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VW pondering low-cost sub-brand for China?

More detail is being sketched into the Volkswagen Group's plan to launch a low-cost brand for emerging markets. Late last year a German report quoted a VW rep saying that the brand has been interested in building a no-frills car, the kind that would challenge Dacia and Datsun, for a while. With both Proton and Suzuki effectively out of the partnership picture, a report in Reuters suggests VW could go straight to China, developing a car with its joint venture partners and building and selling it there.
Officially, company CEO Martin Winterkorn said the issue of a model for emerging markets would be decided this year but VW isn't any closer to confirming any kind of plan for a car in its portfolio underneath the Up!, remarking to Reuters about the China possibility, "That's an issue we're currently looking at."

BMW names new CEO, chairman and head of development

Big changes are afoot in the top ranks at BMW, as the Bavarian automaker has announced not just one, but several appointments in the top floors of its towering headquarters in Munich in what the company itself is referring as "a generational change" in its leadership. The biggest change relates to the chairman of BMW's management board – German-speak for the company's chief executive officer. Effective at the end of the company's Annual General Meeting on May 13, 2015, the company will be run by Harald Kruger. The 49-year-old mechanical engineer has been with BMW since 1992 and has sat on its board since 2008, and has until now been responsible for production for the entire BMW Group. The chairmanship of the board of management currently belongs to Dr. Norbert Reithofer, whom the management is endorsing to chair the supervisory board (which Americans might call the board of directors). That role in turn is currently held by Professor Joachim Milberg, who will step down from his position in order to make way for Reithofer to take his place. Milberg is earmarked to remain with the company to oversee its corporate social responsibility and charitable activities. BMW has also announced the appointment of Klaus Frohlich to serve as its head of development with immediate effect. In his new capacity, Frohlich replaces Dr. Herbert Diess, who in turn has left Munich to take over the Volkswagen passenger car division. Below you'll find statements from both BMW and VW on their new appointments. BMW Group takes steps to initiate a generational change at the head of the Board of Management and Supervisory Board 09.12.2014 - Harald Kruger to become Chairman of the Board of Management in May 2015 - Dr. Norbert Reithofer proposed to succeed as Chairman of the Supervisory Board - Prof. Joachim Milberg to take leading role in the BMW Group's worldwide CSR activities and charitable foundations - Klaus Frohlich appointed to Board of Management with responsibility for Development Munich . At its meeting today, the Supervisory Board of BMW AG took the first steps to initiate a generational change at the head of the company's Board of Management and Supervisory Board. Harald Kruger will become Chairman of the Board of Management effective the end of the Annual General Meeting on 13 May 2015. The current Chairman of the Board of Management, Dr. Norbert Reithofer, will be put forward for election to the Supervisory Board at the 2015 Annual General Meeting.

2015 Volkswagen e-Golf

Until now, the only way you could get the words "electric" and "Golf" so close together was the put the word "cart" after them. Knowing that the e-Golf would be the next step in Volkswagen's tilt at electrification, the automaker designed the MkVII platform to fit a myriad of drivetrains, none of which would require purchasers to sacrifice the Golf-ness that makes the best-selling car in Europe, not to mention a huge hit here in the States. In the e-Golf that means power electronics underhood and an amoeba-shaped battery that fits in the floorpan, between the axles, where it won't ooze into the interior space. We look at the e-Golf as another kind of crossover: traditional cars that just happen to be electric, offering a taste of the new EV religion in soothing, recognizable garb. We had one for a week in its natural habitat, Los Angeles and the surrounding area. We really like the fact that, powertrain aside, it maintains everything we dig about the Golf. The caveat is that this is an EV first and a Golf second – you must first address the EV challenges and live within EV constraints, then you can enjoy the Golf bits. Even so, it's the electric car this writer would buy once we acquired the lifestyle to make proper use of it. The most noticeable exterior change to the e-Golf are 16-inch Astana wheels wrapped in 205-series tires that reduce rolling resistance by ten percent. Once you've cottoned on to that, the other alterations become apparent: the blue trim strip underlining the radiator grille, the redesigned bumper with the C-shaped decoration LED lights and the full-LED headlamps above them, the little blue "e" in the model name on the rear hatch. You won't notice the underbody paneling, that the frontal area of the e-Golf is ten percent smaller than that of a traditional Golf, that the radiator is closed off, or the reshaped rear spoiler and vanes on the C-pillars. Volkswagen says this results in a ten-percent drop in drag, getting the coefficient down to 0.281, but the standard Golf is also listed at 0.28. The TSI and TDI are 0.29. No matter those numbers, the point is the e-Golf looks just like... a Golf. The 12,000-rpm, 85-kW electric motor equates to 115 horsepower and 199 pound-feet of torque, which compares to 146 hp and 236 lb-ft from the 2.0-liter diesel Golf. It takes 4.2 seconds to get to 37 miles per hour, 10.4 seconds to hit 62 mph, and the little guy tops out at 87 mph.