions-free in operation, Volvo said, without specifying how they would run, while adding the company is reviewing all the materials used in their construction to eliminate anything based on fossil fuels. It will be sourcing steel from green steel venture HYBRIT — which is owned by SSAB, Swedish state-owned utility Vattenfall and Swedish miner LKAB. Last August, it began test operations in Lulea, Sweden, to replace coking coal, traditionally needed for ore-based steel making, with fossil-free electricity and hydrogen, which in turn is produced using only renewable power. [L8N2FX3LV] China's Geely Holding, which has a stake in AB Volvo, owns Volvo Cars, which it has said will be fully electric by 2030.

Volvo EX90 will provide SunLike sunlight for occupants and cargo

Volvo says another one of the human-centric features coming to the EX90 battery-electric wagon is a sun-like light. A few years ago, Korean firm Seoul Semiconductor developed a range of LEDs called SunLike, the heliotropic name derived from the non-flickering LEDs producing illumination close to the spectrum of planetary daylight. The science bits include a new diode architecture, a purple emitter and different phosphors in place of the usual yellow. The upshot for EX90 occupants is said to be in-car light that's easier on the eyes, less low-light reflection, and color and texture reproduction closer to nature — all that Nordico recycled synthetic fabric, Forest Stewardship Council-certified wood, and wool from sustainably-raised sheep will look more natural.. The lights have found their way into some museums, curators looking for improved color rendition from the artworks. The Swedes say they're the first to use these lights in an automotive application. There will be 72 SunLike LEDs placed throughout the vehicle, being all the non-decorative lights in the cabin ceiling, floor, and door pockets, and the trunk. The design lead for color and materials said, "By utilizing the spectrum of light emitted from the SunLike LEDs, the progressive materials and interior design of the Volvo EX90 stand out more clearly and without colour distortion. Complementing our wood deco and other natural materials inside the cabin, the lights are central to our Scandinavian design language." The Polestar 3 will get the same treatment. The seven-seat, twin-motor EX90 with up to 300 miles of range starts rolling down lines in Volvo's South Carolina plant later this year. The crossover will make safety as important as comfort, the EX90 incorporating cameras, radar, lidar, and Nvidia-powered software to take stock of the vehicleÂ’s surroundings plus the driverÂ’s gaze and attention. The lidar can detect objects ahead to centimeter accuracy from 250 meters (about 820 feet) away in glaring sun or total darkness, Volvo says. Volvo describes the EX90 as “a highly advanced computer on wheels” with the ability to improve over time thanks to over-the-air software updates. Preorders are open now, with "well-equipped" configurations said to come in "at  under $80,000." Deliveries begin in early 2024. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Volvo changes 'Iron Mark' logo to fit with the times

Volvo's first car debuted in 1927, bearing the Swedish automaker's now-famous "Iron Mark" logo of a circle with an arrow pointing to the upper right. For 73 of the 94 years since that Volvo OV 4 open carriage, the company's been represented graphically by four versions of a two-dimensional-looking logo, either a colorful oval that looks like a sandwich shop sign, or the Iron Mark logo, or just script. From 2000 to 2020, that Volvo cars trademark has changed four more times (plus once for Volvo trucks), Volvo creating three versions of a 3D-looking Iron Mark with a blue bar across the middle containing the script, and in 2020, changing the font of the script. Now that's it's 2021, it's apparently time for another overhaul. Visitors to Volvo's Facebook page realized Volvo changed its profile picture to a new and very flat version of its Iron Mark. This isn't the revolution everyone's making it out to be. When Volvo debuted its last new Iron Mark in 2015, one of the Swedish ad agencies that created it wrote, "The logo has been simplified in its purest form and conveys the brand’s vision: to be the world's most progressive and desirable premium car brand." Thing is, the agencies created two versions of the logo — one in silver with three-dimensional shading that retained the blue crossbar drawn up in 2000, and another in black and white, a solid black circle and attached arrow with a black crossbar bearing white "Volvo" script. The automaker's been using the silver, shaded version everywhere the public would see it. Seems Volvo wanted something even more "simplified in its purest form," though, so it could have simply requested a tweak to the B&W version it's been sitting on for six years.   The question, "Do you like it," probably doesn't matter, because it won't stop anyone from buying the product. Besides, the Volkswagen logo went flat in 2019, Nissan went flat in 2020 and so did BMW, except that its flat roundel is for everything but its cars, and Kia went flat this year — along with Warner Brothers, Pringles UK, and Burger King, that last company seemingly trying to win an award for being plain. Simplicity in two dimensions is the thing now. A Volvo Australia rep told Drive the rollout "will be gradual. [This week] we start by rolling out the updated identity on our main website, main social media platforms and in the new Volvo Cars mobile app.