2003 Volkswagen Jetta Gls Sedan 1.8l Turbo on 2040-cars

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Lamborghini could be sold or spun off from the Volkswagen Group

Volkswagen is reportedly considering a sale or stock listing for its high-end Lamborghini brand. The German automaker is looking to fold the Italian supercar brand into a separate legal entity, reports Bloomberg, which cites "people familiar with the matter" who don't want to be identified "because the deliberations are confidential and no decisions have been made." Any of this sound familiar? The goal of spinning off Lamborghini would be to stockpile more cash and other resources for VW's massive planned push into electric vehicles. Back in March, reports circulated that Volkswagen's "Vision 2030" corporate plan might include plans to focus on the brand's core brands — VW, Audi and Porsche. That means the futures of fringe players like Lamborghini, Bentley, Bugatti, motorcycle brand Ducati and design firm Italdesign (and note this isn't a comprehensive list of brand's under the expansive VW Group umbrella) are up in the air. VW, according to the report, is targeting a market value of $220 billion, which is a big jump from the brand's current $89 billion valuation. Bloomberg pegged Lamborghini's valuation at around $11 billion back in August, buoyed by sales and profits generated by the introduction of the Urus sport utility vehicle. On the flip side, Lamborghini is currently grappling with how best to update its supercar lineup in the face of ever-increasing emissions regulations.

VW chair says component cost decrease keeps him confident of EV success

Volkswagen AG is in the middle of implementing a comprehensive electric vehicle strategy, one that we've been documenting for a long time. The Group stands ready to offer dozens of plug-in vehicles in the coming years if it feels there is sufficient demand and believes that selling a million EVs in Germany by 2020 is reasonable. That would be a solid number, but remember that VW sold over 5,923,000 passenger cars around the world last year, and the group as a whole sold over 9.7 million. At the company's annual Media Conference and Investor Conference in Berlin recently, the chairman of the board of VW AG - surrounded by some decidedly non-green examples of the VW Group's vehicles (some absurd new Bugatti, for example) - took some time to put the company's EV plans into focus. The upshot is that Dr. Martin Winterkorn is still guiding his electromobility ship into new waters, saying that "many more [plug-in] models will follow." Winterkorn said there are three main reasons he is confident in the ability of VW (and Audi and Porsche, at the very least) to push EV sales upward. Batteries are getting better, he said, and if the ranges can be extended, then customers are happy. But the real secret lies in reducing component costs. He said (as translated): It is important to look at the cost of the components: the battery technology, the electric motor and the electric components. Whenever you go into volume production, you of course have economies of scale. In two to three years' time, if we are able to achieve the goals we are setting for ourselves with cost and reach sufficient volume, I do believe that we can achieve two to three percent [market share] within VW Group. So, hitting a million EVs by 2020 is reachable. With the e-Golf and the e-Up off to excellent sales starts, we're willing to be confident as well.

The super-sized Atlas isn't the three-row VW should build

In the late '50s and early '60s the Volkswagen Beetle wasn't ubiquitous in my hometown of Lincoln, Nebraska, but it came pretty damn close. Fords and Chevys dominated, but beyond the occasional MG, Triumph, or Renault the import scene was essentially a VW scene. When my folks finally pulled the trigger on a second car they bought a Beetle, and that shopping process was my first exposure to a Volkswagen showroom. For our family VW love wasn't a cult, but our '66 model spoke – as did all Volkswagens and most imports at the time – of a return to common sense in your transportation choice. As VW's own marketing so wonderfully communicated, you didn't need big fins or annual model changes to go grab that carton of milk. Or, for that matter, to grab a week's worth of family holiday. In the wretched excess that was most of Motown at the time, the Beetle, Combi, Squareback, and even Karmann Ghia spoke to a minimal – but never plain – take on transportation as personal expression. Fifty years after that initial Beetle exposure, and as a fan of imports for what I believe to be all of the right reasons, the introduction of Volkswagen's Atlas to the world market is akin to a sociological gut punch. How is it that a brand whose modus operandi was to be the anti-Detroit could find itself warmly embracing Detroit and the excess it has historically embodied? Don't tell me it's because VW's Americanization of the Passat is going so well. To be fair, the domestic do-over of import brands didn't begin with the new Atlas crossover. Imports have been growing fat almost as long as Americans have, and it's a global trend. An early 911 is a veritable wisp when compared to its current counterpart, which constitutes – coincidentally – a 50-year gestation. In comparing today's BMW 3 Series to its' '77 predecessor, I see a 5 Series footprint. And how did four adults go to lunch in the early 3 Series? It is so much smaller than what we've become accustomed to today; the current 2 Series is more substantial. My empty-nester-view of three-row crossovers is true for most shoppers: If you need three rows of passenger capacity no more than two or three times a year – and most don't – rent it forgawdsake. If you do need the space more often, consider a minivan, which goes about its three-row mission with far more utility (and humility) than any SUV.