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Jeremy Lin's new Volvo has him working out with the XC60

Jeremy Lin rose to prominence as a point guard for the New York Knicks in February of 2012 when he came out of nowhere to lead the team to a string of victories. Volvo was quick to notice and signed him as the company's US spokesperson that March. Since then, he has starred in several Volvo advertisements, and his latest ad shows just how he uses his Volvo XC60 to train for the court. The highlight is Lin shooting free throws out of the sunroof.
Since leaving the Knicks, Lin has lost some of the visibility and hype that attracted Volvo to him in the first place. Still, commercials must be made, so check out Lin's latest below.

Volvo EX30 electric crossover coming to lure younger buyers

Volvo's long-rumored entry-level electric crossover is taking shape. Positioned below the XC40 and likely called EX30, the city-friendly model will make its debut this summer, and it should play a significant role in bringing younger buyers into the firm's showrooms. While specific details remain under wraps, Volvo boss Jim Rowan pledged that the EX30 will be "very safe" and offer a "decent range" as well as a "good size." Downsizing in terms of price and size will help the Swedish company reach a wider audience. "The age demographic that we have at Volvo is a lot older than we would like; we'd like to get some more younger people into the brand," the CEO told CarSales. Letting customers buy the EX30 online will help lure younger drivers, according to Volvo's research. However, it's not forgetting about older motorists: It expects that older drivers who want a smaller car and don't regularly drive long distances will be interested in the EX30 as well. As we previously reported, the EX30 will share its Sustainable Experience Architecture (SEA) platform with the Smart #1. The connection isn't as random as it might seem: China-based Geely owns Volvo and runs Smart via a joint-venture with Mercedes-Benz. Rear-wheel drive will come standard, and buyers will have several battery sizes to choose from, though it sounds like none will be massive. Rowan expects that driving range will become less of a concern for electric-car drivers as the charging infrastructure improves in the coming years. The Volvo EX30 is scheduled to make its debut in June 2023 and go on sale shortly after. Production will take place in China, and there's no word yet on whether we'll see the EV in the United States. As it stands, the next new Volvo to reach showrooms is the range-topping EX90. Rumors suggest that an electric minivan is around the corner as well, but Volvo hasn't commented on the report or confirmed the model. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Driving the new Prius Prime, Lordstown goes bankrupt and the march to NACS | Autoblog Podcast # 787

In this episode of the Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Road Test Editor Zac Palmer. They start the show by talking about the cars they've been driving. Zac spent time in the 2023 Toyota Prius Prime and 2023 Jeep Compass, while Greg chats about his week in the 2023 Cadillac CT5-V and 2023 Hyundai Santa Fe Calligraphy. Next, they hit the news and chat about Lordstown's bankruptcy, Volvo (and others) adopting Tesla's NACS port and the revealed presence of a BMW M5 Touring. Finally, they conclude with the Spend My Money segment where a listener is looking for help finding a new EV or PHEV. Send us your questions for the Mailbag and Spend My Money at: Podcast@Autoblog.com. Autoblog Podcast # 787 Get The Podcast Apple Podcasts – Subscribe to the Autoblog Podcast in iTunes Spotify – Subscribe to the Autoblog Podcast on Spotify RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Cars we're driving 2023 Toyota Prius Prime XSE Premium 2023 Cadillac CT5-V 2023 Jeep Compass 2023 Hyundai Santa Fe Calligraphy News Lordstown bankruptcy Volvo adopts NACS, and the trend continues A BMW M5 Touring is coming, but will it come here? Spend My Money Feedback Email – Podcast@Autoblog.com Review the show on Apple Podcasts Autoblog is now live on your smart speakers and voice assistants with the audio Autoblog Daily Digest. Say “Hey Google, play the news from Autoblog” or "Alexa, open Autoblog" to get your favorite car website in audio form every day. A narrator will take you through the biggest stories or break down one of our comprehensive test drives. Related video: Green Podcasts BMW Cadillac Hyundai Jeep Toyota Volvo Green Automakers Technology Crossover Hatchback SUV Wagon Electric Hybrid Luxury Performance Sedan Podcasts