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Audi CEO says brand's EVs are almost as profitable as its other cars

After, oh, a hundred years or so of building vehicles primarily powered by internal combustion engines, automakers around the world have been and still are pumping billions of dollars into the development of electric vehicle technology. Everything from platforms and batteries to motors and the software to control it all requires untold hours of development, and that takes time and money. Fortunately, it's not going to take long for that massive investment to start paying off, at least according to Audi CEO Markus Duesmann, who told Reuters in an interview that "The point where we earn as much money with electric cars as with combustion engine cars is now, or ... next year, 2023. They are very even now, the prices." As a brand, Audi contributed more than a quarter of overall profit for the massive Volkswagen Group, which has such powerhouse brands as Volkswagen and Porsche among others. Under the Audi umbrella are Lamborghini, Bentley and Ducati, and it seems those high-end branches aren't going anywhere, at least for now. "These brands ... are very valuable very profitable brands, where we can even expand the synergy level in the future," Duesmann said in the interview. "There are no plans whatsoever to get rid of them." Despite the overall profitability of the brand, the ongoing global chip crisis is causing headaches. "We had a very strong first half in 2021. We do expect a much weaker second half," said Duesmann, who added, "We really have trouble." In fact, so serious is the trouble that the brand is forced into "a day-to-day troubleshooting process" to limit the chip-shortage damage. The good news for the automaker is that Audi has been able to boost its profit margin from 8% prior to the pandemic in 2019 to 10.7% in the first half of 2021. The bad news is that various chip shortages aren't expected to get a whole lot better over the rest of the year. Related video:

Autoblog Podcast #370

Episode #370 of the Autoblog podcast is here, and this week, Dan Roth, Michael Harley and Craig Fitzgerald of BangShift and Boldride talk about the 2015 Jeep Renegade, the Consumer Reports list of Cars to Avoid, and the Geneva Motor Show, which opened today. We start with what's in the garage and finish up with some of your questions, and for those of you who hung with us live on our UStream channel, thanks for taking the time. Check out the new rundown below with times for topics, and you can follow along after the jump with our Q&A. Thanks for listening! Autoblog Podcast #370: Topics: 2015 Jeep Renegade Worst Cars of 2014 Geneva Motor Show preview In the Autoblog Garage: 2014 Volkswagen Jetta SE 2014 SRT Viper 2015 Subaru WRX Hosts: Dan Roth, Michael Harley Guests: Craig Fitzgerald Runtime: 01:28:37 Rundown: Intro and Garage - 00:00 Jeep Renegade - 27:28 Cars to Avoid - 41:46 Geneva Motor Show - 59:54 Q&A - 01:11:04 Get the podcast: [UStream] Listen live on Mondays at 10 PM Eastern at UStream [iTunes] Subscribe to the Autoblog Podcast in iTunes [RSS] Add the Autoblog Podcast feed to your RSS aggregator [MP3] Download the MP3 directly Feedback: Email: Podcast at Autoblog dot com Review the show in iTunes Podcasts Geneva Motor Show Jeep Subaru Volkswagen Concept Cars worst cars

Latest Volkswagen Transporter shows itself as the modern Microbus

With a model history dating back to 1950, the newly unveiled Volkswagen Transporter has a long legacy to uphold as one of elder statesmen of the commercial vehicle world. The sixth generation maintains the classic boxy look, and VW even admits that the shape is "modernized cautiously." Still, the changes show handsome improvements like creases in the hood and a grille that better integrates into the headlights. Rather than styling, economy is more on the minds of many commercial buyers. VW ticks that box with an average 15-percent improvement in fuel consumption across the lineup, thanks in part to standard stop/start. The engine range includes a 2.0-liter diesel four-cylinder available in 83-, 101-, 148- and 201-horsepower variants. There's also a 2.0-liter gasoline-fueled four with either 148 hp or 201 hp. VW is really working to make the Transporter a safer, more comfortable carrier for its new generation. The van is available with features like adjustable shocks, adaptive cruise control, a power tailgate and the company's City Assist Braking system, which is capable of automatically bringing the van to a stop from under 19 mph. The Driver Alert System even monitors behavior behind the wheel and advises when to take a break. VW offers the T6 in many variants, including the Multivan for carrying people and mixed use Caravelle, but the highlight at launch is the fantastic looking Generation Six special edition (pictured above). Based on the Multivan Comfortline, the retro, two-tone paint is optional, but standard features include LED headlights, chrome trim and Alcantara seats. While the latest Transporter isn't coming to the US, European buyers can order one soon with a base price of 23,035 euros ($27,000). Generation SIX: world premiere of the new T series Classic Transporter design is even sharper, more precise, higher end Better fuel economy – new engines with stop/start function as standard Better safety – latest driver assistance systems More comfort and convenience – adaptive chassis, electrically adjustable seats and electric tailgate More information – new radio-navigation system with integrated online services Prices start below level of previous model Hannover/Amsterdam, 15 April 2015 – Today, the Volkswagen Commercial Vehicles brand presents the sixth generation of the successful Transporter model series that is produced in Hannover.