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VW debuts Get Happy Super Bowl ad

Brace yourself for another tidal wave of Super Bowl commercials. Volkswagen has released its spot for this year's big game. Set to air during the second quarter, the Get Happy spot follows one jubilant office worker as he makes his way through the day, spreading joy wherever he goes. The source of his happiness? A Volkswagen Beetle, of course. Now, if you're wondering why a gaggle of white guys are running around on your screen with Jamaican accents, it will help to know the spot is part of a larger Get Happy campaign featuring Jimmy Cliff.
The first ad in the series featured the artist singing his rendition of "C'Mon, Get Happy," complete with a little help from some notorious unhappy YouTube stars. You can take a look at the new ad before it airs below, along with the complete press release for a little more background.

New safety and connected features help distinguish VW's lineup

Volkswagen may have wrested the title of world's largest carmaker away from Toyota this week, but the company still has some work to do in the United States. Despite its worldwide dominance, Volkswagen's American sales have languished. Unlike its red-hot Audi brand, mainstream Volkswagen sales have been afflicted by an assortment of maladies. An aging lineup, a reputation for mechanical gremlins and a lack of a competitive crossover vehicle have all hurt. In the US, the brand's cars claim only two percent of the overall market. As we reported earlier today, Volkswagen took steps this week to upgrade some broader aspects of its weaknesses here. At its Electronics Research Laboratory in Silicon Valley, the company announced it would make several advanced safety features and connectivity options available throughout the bulk of its lineup. Features that have long been available on its premium Audi cars will spread to its more economical offerings. In one big way, they will overstep their premium siblings. Volkswagen said Apple CarPlay, Android Auto (pictured below) and MirrorLink will all be available on a revamped infotainment system. Cars equipped with the new Car-Net-branded systems are arriving in showrooms now. Only last month, Hyundai became the first to offer CarPlay, debuting the smartphone-projection system in its 2015 Sonata. Chevy, Honda, and now Volkswagen, have quickly followed suit. On the safety-minded side, features like adaptive cruise control, forward collision warning, autonomous emergency braking, park steering assist and automatic post-collision braking will be optional equipment on most of the brand's 2016 model-year cars. Previously, the features had only been available on the Touareg SUV. They're now available on most Golf variants, the CC, Jetta, Sportwagen and some Beetles. Though the Passat sedan is one of the company's most competitive cars, it was curiously absent from the announcements, though an update could come later this year. While the advanced safety equipment is a boon for motorists increasingly interested in the technology, Volkswagen also added some basic safety tech that's long been available in mainstream competitors' cars, adding features like blind-spot monitoring and lane-departure warning. One of the big differences consumers might note is the cost of the driver-assistance systems.

Volkswagen Golf GTD Variant burns the oil long and fast

Volkswagen offers no shortage of variations on the Golf theme in America, from the base hatchback and the electric e-Golf to the sporty GTI and performance-oriented Golf R. But as many as are available Stateside, there are even more that never make it here. Like the one you see above. It's called the Volkswagen Golf GTD Variant. It's based on what we'd know as the new Golf SportWagen, which is just arriving in the US now, but this one packs the performance upgrades from the Golf GTD. Isn't that a typo? Don't we mean GTI? No, we don't: we mean GTD. Because in Europe, you can get what is essentially a GTI with a diesel, complete with all (or at least most) of the gear you'd find in the petrol hot hatch, only with a 2.0-liter turbodiesel inline-four packing 181 horsepower and 280 pound-feet of torque. That may not sound like all that much as far as performance models go, but it's more than we'll be able to get from either the gasoline or diesel versions of the Golf SportWagen back in the States. And that makes us a little jealous, especially with room for the kids, the dog and all their gear in the back. World premiere of the new Golf GTD Variant - The perfect all-round package: sporty, economical, comfortable and spacious - Launch set for Geneva Motor Show Since 1982 Volkswagen's GTD logo has stood for Gran Turismo Diesel, with its promise of sporty yet economical motoring. Now for the first time, the GTD initials grace the Golf Variant, which like the Golf GTD, boasts the 184 PS (135 kW) TDI engine. The new Golf GTD Variant is set for its world premiere at the Geneva Motor Show, and is available to order as of now at a price of 31,975 euros. The Golf GTD Variant* is excellently placed to establish itself as an iconic long-distance cruiser. The 184 PS TDI engine takes the Golf GTD Variant to 100 km/h in just 7.9 seconds with the 2-litre unit delivering a maximum torque of 380 Nm – and yet this sporty Variant car boasts impressive fuel consumption figures of only 4.4 litres per 100 km. The car's sporty character is reflected in its exterior design: along with special GTD bumpers and the honeycomb radiator grille, the Golf GTD Variant also features smoked rear lights and flared sills. The look is completed by 17-inch Curitiba alloys, black roof rails and dual chrome tailpipes.