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LOLVO Volvo V60 video leverages the power of cats on cars

You know what we haven't posted in a long time? A very weird, car-related video. It's high time we address this failing.
As strange videos go, this one is truly bizarre. The two-minute clip focuses on the Volvo V60 R-Design, although you're not going to be learning anything about the car. Instead, you're going to be focused on the weird narrator (and the cat decals on the windows).
It's like someone taught the Swedish Chef to speak English, but with a ridiculous accent and a script that's been fed through Google Translate. The result is a weirdly cerebral voice speaking in a manner that borders on gibberish mixed with information about the car. We're particularly fond of, "In accordance with Volvo tradition... the car... is... of course... furnished, with an inside." "Floor bibs," in reference to the floor mats, was an office favorite, as well.

Volvo recommits to Sweden with development of next-gen platform and engines

Taking into account the facts that Volvo is now owned by China's Geely and how poorly the European automotive market has been recently, we would have definitely understood if Volvo moved production of its products out of its home market. And yet, the automaker has confirmed that it will be investing billions of dollars into new platforms and engines that will be made in Sweden. On a global scale, Volvo is making roughly $11 billion of investments, and close to half of that is being earmarked for Sweden for plant expansion and upgrades.
The new Scalable Product Architecture (SPA) platform will be the used as the basis for most future Volvo products starting with the next-generation XC90 that will be debuting at the end of 2014. SPA will be used to make up two-thirds of Volvo's sales, and gives Volvo a quicker and easier break from Ford-derived platforms. As for the Volvo Engine Architecture (VEA) family of engines, there are really no details about this mill except that it will be a four-cylinder that is more fuel efficient than current engines.
Scroll down for the Volvo press release.

Volvo planning Golf rival, 'breathtaking' C60 coupe

Despite just having refreshed nearly its entire portfolio, Volvo is still in the middle of a big product offensive. Vehicles like the C30 hatchback and C70 convertible have been given the axe, but a brand-new platform is being developed in addition to the Scalable Platform Architecture (SPA) that will underpin larger vehicles. According to Automobile, this means some very interesting newcomers may be on tap for the brand.
Volvo, in collaboration with Geely, is said to be working on a new platform about the size of a Volkswagen Golf that will likely spawn both a sedan and hatchback. Automobile reports that while the automaker's new scalable architecture is quite flexible, it cannot be stretched (or rather, shrunk) to accommodate a smaller vehicle.
Instead, SPA will be used for the company's larger offerings, starting with the V40 on the small end. (Though to our eyes, the current V40 looks plenty Golf-sized to us.) A new XC40 is apparently in the works, as is an S90 flagship, and new versions of the XC60, XC90 and S60 will all be coming based on this new flexible architecture.