1973 Volkswagen Baja Bug on 2040-cars

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VW pits Foust against Winslow in epic sound-effects battle

Tanner, we feel your pain. You are, by all accounts, an excellent driver. You've won races, starred in television shows, and generally proven yourself a nice all-around guy. And then Volkswagen shows up and asks you to be as childish as possible for a couple laughs on video as you make pretend driving sounds for the German brand's latest ad campaign. How demeaning. And then, to top it all off, they bring Michael Winslow, the king of noise-making merriment, to one-up you. How could they? Just kidding. Really, the videos you see above and below are pretty clever, highlighting the same 18th letter of the alphabet that is affixed to the Golf R, a car we're deeply in lust with. And, to be honest, Tanner's goofy driving sounds are just as good as Mr. Winslow's. See for yourself. And if you feel like acting out your own inner child on VW's behalf, feel free to click here. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. NEW VOLKSWAGEN 'UNLEASH YOUR RRRR' CAMPAIGN ALLOWS USERS TO DRIVE A VIRTUAL GOLF R WITH SOUND OF VOICE Deep learning, an artificial intelligence subset of machine learning, analyzes each unique vocal pitch to create customized film of Golf R driving in sync with the sound of the user's voice Herndon, VA (July 13, 2015) — Volkswagen of America, Inc., is excited to unveil the Unleash Your Rrrr site that allows Volkswagen fans to drive a virtual Golf R using only the sound of voice. The web app utilizes deep learning, an artificial intelligence subset of machine learning, developed by VW's agency of record Deutsch LA, to analyze each user's unique impression of the Golf R engine's roar. It then generates a customized video of the 292-hp turbocharged Golf R model roaring through a race track, drifting, braking, among other cool stunts that correspond with the user's voice recording. "The idea behind the Golf R 'Unleash Your Rrrr' was simple – imagination. As children, we've all played with toy cars, and the power of our imaginations allowed us to turn rugs into expressways and wooden floors into slick racetracks. Our voice would act as the engine. Fast forward to today where we now have the power of technology to enhance our imagination, and to visualize the power of our voice." said Vinay Shahani, Vice President of Marketing for Volkswagen of America.

Goodbye, Shelby GT350; hello, new Honda Ridgeline and Subaru BRZ | Autoblog Podcast #648

In this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Road Test Editor Zac Palmer. This week's news includes Subaru teasing the next-generation Subaru BRZ, the Jaguar XE departing and the XF getting an update, Honda unveiling the new Ridgeline pickup and the Acura NSX suffering from slow sales. This week they talk about driving two vehicles on opposite ends of the spectrum: the Ford Mustang Shelby GT350 and the Volkswagen Atlas. Autoblog Podcast #648 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Subaru previews next-generation BRZ, announces fall 2020 unveiling date Jaguar XE axed from U.S. market: And then there was one sedan 2021 Jaguar XF gets new interior, down to four-cylinder engines and sedan body style 2021 Honda Ridgeline debuts, and it finally looks like a truck Acura NSX sales lagging Cars we're driving: 2020 Ford Mustang Shelby GT350 Heritage Edition 2020 Volkswagen Atlas Feedback Email – Podcast@Autoblog.com Review the show on iTunes Related Video:

Hyundai plans Level 4 autonomy by 2021 in a fuel-cell car

SAN FRANCISCO — Silicon Valley startup Aurora announced on Thursday partnerships with Volkswagen AG and Hyundai to develop a self-driving system within their vehicles, the latest tie-up between global automakers and Silicon Valley tech companies. Aurora was founded in 2016 by robotics expert Drew Bagnell, Chris Urmson, who came from Alphabet Inc's Google, and Sterling Anderson, who formerly worked at Tesla. For Hyundai, Aurora's technology will be incorporated into custom-developed models and tested in markets including China. Hyundai said the first model to be used in testing will be its latest generation fuel-cell vehicle, debuting at the CES technology conference in Las Vegas next week. The model name of the car, shown above, will be announced then. Under the alliance, Hyundai plans to commercialize level 4 autonomous vehicles — which can operate without human input or even human oversight under select conditions — in unidentified "pilot smart cities" by 2021. This is the first announcement on a self-driving technology partnership by the South Korean carmaker, which has traditionally shunned tie-ups in favor of developing technology in-house. The strategy has raised investor concerns that it may be left behind in the race for self-driving and electric cars. A company spokeswoman said Hyundai has "various collaborations" under way in self-driving technology and would continue to pursue cooperation. In a statement, Volkswagen said Aurora's self-driving technology can be integrated over time across the automaker's brands and in different product categories, whether self-driving pods, shuttles, delivery vans or self-driving trucks. Aurora and Volkswagen said they had been working together over the past six months to integrate Aurora's sensors, hardware and software into the German carmakers' electric vehicles to develop self-driving ride services in cities. The non-exclusive partnerships mark the first deals for the young Silicon Valley company and show how some carmakers have chosen to partner with technology companies with more experience in artificial intelligence, deep learning and robotics in order to save time and money bringing self-driving cars to market. Within the self-driving car space, Waymo — formerly Google's autonomous program headed by Urmson — is offering something similar. The tech company has been working with Fiat Chrysler since 2016 to outfit its Chrysler Pacifica minivans with autonomous technology.