2006 Volvo S60 R Awd 6 Speed Manual! S60r Excellent Shape! on 2040-cars

Auto blog

Current-generation Volvo XC90 will be sold alongside its successor

Volvo's next-generation XC90 sounds like it will be more of a revolution than a simple evolution — even the name will change. The firm doesn't want to alienate buyers, so it will sell the current-generation model alongside its replacement for at least a couple of years. Allegedly called Embla, the XC90's successor will inaugurate an evolution of the existing SPA2 platform and a number of driver-assistance features. Some rumors claim that it will be offered exclusively with an electric powertrain. Keeping the second-generation model around is a way for Volvo to prevent buyers who don't want an electric car and who don't need the latest and greatest tech features from going to the competition. Making the two people-movers in separate factories will ensure that both can be built without creating logistical issues. "That is an advantage of building the new one in Charleston, South Carolina. Why should we close down the old one in Torslanda when you still have a market for hybrids, especially in America and in China?," said outgoing company boss Hakan Samuelsson in an interview with Automotive News Europe. He stopped short of saying precisely how long the current-generation XC90 will remain in production for, however. Far from worrying about internal competition, Volvo plans to give the XC90 at least one more update in order to help it fend off a growing list of rivals, especially in key markets like the United States. "We will even look into upgrading it so it looks a bit better," he told the publication. As of writing, it's the oldest member of the Volvo range: it spearheaded the brand's revival when it made its debut for the 2016 model year. More information about the XC90's replacement will emerge in the coming months, and we expect to see the model in late 2022. When it lands, it will be clearly positioned as Volvo's flagship, a spot that the XC90 has occupied since the first-generation model arrived in 2002. As new cars become more advanced and correspondingly more expensive, keeping an older model around as a budget-oriented option is a strategy that's slowly gaining ground. Porsche confirmed that the current- and next-generation versions of the Macan will coexist for a few years for reasons not unlike Volvo's. Ram keeps the last-generation 1500 in its range and charges $6,385 less for it than for the new model. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Trade war tactics: How Volvo will land a cheap Chinese EV on U.S. shores

A made-in-China electric vehicle will hit U.S. dealers this summer offering power and efficiency similar to the Tesla Model Y, the world's best-selling EV, but for about $8,000 less. The EX30 from Volvo Cars, the Swedish luxury brand owned by China's Geely, foreshadows the fierce competitive threat U.S. automakers could face from Chinese EV manufacturers that have surged far ahead of global rivals, especially on affordability. The $35,000 window sticker of Volvo's compact SUV hits a sweet spot in the U.S. market, where most buyers cannot afford most EVs. The competitive price reflects an unusual combination of Geely's China-specific cost advantages and Volvo's ability to skirt U.S. tariffs on Chinese cars because it also has U.S. manufacturing operations, according to interviews with four sources familiar with Volvo and Geely strategy and several U.S. trade policy experts. Chinese EV makers can undercut global competitors largely because of the nation's domination of battery minerals mining and refining, as well as its long-standing commitment to EV development, including heavy government subsidies. In addition, Geely has slashed manufacturing costs by merging supply chains and sharing platforms and parts with Volvo and other Geely brands, according to two senior Geely managers, who spoke on condition of anonymity because they are not authorized to speak publicly. Despite its aggressive price, Volvo is targeting hefty profit margins on the EX30 of between 15% and 20% globally, said a third Geely source. China's EV dominance will be on display this week at the nation's premier auto show in Beijing. In the China market, the world's largest, dozens of domestic EV brands are fighting it out in a price war while foreign automakers have steadily lost market share. The intense competition has driven China's biggest EV makers, led by BYD, to accelerate exporting of EVs that can capture higher prices and profits in less competitive overseas markets. The EX30 will be among only a handful of China-made cars sold in the United States, none of them from Chinese brands. Vehicles from China currently face a 27.5% tariff and increasingly strident calls for higher trade barriers from U.S. automakers and their political allies. But Volvo is eligible for tariff refunds under a law that awards them to firms with U.S. manufacturing operations — such as VolvoÂ’s South Carolina plant — that also export similar products, according to U.S.

Volvo readying stretched next-gen S80 in lieu of 7 Series rival?

The debate about what direction to take perennially struggling Volvo has been raging for years. Should the Swedish marque go upscale and try to chase other European luxury brands, or should it stick to its safety-minded knitting? Should it adopt flashy new styling and a more overt performance bent, or keep it Scandinavian clean and responsible? Chinese parent brand Geely apparently has designs on making Volvo a full-fledged BMW rival - particularly in its homeland - including pushing for a range-topping 7 Series competitor. However, Volvo execs have been repeatedly pushing back on the idea. In fact, it's understood that this philosophical crisis contributed mightily to the high-profile departure of Stefan Jacoby, the company's CEO until the middle of 2012 (Jacoby has since rebounded to head international operations for General Motors).
There doesn't seem like any middle path in this debate, but that apparently isn't going to stop Volvo from trying. According to a sprawling Reuters report, Volvo will placate Geely chairman Li Shufu with a stretched and lux'd up version of the next S80. Yet Li still isn't completely satisfied, and he's said to be pushing for "a plusher and bigger model he calls the S100" to rival cars like the Audi A8. For the moment, it is not clear if the larger S80-based model will be a global offering, or just another one of China's many home-market, long-wheelbase specials.
The question of future Volvo styling is up for debate as well. According to Reuters, "Insiders say Li is a big fan of the new styling that design chief Thomas Ingenlath has brought to Volvo" (The latest example, the Concept Coupe from this week's Frankfurt Motor Show, is shown above.) Yet there are those who worry whether the company's new styling strategy is showy enough to appeal to China's wealthy. Chairman Li would still like to see a range-topping sedan for "show-off people," but Volvo's management doesn't want to go down that road. Clearly, this won't be the last we hear about the company's existential boardroom battles.