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Auto blog
VW to relax ambitious US sales targets?
Fri, 16 May 2014The Volkswagen brand sold 407,704 cars last year, a 6.95-percent decline compared to 2012, and it's down a further 8.36 percent through the end of April 2014 compared to this time last year. In order to to put the sales football between its Strategy 2018 goal posts, the brand would need to add 100,000 more sales every year to achieve the lofty 800,000-unit target. Coming to grips with how unreasonable that is, VW US CEO Michael Horn has said, "For now, we have to have realistic targets."
The reasons for the brand's slow-down are imprecise, but lots of folks are throwing lots of reasons around. Last November, VW Group Chairman Ferdinand Piech told Bloomberg, "We understand Europe, we understand China and we understand Brazil, [but] we only understand the US to a certain degree so far." Analysts say the brand hasn't had midsize and compact SUV offerings, especially an overdue retail version of the CrossBlue, and the ones it does have are priced too high for their segments. It "didn't introduce enough new engines, or alternative technologies or model variants" for the Passat and Jetta. It devoted so many resources to China that the US market suffered. It was being outspent two-to-one on advertising by competitors. Its J.D. Power dependability ratings aren't high enough to overcome its past. It "has never really taken the US customer seriously." And so on.
There's still no official admission of defeat concerning the target, but reading between the lines there are some VW execs that appear to accept it won't happen short of some deus ex machina. Still,
Lamando is Chinese for VW Jetta CC [w/video]
Sun, 31 Aug 2014Volkswagen is not messing around when it characterizes its new MQB architecture as modular. It's already underpinning the VW Golf, Audi A3, Seat Leon and Skoda Octavia, and will soon form the basis for many more. And here is the latest.
Unveiled at the Chengdu Motor Show in China this weekend is the new Volkswagen Lamando, a four-door coupe similar in size to a Jetta but with the svelter roofline of the larger Passat-based CC to go after the Mercedes-Benz CLA. It's essentially the production version of the New Midsize Coupe concept that previewed its arrival at the Beijing Motor Show this past April, and will be built locally for local consumption by VW's joint venture with SAIC.
Power comes from either a 1.4- or 2.0-liter turbo four mated to a seven-speed dual-clutch gearbox, with an equivalent price tag below $30,000. Whether this or any similar vehicle ever arrives in North American showrooms remains to be seen, but we'll be watching to find out. In the meantime you can scope it out in the trippy video below and the photos in the gallery above.
Volkswagen drops "GTi" lawsuit against Suzuki
Tue, 02 Oct 2012Way back in 2004, Volkswagen took umbrage with Suzuki being granted permission to use the nameplate "SWIFT GTi" for a performance variant of its small-car offering (2012 equivalent seen here). Now, eight years and surely some very steep legal bills later, VW has finally dropped its claim against Suzuki.
The General Court of the European Union stated, back in March of this year, that Suzuki's GTi registration could not be confused with VW's "Golf GTI." Volkswagen had appealed that ruling, though has now reportedly called off the dogs. In fact, Germany's Die Welt reports that the appeal has been dead for several weeks now.
This news comes amongst continued arbitration acrimony between the two automakers, all revolving around VW's forced divestiture of nearly 20-percent stake it purchased in Suzuki some two years ago.