It's A Volvo Will Run Forever.... on 2040-cars

Auto blog

Junkyard Gem: 1997 Volvo V90

Volvo's "Brick Era" of squared-off rear-wheel-drive machines lasted from the debut of the 144 in 1966 all the way through the 900 Series cars of the 1990s, with the wildly successful 240 being the most iconic of the breed on our shores. The final chapter of the Swedish Brick saga came in the 1997 and 1998 model years, when the 960 sedan and wagon were rebadged as the S90 and V90, respectively. Here's one of those cars, a refrigerator-colored (and refrigerator-shaped) V90 wagon that got forcibly retired after a crash in Northern California. Volvo revived the V90 name in 2016, and you can buy a new V90 right now if you so choose. Today's Junkyard Gem, however, is the culmination of four decades of improvement to the original 140 design (itself based on much of the Amazon's chassis features and sharing plenty of components with the 1940s-era PV Series cars), while the current V90 comes straight out of the 21st century. I've been going out of my way to document just about every discarded 140 and 240 wagon I find, with some 740s and 940s mixed in. Many Volvo longroof owners still maintain a fanatical devotion to the rear-wheel-drive bricks, and I've found some of these cars in junkyards with impressively high final odometer readings. The fuel-efficiency and interior-space limitations of the old-timey brick design kept 960 sales lower than those of their predecessors, though, and I haven't met any 960 owners who share the level of devotion that 145 and 245 owners lavish on their cars. This car just squeaked past 150,000 miles during its 24 years on the road. The body and interior look to have been in very nice condition, showing that meticulous owners took good care of this car throughout its life, but then it got T-boned on the right side. This sort of damage isn't worth fixing on a quarter-century-old European wagon, and so here it sits. This engine compartment looks very similar to that of the old 240, though this modern 3.0-liter, DOHC straight-six and its 181 horses runs counter to the super-sensible spirit of most of those 1970s Goteborg bricks. The 960 was far more plush than its ancestors, and priced accordingly. In 1997, this car's list price started at $35,850 (about $60,660 in 2021 dollars). By comparison, a new 1975 245 wagon had an MSRP of $5,795 (about $29,940 today).

Watch these Super Bowl car commercials [UPDATE]

On Sunday, February 3, the New England Patriots take on the Los Angeles Rams in Super Bowl 53 at Mercedes-Benz Stadium in Atlanta, Georgia. Some will watch because of the storyline of the old-school dynasty facing off against the new-school wunderkinds, but a large chunk of people will solely be watching for the commercials. Lucky for those who slot into the latter category, many of the manufacturers release their super bowl ads ahead of time, or have simply opted to release the commercials only online. Scroll down to see what car companies have already shown their cards. Audi Audi goes the comedic route in its clip for the Big Game. It starts with a grandpa showing his grandson a gorgeous Audi e-tron GT tucked away in a garage before he's shaken awake. Turns out he was just choking on a cashew in his cubicle at his boring job. Dodge Dodge does what it knows: create enough smoke to punch more holes in the ozone layer. Set to "The Devil Went Down to Georgia (the Super Bowl is in Atlanta, get it!?), a Challenger SRT Hellcat widebody, Charger SRT Hellcat, and Durango SRT are seen ripping through a city, leaving a trail of rubber crumbs in their wakes. Genesis Genesis has not yet released a commercial prior to the Super Bowl, but it is the official luxury vehicle of the NFL. Because of this, Genesis is hosting a fan experience for 10 days before the game. It will showcase the brand's cars, offer games, and have photos opportunities and autograph days. Hyundai Jason Bateman alert! Hyundai is one of the few companies to hook a major celebrity for its advertisement, and the casting is perfect. Bateman plays a doorman who takes people to various terrible events in life, including root canals, the middle seat, and shopping for a car. The ad centers around Hyundai's Shopper Assurance, which is Hyundai's new method for car shopping. Jeep An old 1963 Jeep Gladiator finds its strength in the crusher and transforms into a a new 2020 Gladiator, with a firm declaration that the nameplate is officially back. Kia Through Kia's commercial, a young boy wonders out loud what it'd be like if the millions spent on Super Bowl commercials were used to help others.

New electric Volvo crossover on the way, to be built in the U.S.

Automotive News reports that Volvo has a new electric crossover coming, the intel relayed by "two sources familiar with the plans." Said to be codenamed V546 at the moment, the new product is said to slot in between the XC60 and XC90. If size is a factor in its tweener placement, the XC60 is 185 inches long, the XC90 195 inches long, so the V546 could be about the length of the 189-inch Ford Edge. The sources claim it will ride on a new electric platform, which could be SPA2 bones that will support the coming electric XC90 and that the Concept Recharge electric crossover study (pictured) sits on. The Swedish automaker debuted the Concept Recharge in June last year as a template of future styling cues, sustainable materials, and advanced infotainment and autonomous technology. The AN piece says we'll see that some design and tech transfer into the V546. Out of a global production of about 100,000 units, 40% will be allotted to Volvo's plant in Ridgeville, South Carolina, to serve the North American market, starting in early 2025. That leaves an available capacity of 110,000 units out of the plant's 150,000-unit annual cap. The four-year-old plant builds just the S60 sedan at the moment — turning out roughly 23,000 units last year — but is transitioning to an all-EV assembly operation. Before the V546 arrives in three years, the Ridgeville facility will add the battery-electric version of the next-generation XC90, thought to be called the Embla, and the battery-electric Polestar 3, both hitting the market in 2023. Volvo Cars CEO Hakan Samuelsson has said Ridgeville will "be the only plant in the [Volvo Cars Group] which only makes full-electric cars."  And although it's fallen off the radar, we're still anticipating the new flagship XC100 to debut in 2023 as well. AN's Future Product Pipeline says the top model will come in six- and seven-seat layouts akin to what BMW and Range Rover do, with the six-seater bolting up captain's chairs in the second row. Ridgeville also gets the nod for this one, production said to begin in early 2023.  Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. 2022 C40 Recharge crossover