07 White Turbo 2l I4 6-speed Manual *sport Seats *18 Inch Alloy Wheels *florida on 2040-cars

Auto blog

Honda wins Commercial of the Decade, but not for the ad you think [w/VIDEO]

Honda's Commercial of the Decade: "Grrr" - Click above to watch video
The mad men at Adweek recently voted for the Commercial of the Decade (Super Bowl commercials not included) and Honda took top honors over memorable ads from the last ten years by companies like Nike, Budweiser and Sony. That's not a big surprise considering Honda often puts a huge amount of effort into its on-air spots. However, the Japanese automaker didn't win for the commercial you might have expected: "Cog." Though Honda's famous commercial that breaks down a European Accord Tourer into a Rube Goldberg-esque machine was also a finalist, it was beaten by another Honda commercial called "Grrr" that's narrated by Garrison Keillor of all people. You've probably never seen it, but you can after the jump.
Volkswagen also made the list of finalists, but the particular ad chosen out of all the comical VW ads we've seen was unexpected as well. Most surprising carmaker with a commercial in the finals: Saturn. Who knew...

Scott Pruitt unfiltered: EPA administrator talks climate science, car emissions

U.S. Environmental Protection Agency Administrator Scott Pruitt gave Reuters a wide-ranging interview on Monday at his office in Washington, discussing issues from climate science to automobile emissions. The following is a full transcript of the interview: REUTERS: You have said the EPA will focus on a "Back to Basics" approach under your leadership. What does this mean for how EPA enforces polluters? You have been critical of the idea of regulation by enforcement. PRUITT: I think what I'm speaking about, there is a consent decree approach to enforcement, where you use judicial proceedings to actually engage in regulation. Enforcement should be about existing regulations that you're actually enforcing against someone who may be violating that, very much in the prosecutorial manner. As attorney general [in Oklahoma], I lived that. There was a grand jury that I led. Being a prosecutor, I understand very much the importance of prioritization, of enforcing the rule of law, of addressing bad actors. That's something we are going to do in a meaningful way across the broad spectrum of cases, whether it is in the office of air or the Superfund area, or otherwise. REUTERS: Do you want to see states play a bigger role in enforcing polluters, even though some have less of a capacity to do so – financially and personnel wise? PRUITT: I think the state's role is really, when you look at this office working with states, it should be how do we assist, how do we engage in compliance and assistance with states. The office [at EPA that deals with enforcement] is called OECA, the Office of Enforcement, Compliance and Assistance, so those are the tools we have in the toolbox to achieve better outcomes. So what we ought to be doing is working proactively with state DEQs [Departments of Environmental Quality] to get their state implementation plans [for federal regulations] timely submitted, provide assistance and technical support, drive a draft of state implementation plans, and then actually work with them on how to achieve through those plans better outcomes and air and water quality. As far as enforcement is concerned, we will actually work with states. We actually did that recently with Colorado. There was an oil and gas company that was emitting some 3,000 tons, is that what it was, it was quite a bit of ... it was an ozone case. In any event, we joined with Colorado in that prosecution. So sometimes states will do it, sometimes we will join with them.

Will VW's rumored 186-mile EV battery be enough?

Just as there continues to be a horsepower war in the realm of performance cars, there's an ongoing battle over driving range among electric vehicles. Both the Tesla Model 3 and Chevrolet Bolt are promising around 200 miles for a relatively affordable price in or around 2017. Plus, Nissan is reportedly nearing a 250-mile Leaf for about the same time and Ford might be joining the game, too. Volkswagen might be the latest potential challenger with some extra distance possible from its future EVs. According to Hybrid Cars, Volkswagen Chairman Martin Winterkorn tells Bild in Germany that the company is developing a new generation of battery tech with major gains, and it could reportedly provide a range of around 186 miles. That's more than double the current 83-mile EPA certified range for the e-Golf but falls short of the projections from competitors. Winterkorn didn't indicate exactly when this innovation would be ready for production, though. Especially in recent months, the German automaker is making serious moves towards big advancements in battery tech, and the company's platforms are largely already prepped to become EVs. The entire VW Group is reportedly considering moving to a single, unified lithium-ion cell design, and that switch could cut component costs by as much as 66 percent. In late 2014, the German automotive giant also bought five percent of the US-based startup QuantumScape. That business has claimed a staggering 430-mile range from its fireproof, solid-state lithium batteries, but the proof will need to be seen on the road – and in whatever the competition is able to accomplish whenever a car is finally available.