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New Volvo ad remembers the joy of rear-facing jump seats

With the rise in popularity of first the minivan and later the crossover as the default family vehicle, there have been about 20 years of children who have missed out on the joy of rear-facing jump seats in station wagons. It means kids today don't know the pleasure to be found in making faces or lewd gestures at other drivers while their parents can't see. Plus, they don't know the slightly nauseous feeling of watching the world pass by in reverse. However, a group of filmmakers look back with nostalgia at this increasingly uncommon automotive feature in a new ad for the 2015 Volvo V60.
As part of its sponsorship of the National Film Festival for Talented Youth, Volvo commissions a team each year to create an advertisement to be shown during the festival. This year's shows how the company's buyers have gone from riding in the back to driving the brand's cars. Scroll down to check out the charming ad, along with some wistful looks at classic Volvo wagons, before the jump seat is forgotten.

Future Classic: 2008-2013 Volvo C30

Volvo has a storied reputation of building cars that are safe and solid – vehicles that are as cherished for their function-over-form designs as they are their mechanical longevity. But Volvo is also low-key cool. The Swedish carmaker is beloved by enthusiasts for its commitment to offering wagons, and for its many motorsports efforts. Flying brick, anyone? That coolness doesnÂ’t always trickle down to VolvoÂ’s road cars, but every now and then, the company gives us something a little weird. And in the mid-2000s, Volvo introduced the C30: a two-door hatchback geared towards younger, hipper buyers. Was the C30 a luxury compact? A hot hatch? Nah, it didnÂ’t really fit either vibe. Still, the C30 was nevertheless cute and quirky, and compared to other Volvos of the era, it was truly one of a kind. Why is the Volvo C30 a future classic? The C30 rode on the same platform as the S40 sedan and V50 wagon (as well as the contemporary Mazda 3 and EuropeÂ’s second-generation Ford Focus), but had way more personality than both. VolvoÂ’s hallmark tall taillights flanked a huge piece of glass that extended from the roofline to the bumper, serving as the C30Â’s hatch. Of course, this expansive window also meant the items in the cargo area were readily on display, making them an easy target for smash-and-grab thefts. A range of powertrains were available around the world, including diesel engines and even a super-limited-production electric variant. In the U.S., however, we only got the T5 gas engine, which in its standard form produced a 2.5-liter turbocharged inline-5 with 227 horsepower and 236 pound-feet of torque (more on the not-so-standard form later). You could get a six-speed manual transmission, which wasnÂ’t a terribly engaging gearbox, but was still more fun than the five-speed automatic. With the C30, Volvo put an emphasis on the hatchbackÂ’s ability to pump up the jams. An optional Premium Sound package had 10 Dynaudio speakers, an Alpine subwoofer and Dolby Pro Logic II surround. This setup could even play CDs with MP3 and WMA files, and included an AUX jack for things like iPods. Archaic technology by today's standards, but in the 2000s, this was clutch. 2013 Volvo C30 R-Design Polestar Limited Edition View 12 Photos What is the ideal example of the Volvo C30? One word: Polestar. In 2012, Volvo introduced a limited-edition C30 Polestar, only 250 of which were sold in the United States.

Volvo introduces 2022 C40 Recharge crossover, announces all EV sales will be online-only

Volvo plans to become an electric car brand, with EVs making up half of sales by 2025, and all sales by 2030. Volvo has now also announced that as part of its electric future, it will move all vehicle sales to online-only, and will expand its customer services. The first car to be sold online-only will be the all-electric C40 Recharge, which the company showed off in a sneak peek during in the “Volvo Moment: Recharge” video above. The 2022 Volvo C40 Recharge is a fastback-style “crossover coupe” with an upright stance. It features a 78-kilowatt-hour battery providing 260 miles of range, according to Volvo. With electric motors front and rear, it'll do 0-62 miles per hour in 4.9 seconds. Volvo claims a 0-80% charge in 40 minutes. It will be VolvoÂ’s second car (after the XC40 Recharge) using the Google Android Automotive Operating System for its infotainment, much like that introduced on the Polestar 2. The C40 will also be completely leather-free, signaling a move away from leather for all Volvos in the future. To begin, the Volvo C40 Recharge is available for order online at Volvo Studios in New York, Milan and Tokyo. Volvo C40 Recharge View 35 Photos Along with sales going completely online, Volvo will expand its Care by Volvo program beyond vehicle subscriptions to offer a complete care package. Customers can enjoy greater convenience, with the package covering insurance, warranty, maintenance, roadside assistance and even home charging options. Volvo cars can still be custom ordered, but it will also offer a number of pre-configured packages for faster delivery of its vehicles to customers. Pricing will be pre-fixed, removing the need for haggling with a dealer and wondering if youÂ’re getting the best price for your vehicle. Dealers arenÂ’t being put out to pasture, though; Volvo says its retail partners “remain a crucial part of the customer experience and will continue to be responsible for a variety of important services such as selling, preparing, delivering and servicing cars.” Volvo intends to become fully climate neutral by 2040. To help with that, it will adopt some of the same practices as spinoff brand Polestar, by enacting full transparency in its supply chain, and using blockchain technology for sensitive raw materials like cobalt. Volvo will also perform on-the-ground audits to ensure everythingÂ’s on the up-and-up in its supply chain. Related Video: This content is hosted by a third party.